20 of the Highest Paying Copywriter Jobs in 2023

The best Copywriter jobs can pay up to $164,500 per year.

High Paying Copywriter Jobs

• Content Designer

  Salary range: $76,000-$164,500 per year

  A content designer works as part of the creative team that develops the visual components of a marketing strategy or online advertising campaign. Typical duties and responsibilities are to create different visual assets of a website, social media platform, or other web services, such as a blog or online news source. While some designers work for traditional print media, this term often refers to positions in digital media. A content designer can specialize in different content, such as music or sound, but often works with visual graphics and text.

• Freelance Copywriter

  Salary range: $57,000-$132,000 per year

  Freelance copywriters create written content for clients. As a freelance copywriter, your primary responsibilities are understanding what your clients need and creating content to fulfill those needs. You often write for clients interested in content marketing, so your writing projects include articles, blog posts, social media copy, email marketing campaigns, case studies, and whitepapers. Other job duties include marketing your copywriting services, negotiating rates and contracts, writing and revising content, and submitting work to your clients. Freelance copywriters are self-employed and work on a contract basis.

• Content Developer

  Salary range: $123,000-$128,000 per year

  A content developer creates information for web pages and online marketing. Job duties include the development and editing of articles, blogs, ad copy, and social media posts. A content developer may also create graphics, use photos, and work on web page layout. Qualifications for a content developer include strong writing skills and familiarity with web development software.

• Content Producer

  Salary range: $126,000-$126,000 per year

  A content producer writes blogs, articles, product descriptions, and other information for use on websites. These writers typically research a topic and then produce well-written content, tailoring it to a particular audience. Due to the rapid rate that information is exchanged on the internet, a content producer must be able to produce quality work in a limited amount of time. This is especially true if the topic is related to current events such as news stories, politics, or sporting events. Many content producers also have social media knowledge, and their duties may involve adapting content for various platforms.

• Senior Writer

  Salary range: $80,500-$120,000 per year

  A senior writer creates a variety of high-quality content for a company, organization, or client. As a senior writer, your responsibilities vary depending on the type of employer and industry. You may research and write articles, maintain editorials, or publish columns. You may also work with or be a part of a marketing team to develop advertisements. Typical daily duties include training junior writers, multitasking various projects, handling client requests, conducting research on writing topics, and proofreading and editing drafts. You are responsible for managing workflow, meeting strict deadlines, and providing expertise on a variety of writing projects.

• Web Content Producer

  Salary range: $47,500-$117,500 per year

  The majority of Web Content Producer salaries across the United States currently range between $47,500 (25th percentile) and $117,500 (75th percentile) annually. This large range of salary potential suggests there may be many opportunities for advancement and increased pay depending on skill level, location and years of experience. Based on recent job postings on ZipRecruiter, the Web Content Producer job market in the United States is somewhat active, with a few companies hiring.

• Web Content Developer

  Salary range: $80,000-$114,000 per year

  As a web content developer, you curate and develop written and video content to populate an organization's website. Web content development focuses on creating blog posts, videos, podcasts, and more to aid in marketing efforts and to create better user experiences for customers. You use a wide range of software from word processors to video editing tools. You have a comprehensive understanding of search engine analytic tools to determine how best to appear in browser search results. A web content developer often oversees teams of writers, videographers, and other creatives to make quality content. You must closely monitor shifts in how search engines operate to direct content production accordingly.

• Marketing Writer

  Salary range: $57,500-$106,500 per year

  A marketing writer develops marketing c for a company. They are focused on increasing sales and promoting the brand of the company through written material. Job duties can include producing online content for a website, creating social media posts, or writing blogs. Career qualifications for a marketing writer typically include a bachelor’s degree in marketing, communications, or English and experience.

• Senior Copywriter

  Salary range: $71,500-$102,000 per year

  A senior copywriter is an experienced copywriter at an ad agency or marketing company. Your duties and responsibilities are to collaborate with the associate creative director or creative director to develop compelling copy for ad campaigns and marketing pushes. You develop written content to meet the client’s needs or wants for their campaign and ensure the tone corresponds with the visual and campaign messaging. You present drafts to your supervisors, who may recommend changes before deciding on the finished copy that will be used to advertise the product.

• Marketing Copywriter

  Salary range: $47,500-$90,000 per year

  Marketing copywriters prepare written content to encourage consumers to purchase specific goods or services. As a marketing copywriter, you create compelling headlines to hook user interest. Persuasive writing and communication skills are a must. Additional qualifications include marketing and advertising experience in both print and online media. Marketing copywriters work for businesses in a variety of fields. Those looking to succeed in this career need specific knowledge in each client’s industry, as well as of their products and services. Marketing copywriters may be self-employed freelancers or work as independent contractors through an agency.

