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Wine Sales Rep Jobs (NOW HIRING)

The Sales Representative will be responsible for servicing Summit Beverage customers by selling ... Learn Summit Beverage products and take initiative to improve overall beer and wine knowledge.

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The Sales Representative will be responsible for servicing Summit Beverage customers by selling ... Learn Summit Beverage products and take initiative to improve overall beer and wine knowledge.

New

Wine Field Sales Representative

Mobile, AL ยท On-site

$16.25 - $22.50/hr

Alabev Wine Sales Representative: Our company is looking for a sales representative to be responsible for generating leads and meeting sales goals. Duties will include sales presentations, in-market ...

Wine Sales Representative

Billings, MT ยท On-site

$60K - $70K/yr

The Sales Representative will be responsible for servicing Summit Beverage customers by selling ... Learn Summit Beverage products and take initiative to improve overall beer and wine knowledge.

New

Position Overview The Wine Sales Representative is responsible for developing and maintaining strong relationships with retail and on-premise customers while driving sales growth of our wine ...

Position Overview The Wine Sales Representative is responsible for developing and maintaining strong relationships with retail and on-premise customers while driving sales growth of our wine ...

Position Overview The Wine Sales Representative is responsible for developing and maintaining strong relationships with retail and on-premise customers while driving sales growth of our wine ...

The Sales Representative will be responsible for servicing Summit Beverage customers by selling ... Learn Summit Beverage products and take initiative to improve overall beer and wine knowledge.

New

Wine Sales Associate

Aldie, VA ยท On-site

$12.50 - $14/hr

Job Type : Part Time TASTING ROOM WINE SALES ASSOCIATE 2024 OLD FARM WINERY AT HARTLAND - TASTING ROOM WINE SALES ASSOCIATE Tasting Room Wine Sales Associate is responsible for serving customers in ...

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Wine Sales Rep information

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$23K

$76.7K

$141.5K

How much do wine sales rep jobs pay per year?

As of Jul 26, 2026, the average yearly pay for wine sales rep in the United States is $76,681.00, according to ZipRecruiter salary data. Most workers in this role earn between $53,500.00 and $93,000.00 per year, depending on experience, location, and employer.

What are some common challenges faced by Wine Sales Reps when building relationships with new clients?

Wine Sales Reps often encounter challenges such as differentiating their products in a competitive market and establishing trust with new clients who may have existing supplier relationships. Building rapport requires persistence, in-depth knowledge of wine varieties, and the ability to tailor recommendations to each client's unique customer base. Overcoming initial skepticism and demonstrating value through tastings, education, and reliable service are key strategies for success in this role.

How much commission do wine reps make?

Wine sales representatives typically earn commissions ranging from 10% to 20% of their sales, with some earning higher percentages based on performance and company policies. Commission structures can vary depending on the employer, sales volume, and whether the role includes base salary or is commission-only, often supplemented by bonuses or incentives.

What is the highest paying job in the wine industry?

In the wine industry, high-paying roles include senior positions such as winery general managers, wine directors, and executive sommeliers, often earning six-figure salaries. These roles typically require extensive experience, industry knowledge, and leadership skills, with some professionals also earning bonuses or profit-sharing. Certifications like WSET or CMS can enhance prospects for higher-paying positions.

Can you make good money in wine sales?

Wine sales representatives can earn a competitive income that includes a base salary plus commissions or bonuses based on sales performance. Earnings vary depending on experience, sales skills, and the region they work in, with successful reps often making a substantial income through client relationships and product knowledge.

What is the difference between Wine Sales Rep vs Wine Distributor Sales Representative?

AspectWine Sales RepWine Distributor Sales Representative
CredentialsSales experience, knowledge of wines, sometimes certificationsSales experience, industry knowledge, certifications may be preferred
Work EnvironmentDirectly interacts with retail stores, restaurants, and consumersWorks with distributors, retail clients, and wholesale accounts
Employer & Industry UsageWine producers, wineries, wine shopsWine distributors, wholesale companies, beverage suppliers
Search & Comparison IntentLooking for individual sales roles in wine industrySeeking roles in distribution and wholesale sales

In summary, a Wine Sales Rep typically works directly with retail outlets and consumers to promote and sell wines, often representing specific wineries. A Wine Distributor Sales Representative, on the other hand, focuses on selling wines through distribution channels to retailers and restaurants. Both roles require sales skills and industry knowledge but differ in their target clients and work environment.

What are the key skills and qualifications needed to thrive as a Wine Sales Rep, and why are they important?

