Champion closed-loop marketing principles, leveraging CRM and digital platforms (e.g., Veeva CRM, Salesforce) to drive data-informed campaign planning and execution. Cross-Functional Collaboration
New
Champion closed-loop marketing principles, leveraging CRM and digital platforms (e.g., Veeva CRM, Salesforce) to drive data-informed campaign planning and execution. Cross-Functional Collaboration
New
Champion closed-loop marketing principles, leveraging CRM and digital platforms (e.g., Veeva CRM, Salesforce) to drive data-informed campaign planning and execution. Cross-Functional Collaboration
New
Salary: $90,000-$110,000/year DOE Closed Loop is a game-changing digital advertising agency that helps innovative companies like Clover, Rakuten, and Insperity maximize performance and achieve ...
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Salary: $90,000-$110,000/year DOE Closed Loop is a game-changing digital advertising agency that helps innovative companies like Clover, Rakuten, and Insperity maximize performance and achieve ...
... loop marketing (CLM) and rep digital integration Experience with Agile SAFe delivery in enterprise pharma data programs
... loop marketing (CLM) and rep digital integration Experience with Agile SAFe delivery in enterprise pharma data programs
Foster City, CA · Hybrid
Closed-Loop Marketing (CLM) * Rep digital integration * Experience working in Agile SAFe delivery models Certifications Required * Microsoft Certified: Azure Data Fundamentals
Foster City, CA · Hybrid
Closed-Loop Marketing (CLM) * Rep digital integration * Experience working in Agile SAFe delivery models Certifications Required * Microsoft Certified: Azure Data Fundamentals
Alderson Loop is seeking a Marketing Strategist to support a high-impact branding and digital strategy initiative for an enterprise client's specialty insurance business. This is a hands-on strategic ...
Alderson Loop is seeking a Marketing Strategist to support a high-impact branding and digital strategy initiative for an enterprise client's specialty insurance business. This is a hands-on strategic ...
Alderson Loop is seeking a Marketing Strategist to support a high-impact branding and digital strategy initiative for an enterprise client's specialty insurance business. This is a hands-on strategic ...
Alderson Loop is seeking a Marketing Strategist to support a high-impact branding and digital strategy initiative for an enterprise client's specialty insurance business. This is a hands-on strategic ...
Union City, CA · On-site
$110K - $130K/yr
Its portfolio includes Loop Neighborhood Market, Poppy Market, select Chevron locations, Krispy ... Build scalable marketing frameworks, processes, and measurement models to support continued company ...
Quick apply
Union City, CA · On-site
$110K - $130K/yr
Its portfolio includes Loop Neighborhood Market, Poppy Market, select Chevron locations, Krispy ... Build scalable marketing frameworks, processes, and measurement models to support continued company ...
Union City, CA · On-site
$110K - $130K/yr
Its portfolio includes Loop Neighborhood Market, Poppy Market, select Chevron locations, Krispy ... Build scalable marketing frameworks, processes, and measurement models to support continued company ...
Union City, CA · On-site
$110K - $130K/yr
Its portfolio includes Loop Neighborhood Market, Poppy Market, select Chevron locations, Krispy ... Build scalable marketing frameworks, processes, and measurement models to support continued company ...
Knowledge of Closed-Loop Marketing (CLM) and rep digital integration * Experience working in Agile SAFe environments Equal Employment Opportunity GeniusBSI is an Equal Opportunity Employer. We ...
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Knowledge of Closed-Loop Marketing (CLM) and rep digital integration * Experience working in Agile SAFe environments Equal Employment Opportunity GeniusBSI is an Equal Opportunity Employer. We ...
Knowledge of Closed-Loop Marketing (CLM) and rep digital integration * Experience working in Agile SAFe environments Equal Employment Opportunity GeniusBSI is an Equal Opportunity Employer. We ...
Knowledge of Closed-Loop Marketing (CLM) and rep digital integration * Experience working in Agile SAFe environments Equal Employment Opportunity GeniusBSI is an Equal Opportunity Employer. We ...
$110K - $130K/yr
Its portfolio includes Loop Neighborhood Market, Poppy Market, select Chevron locations, Krispy ... Build scalable marketing frameworks, processes, and measurement models to support continued company ...