• Content Writer

  Salary range: $44,000-$89,000 per year

  The majority of Content Writer salaries across the United States currently range between $44,000 (25th percentile) and $89,000 (75th percentile) annually. This large range of salary potential suggests there may be many opportunities for advancement and increased pay depending on skill level, location and years of experience. Based on recent job postings on ZipRecruiter, the Content Writer job market in the United States is moderately active, with several companies hiring.

• Web Content Writer

  Salary range: $59,500-$85,500 per year

  Web content writing helps organizations engage online users and increase traffic to their websites. A web content writer creates content for social media posts, website articles, blog posts, and other marketing materials. Web content writers use search engine optimization (SEO) techniques, including keyword analysis. Using certain keywords can help drive online users toward the content through search engine results. Common web content writer duties include writing content, submitting content through a content management system (CMS), researching, and communicating with online users. Web content writers may work on staff in the office or they may work remotely from home or another off-site location.

• Digital Content Producer

  Salary range: $42,500-$75,000 per year

  Digital content producers develop and post content online to promote their company. They are found in many different industries; specific job duties vary, depending on the company and industry. As a digital content producer, your primary goal is to create marketing content to increase product or company awareness and draw traffic to your website and social media pages. Qualifications to become a digital content production include experience in web copywriting and marketing, and familiarity with all social media outlets.

• Online Producer

  Salary range: $39,000-$75,000 per year

  The majority of Online Producer salaries across the United States currently range between $39,000 (25th percentile) and $75,000 (75th percentile) annually. This large range of salary potential suggests there may be many opportunities for advancement and increased pay depending on skill level, location and years of experience. Based on recent job postings on ZipRecruiter, the Online Producer job market in the United States is somewhat active, with a few companies hiring.

• Advertising Copywriter

  Salary range: $70,000-$74,000 per year

  An advertising copywriter works at an ad or marketing agency. Their job duties include taking the general ideas of advertisers and develop writing content or scripts for ads. They need to create copy that fits into the general goals of the campaign and sales strategies. An advertising copywriter may write for print, radio, TV, or online media, and should understand the best practices, such as SEO protocols, for writing in each medium. Career qualifications for an advertising copywriter often include a bachelor’s degree in advertising, English, journalism, or a related subject.

• Editorial Writer

  Salary range: $70,000-$73,000 per year

  The majority of Editorial Writer salaries across the United States currently range between $70,000 (25th percentile) and $73,000 (75th percentile) annually. Most people working in this role make similar salaries regardless of skill level, location and years of experience. Based on recent job postings on ZipRecruiter, the Editorial Writer job market in the United States is somewhat active, with a few companies hiring.

• Content Development Specialist

  Salary range: $52,500-$70,000 per year

  A content development specialist is responsible for creating and writing content for advertisements, events, programs, and websites. Your responsibilities in this career are to design creative marketing materials for your company, develop exciting content and layout for the company website and social media channels, and collaborate with other teams to produce content. Your duties also include conducting research, planning and publishing content, and ensuring on-time delivery of all content. You must be sure to maintained company brand standards in all content and monitor for effectiveness. You also maintain the content library.

• Content Production Specialist

  Salary range: $60,000-$70,000 per year

  The majority of Content Production Specialist salaries across the United States currently range between $60,000 (25th percentile) and $70,000 (75th percentile) annually. This moderate range of salaries suggests pay in this role will be consistent, regardless skill level, location and years of experience, though some advancement is possible. Based on recent job postings on ZipRecruiter, the Content Production Specialist job market in the United States is somewhat active, with a few companies hiring.

• Content Coordinator Writer

  Salary range: $36,500-$65,500 per year

  The majority of Content Coordinator Writer salaries across the United States currently range between $36,500 (25th percentile) and $65,500 (75th percentile) annually. This large range of salary potential suggests there may be many opportunities for advancement and increased pay depending on skill level, location and years of experience. Based on recent job posting activity on ZipRecruiter, the Content Coordinator Writer job market in the United States is not very active as few companies are currently hiring for this role. You can try exploring related titles to find jobs with more active opportunities.

• Junior Copywriter

  Salary range: $32,500-$39,500 per year

  Junior copywriters create text for their company’s projects. Many junior copywriters work for marketing or advertising agencies under the supervision of a senior copywriter. As a junior copywriter, your responsibilities may include writing press releases, generating sales letters, and creating content for websites and blogs. You make sure your text engages the reader, addresses a specific audience, and develops the message behind a particular product or brand.

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