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Account Strategist Jobs (NOW HIRING)

QVC

Lead Account Strategist

West Chester, PA · Hybrid

Your Opportunity, Your Team The Account Strategist supports QVC & HSN and serves as a strategic marketing partner to assigned business units, translating commercial priorities, customer insights, and ...

Proper Expression, LLC

Senior Account Strategist

At ProperExpression, our Senior Account Strategists are execution leaders, not meeting runners. This role sits at the center of client delivery - translating strategy into action, leading project ...

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Account Strategist information

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$38.5K

$75.6K

$132K

How much do account strategist jobs pay per year?

As of Aug 23, 2026, the average yearly pay for account strategist in the United States is $75,553.00, according to ZipRecruiter salary data. Most workers in this role earn between $64,500.00 and $78,000.00 per year, depending on experience, location, and employer.

What is an account strategist?

An Account Strategist is a professional who works with clients to develop and implement effective marketing, advertising, or business strategies tailored to their objectives. They analyze client needs, market trends, and data to create plans that help businesses reach their target audiences and achieve their goals. Account Strategists often collaborate with sales, creative, and analytics teams to ensure campaigns are successful and client relationships are maintained.

What skills and qualifications are needed to thrive as an account strategist?

To thrive as an Account Strategist, you need a strong background in marketing, analytics, and client relationship management, often supported by a relevant degree or industry experience. Familiarity with CRM systems, digital advertising platforms, and data analysis tools like Google Analytics or Salesforce is typically required. Outstanding communication, problem-solving abilities, and strategic thinking are crucial soft skills for excelling in this role. These skills and qualities are vital for developing effective campaigns, fostering client trust, and driving business growth.

How does an account strategist typically collaborate with sales and creative teams to achieve client goals?

As an Account Strategist, you play a central role in bridging the gap between clients, sales, and creative teams. You'll often participate in strategy sessions with sales to understand client objectives and translate them into actionable marketing plans. Regular collaboration with creative teams is essential to ensure campaigns align with the client’s brand and deliver measurable results. This cross-functional teamwork requires excellent communication skills, adaptability, and a strong understanding of both business goals and creative processes.

What is the difference between Account Strategist vs Media Planner?

AspectAccount StrategistMedia Planner
Required CredentialsBachelor's degree, marketing or advertising certifications often preferredBachelor's degree, marketing or advertising background common
Work EnvironmentCollaborates with clients and internal teams to develop strategiesResearches and selects media channels for campaigns
Employer & Industry UsageAdvertising agencies, digital marketing firms, media companiesAdvertising agencies, media buying firms, digital marketing agencies

Both roles are integral to advertising campaigns, with Account Strategists focusing on client relationships and strategic planning, while Media Planners concentrate on selecting the best media channels. They often work closely but have distinct responsibilities within the marketing ecosystem.

How much do account strategists make?

Account strategists typically earn between $60,000 and $120,000 annually, depending on experience, location, and the size of the company. Entry-level roles may start lower, while experienced strategists with specialized skills can earn higher salaries and bonuses.
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Account Strategist jobs near you
Infographic showing various Account Strategist job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 86% Full Time, 9% Part Time, and 4% Contract. Highlights an 89% Physical, 3% Hybrid, and 8% Remote job distribution, with an average salary of $75,553 per year, or $36.3 per hour.

Programmatic Account Strategist

Viant Technology

New York, NY • Hybrid

$75K - $90K/yr

Full-time

Medical, PTO

Re-posted 27 days ago

Job description

WHAT YOU'LL DO
We're excited to offer a high-impact opportunity on Viant's Programmatic/Self-Serve DSP team for a Programmatic Account Strategist based in our New York office. In this client-facing role, you'll serve as a trusted advisor and strategic partner to our self-service customers-empowering them to get the most out of our self-serve DSP platform. Your focus will be on driving platform adoption, educating clients on features and best practices, optimizing campaign performance, providing strategic recommendations, and ensuring overall client satisfaction.
 
This role is ideal for someone who thrives on solving problems, loves educating others, and brings strong product knowledge with an operational mindset. You should be comfortable owning workflows, speaking confidently in front of clients, and serving as a subject matter expert on our DSP's capabilities and innovations. You'll collaborate cross-functionally with Sales, Product Management, and Operations teams to deliver measurable success and foster long-term client relationships.
THE DAY-TO-DAY
  • Build Strong Client Partnerships: Form close relationships with customers, serving as their trusted advisor and facilitator for programmatic media buying through the Viant DSP.
  • Platform Expertise: Become an expert in the Viant Cloud and Viant DSP platforms, leveraging your knowledge to educate and empower customers at every stage of their journey.
  • Campaign Oversight & Optimization: Proactively manage client campaign portfolios-overseeing performance and pacing, surfacing key insights, and ensuring best-in-class execution aligned with client goals.
  • Client Enablement: Lead campaign launches and deliver ongoing training to help customers build trading expertise and gain independence within the platform.
  • Strategic Recommendations: Offer data-driven recommendations to improve campaign delivery and results. Persistently troubleshoot issues and escalate technical challenges when needed.
  • Industry & Product Insight Sharing: Act as a thought leader by sharing relevant Viant and industry updates, as well as identifying strategic opportunities in media buying and data activation.
  • Cross-Functional Collaboration: Share client feedback and learnings with internal stakeholders to improve platform offerings and client experience.
  • Growth & Retention: Support and grow existing client relationships by driving satisfaction, increasing platform adoption, and contributing to revenue and profit growth.
  • Operational Excellence: Identify opportunities to enhance team-wide efficiency and scalability. Champion process improvements and automation initiatives that drive operational success.
GREAT TO HAVE
  • 2-3 years of experience in a Programmatic, Account Management, Account Strategist, Technical Services, Operations role
  • Solid understanding of programmatic, ad tech, self-serve DSP's, SSP's, PMP's 
  • Outstanding troubleshooting, analytical, and problem-solving skills
  • Demonstrable passion for learning new technologies
  • Outstanding communication, project management, and presentation skills
  • Excellent organizational skills; process-oriented, yet entrepreneurial and versatile mindset
  • Great energy, confidence, and passion for working in a fast-growing technology company which is helping transform the advertising industry
  • Experience in Internet technologies such as HTML, SQL, JavaScript a plus
  • BS/BA or equivalent; quantitatively-oriented degree a plus
LIFE AT VIANT

Investing in our employee's professional growth is important to us, but so is investing in their well-being. That's why Viant was voted one of the best places to work and some of our favorite employee benefits include fully paid health insurance, paid parental leave and unlimited PTO and more. 

$75,000 - $90,000 a year
In accordance with California law, the range provided is Viant's reasonable estimate of the compensation for this role.  Final title and compensation for the position will be based on several factors including work experience and education.

Not the right position for you? Check out our other opportunities! 
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