$110K - $130K/yr
Its portfolio includes Loop Neighborhood Market, Poppy Market, select Chevron locations, Krispy ... Build scalable marketing frameworks, processes, and measurement models to support continued company ...
Chicago, IL · On-site +1
$180K - $250K/yr
Collaborate closely with Marketing to expand on the story of Loop, it's merchants, and the value Loop provides to it's merchants. On any given day, you and your team may be supporting and ...
Chicago, IL · On-site +1
$180K - $250K/yr
Collaborate closely with Marketing to expand on the story of Loop, it's merchants, and the value Loop provides to it's merchants. On any given day, you and your team may be supporting and ...
Wilmington, DE · On-site
$122.80K - $162.10K/yr
Omnichannel Mastery Expert-level understanding of closed-loop marketing and omnichannel orchestration. Proven ability to architect solutions where CRM activities and digital triggers (email, web ...
Wilmington, DE · On-site
$122.80K - $162.10K/yr
Omnichannel Mastery Expert-level understanding of closed-loop marketing and omnichannel orchestration. Proven ability to architect solutions where CRM activities and digital triggers (email, web ...
Chicago, IL · Remote
Collaborate closely with Marketing to expand on the story of Loop, it's merchants, and the value Loop provides to it's merchants. On any given day, you and your team may be supporting and ...
Quick apply
Chicago, IL · Remote
Collaborate closely with Marketing to expand on the story of Loop, it's merchants, and the value Loop provides to it's merchants. On any given day, you and your team may be supporting and ...
Austin, TX · Remote
Collaborate closely with Marketing to expand on the story of Loop, it's merchants, and the value Loop provides to it's merchants. On any given day, you and your team may be supporting and ...
Quick apply
Austin, TX · Remote
Collaborate closely with Marketing to expand on the story of Loop, it's merchants, and the value Loop provides to it's merchants. On any given day, you and your team may be supporting and ...
$180K - $250K/yr
Collaborate closely with Marketing to expand on the story of Loop, it's merchants, and the value Loop provides to it's merchants. On any given day, you and your team may be supporting and ...
$180K - $250K/yr
Collaborate closely with Marketing to expand on the story of Loop, it's merchants, and the value Loop provides to it's merchants. On any given day, you and your team may be supporting and ...
$180K - $250K/yr
Collaborate closely with Marketing to expand on the story of Loop, it's merchants, and the value Loop provides to it's merchants. On any given day, you and your team may be supporting and ...
$180K - $250K/yr
Collaborate closely with Marketing to expand on the story of Loop, it's merchants, and the value Loop provides to it's merchants. On any given day, you and your team may be supporting and ...
New York, NY · Remote
Collaborate closely with Marketing to expand on the story of Loop, it's merchants, and the value Loop provides to it's merchants. On any given day, you and your team may be supporting and ...
Quick apply
New York, NY · Remote
Collaborate closely with Marketing to expand on the story of Loop, it's merchants, and the value Loop provides to it's merchants. On any given day, you and your team may be supporting and ...
$180K - $250K/yr
Collaborate closely with Marketing to expand on the story of Loop, it's merchants, and the value Loop provides to it's merchants. On any given day, you and your team may be supporting and ...
$180K - $250K/yr
Collaborate closely with Marketing to expand on the story of Loop, it's merchants, and the value Loop provides to it's merchants. On any given day, you and your team may be supporting and ...
Boston, MA · Remote
Collaborate closely with Marketing to expand on the story of Loop, it's merchants, and the value Loop provides to it's merchants. On any given day, you and your team may be supporting and ...
Quick apply
Boston, MA · Remote
Collaborate closely with Marketing to expand on the story of Loop, it's merchants, and the value Loop provides to it's merchants. On any given day, you and your team may be supporting and ...
What are the key skills and qualifications needed to thrive as a Marketing professional, and why are they important?
How does a marketing professional typically collaborate with other departments within a company?
What is marketing and what do marketers do?
