Description
The
Account Executive is responsible for contributing to the development of our non-profit client's strategy and the creation and implementation of campaigns for our non-profit clients to acquire, cultivate, and retain donors across one or multiple nonprofit clients.
Moore is a data-driven constituent experience management (CXM) company achieving accelerated growth for clients through integrated supporter experiences across all platforms, channels, and devices. We are an innovation-led company that is the largest marketing, data, and fundraising company in North America, serving the purpose-driven industry with clients across education, association, political, and commercial sectors.
Check out www.WeAreMoore.com for more information.
Your Impact:
- Contributes to the development and implementation of strategies to maintain and/or expand fundraising programs for assigned clients across all channels.
- Manages the overall details of assigned client accounts to ensure that program goals are met.
- Helps prepare a campaign plan for each account to identify what short- and long-term goals need to be met and how to meet them.
- Interfaces with the client to understand the client's overall objectives and requirements.
- Works with writers, designers, analysts, production managers and strategists to generate top-notch, engaging direct mail and digital campaigns to ensure proper strategy implementation and best practices.
- Ensures overall campaign quality, campaign timelines and accuracy of deliverables, including multi-channel testing plans and campaign reports.
- Oversee the direction, coordination, implementation, and completion of all assigned client projects, ensuring that projects are delivered on time.
- Monitors the overall creative and production process - including initiation, scheduling, status updates, and approval process.
- Manages and monitors changes in scope, prioritization, and schedules, and ensures that new or modified schedules are created in response.
- Manages creative and budget approval process.
- Shares ideas and client needs throughout all phases of the client life cycle (plan, design, integrate, implement, manage, report).
- Contacts clients regularly to maintain the account relationship.
- Solves problems and develops effective working relationships with client counterparts.
- Prepares and conducts presentations for clients.
- Creates and provides reports on the budget and donor activity for each assigned client.
- Contributes to the quarterly and annual business forecasting by providing account trends and sharing future client needs.
- Secures resources from clients as required.
- Develops and implements new and innovative approaches to provide, expand or improve current practices.
- Ensure campaigns are integrated across channels to provide a consistent donor experience and maximize fundraising results.
- Develops short-term strategic plans designed to ensure client satisfaction by identifying customer issues and offering creative and timely solutions to those issues.
- Develops long-term strategic plans designed to ensure account retention, continued account success, and realistic program expansion.
- Analyzes campaign performance and donor insights to identify opportunities for optimization and continuous improvement.
- Uses data and analytics to make strategic recommendations that improve fundraising performance.
- Contributes to Moore's presence in the direct response fundraising industry through knowledge sharing via whitepapers and conference presence.
- Participates in trade shows by representing Moore and sharing information on company services.
- Trains account staff as needed.
- Performs other duties as required
Your Profile:
- At least four years of direct marketing fundraising experience with nonprofit clients.
- Agency experience is highly desirable.
- Project Management/project management software experience preferred.
- Bachelor's degree (B.A. or B.S.) or equivalent from accredited college or university.
- Experience in direct response marketing and/or fundraising.
- Knowledge of and experience with marketing for nonprofits, with expertise in one or both of the following channels:
- Ability to work in a team environment to meet client fundraising goals.
- Ability to monitor and accurately project campaign performance.
- Ability to report on results clearly and succinctly.
- Ability to handle multiple projects; a resourceful self-starter who can take initiative and follow through on projects.
- In-depth understanding of process, workflow, and project management best practices.
- Ability to adapt to change and prioritize constantly shifting opportunities, solving problems as they may arise.
- Strong written and verbal communication skills.
- Attention to detail and strong organizational skills.
- Proficiency with Microsoft Word, Excel, and PowerPoint and basic understanding of analytics.
How We'll Support You:
- Join the largest marketing and fundraising company in North America serving the nonprofit industry, where we prioritize innovation and professional growth.
- Collaborate with industry subject matter experts with over 5,000 employees across the enterprise.
- To help you stay energized, engaged, and inspired, we offer a wide range of benefits, including comprehensive healthcare, paid holidays, and generous paid time off so you can have the time and space to recharge and pursue your other passions and be with the people you care about.
- Moore is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
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