What is the difference between Marketing vs Sales?
| Aspect | Marketing | Sales |
|---|---|---|
| Primary Focus | Creating awareness and generating leads | Converting leads into customers |
| Skills Needed | Market research, content creation, branding | Communication, negotiation, relationship building |
| Work Environment | Strategic planning, campaigns, digital platforms | Client meetings, direct interactions, closing deals |
| Common Certifications | Digital marketing certifications, HubSpot, Google Ads | Sales certifications, CRM training |
While marketing focuses on attracting and engaging potential customers through campaigns and branding, sales concentrates on directly closing deals and building customer relationships. Both roles are essential in the sales funnel and often work closely together to achieve business growth.

Full-time
Medical, Life, Retirement
Posted 2 days ago
8.0
Based on 129 frontline employees who took The Breakroom Quiz
131st of 511 rated manufacturers
Working at Abbott
At Abbott, you can do work that matters, grow, and learn, care for yourself and your family, be your true self, and live a full life. You'll also have access to:
Career development with an international company where you can grow the career you dream of.
Employees can qualify for free medical coverage in our Health Investment Plan (HIP) PPO medical plan in the next calendar year.
An excellent retirement savings plan with a high employer contribution.
Tuition reimbursement, the Freedom 2 Save student debt program, and FreeU education benefit - an affordable and convenient path to getting a bachelor's degree.
A company recognized as a great place to work in dozens of countries worldwide and named one of the most admired companies in the world by Fortune.
A company that is recognized as one of the best big companies to work for as well as the best place to work for diversity, working mothers, female executives, and scientists.
The Opportunity
This role works out of our Alameda, CA location in the Diabetes Care division where we are focused on helping people with diabetes manage their health with life-changing products that provide accurate data to drive better-informed decisions. We're revolutionizing the way people monitor their glucose levels with our new sensing technology.
As the Marketing Manager Integrated HCP Communications within the Global Strategic Marketing (GSM) team, you will drive the development and execution of integrated HCP communication strategies that bring the value of Abbott Diabetes Care's portfolio to life for healthcare professionals worldwide. You will play a key role in shaping how we engage primary care physicians, specialists, and diabetes care teams - developing global campaigns, messaging toolkits, and enablement programs that connect HCP insights to measurable commercial impact.
What You'll Work On
Strategy & Campaigns
Commercial Enablement
Analytics & Optimization
Cross-Functional Collaboration
Ability to travel globally (~15-20%), including field visits, congresses, and team workshops.
Required Qualifications
Bachelors Degree
At least 4-6 years of experience in healthcare or medical device marketing, with meaningful exposure to HCP-facing roles and global or cross-regional programs.
Demonstrated ability to build and execute integrated HCP marketing campaigns - from brief to deployment - in a regulated environment.
Experience with congress strategy, promotional content development, and brand planning cycles.
Familiarity with CRM and marketing platforms (Veeva CRM, Veeva Vault, Salesforce, or equivalent).
Strong analytical and critical-thinking skills; comfortable translating scientific and clinical data into clear, compelling marketing communications.
Proven ability to manage complex, cross-functional projects in a highly matrixed global organization.
Exceptional communication, presentation, and stakeholder management skills.
Preferred Qualifications
MBA strongly preferred
Apply Now
Learn more about our health and wellness benefits, which provide the security to help you and your family live full lives: https://abbottbenefits.com/
Follow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life. Abbott is an Equal Opportunity Employer, committed to employee diversity.
Connect with us at abbott.com, on LinkedIn at https://www.linkedin.com/company/abbott-/, and on Facebook at https://www.facebook.com/AbbottCareers.
The base pay for this position is
$130,700.00 - $261,300.00In specific locations, the pay range may vary from the range posted.
JOB FAMILY:Marketing SupportDIVISION:ADC Diabetes CareLOCATION:United States > Alameda : 2601 Harbor Bay ParkwayADDITIONAL LOCATIONS:WORK SHIFT:StandardTRAVEL:Yes, 20 % of the TimeMEDICAL SURVEILLANCE:NoSIGNIFICANT WORK ACTIVITIES:Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day), Keyboard use (greater or equal to 50% of the workday)Abbott is an Equal Opportunity Employer of Minorities/Women/Individuals with Disabilities/Protected Veterans.EEO is the Law link - English: http://webstorage.abbott.com/common/External/EEO_English.pdfEEO is the Law link - Espanol: http://webstorage.abbott.com/common/External/EEO_Spanish.pdf