To excel as a Wine Sales Rep, you need in-depth knowledge of wine varieties, sales techniques, and a background in business or hospitality, often supported by relevant certifications like WSET. Familiarity with CRM software, inventory management systems, and point-of-sale tools is typically required. Outstanding interpersonal skills, persuasive communication, and the ability to build lasting client relationships set top performers apart. These skills are crucial for effectively promoting products, meeting sales targets, and fostering customer loyalty in a competitive market.

What is the highest paying sales rep?

The highest paying sales representatives are often those in specialized or high-demand industries such as technology, pharmaceuticals, or luxury goods, where commissions and bonuses can significantly increase total compensation. Top performers with strong negotiation skills and industry expertise can earn six-figure salaries or more annually, especially with experience and a proven sales record.

What does a Wine Sales Rep do?

A Wine Sales Representative is responsible for selling wine products to retailers, restaurants, bars, and distributors. Their main duties include building relationships with clients, presenting and promoting wine selections, negotiating deals, and achieving sales targets. They also educate clients about different types of wines, organize tastings, and stay up-to-date on industry trends. A successful Wine Sales Rep combines product knowledge with strong communication and sales skills to grow their territory.
More about Wine Sales Rep jobs
What cities are hiring for Wine Sales Rep jobs? Cities with the most Wine Sales Rep job openings:
What states have the most Wine Sales Rep jobs? States with the most job openings for Wine Sales Rep jobs include:
What job categories do people searching Wine Sales Rep jobs look for? The top searched job categories for Wine Sales Rep jobs are:
Infographic showing various Wine Sales Rep job openings in the United States as of July 2026, with employment types broken down into 1% As Needed, 76% Full Time, 16% Part Time, and 7% Contract. Highlights an 94% Physical, 1% Hybrid, and 5% Remote job distribution, with an average salary of $76,681 per year, or $36.9 per hour.
Wine Sales Representative

Wine Sales Representative

Summit Beverage

Butte, MT โ€ข On-site

Full-time

Posted yesterday


Job description

Description:

PURPOSE OF POSITION:

The Sales Representative will be responsible for servicing Summit Beverage customers by selling products and meeting each of their specific needs. Individuals are responsible for the sale, distribution, placement, and merchandising of products in retail accounts throughout their assigned territory. Responsibilities include customer relations, accounts receivable collections, maintaining a weekly schedule of appointments, and accomplishment of monthly goals.


RESPONSIBLITIES:

  • Sales Representatives are accountable for growing total territory revenue versus the prior year. The individual will achieve growth targets put forth by management and meet monthly targets on assigned brands. These goals will be achieved by performing the following:
  • Pre-plan sales objectives and run route as efficiently as possible.
  • Call on accounts according to established frequency.
  • Observe accounts for sales opportunities.
  • Inspect work and work back stock for proper pricing, rotation, and positioning.
  • Merchandising duties.
  • Ensure compliance with Companyโ€™s product quality assurance standards (i.e. outdated, damaged, unsellable).
  • Maintain sufficient inventory levels (including call-ins).
  • Maintain accounts receivable for each assigned account.
  • Deliver factual and persuasive sales presentations, Close sales calls effectively.
  • Document and maintain accurate records (route books, re-cap forms, etc.) for each sale call.
  • Maintain customer logs for profiling customer needs.
  • Meet or exceed sales volume and profitability commitments.
  • Meet or exceed distribution goals.
  • Recommend and perform resets as needed and/or directed.
  • Execute all ad features; Execute displays greater than competition.
  • Learn Summit Beverage products and take initiative to improve overall beer and wine knowledge.
  • Adhere to all applicable Federal, state, and local regulations regarding the merchandising of alcoholic beverages.
  • Adhere to Company policies and procedures.
  • Properly maintain company property such as company vehicles.
  • Investigate and resolve all customer complaints in a timely fashion.
  • Maintain appropriate dress/appearance per Company standards.
  • Punctual for all account calls, scheduled meetings, presentations, staff trainings, and meetings.
  • Display exceptional communication (supplier, management, customer).
  • Demonstrate accuracy and thoroughness in all areas of responsibility to ensure quality of work.
  • Establish and maintain effective working relationships.
  • Show sound judgment, decision-making, and accountability.

KNOWLEDGE, SKILLS, AND ABILITIES (KSAs)

  • Strong beverage industry and company product knowledge.
  • Write formal reports, business correspondence, and presentations.
  • Ability to exercise initiative and judgment in interpreting policies and procedures, delegating responsibilities, monitoring administrative activities, and evaluating the performance of staff and contracted vendors.
  • Ability to establish and maintain effective working relationships with staff, vendors, other governmental agencies, and the public.
  • Ability to promote positive public relations and to convey the objectives of the facility to various groups and individuals.
  • Excellent computer skills.
  • Excellent time management skills.
  • Excellent budgeting skills.
  • Excellent interpersonal and communication skills.
  • Ability to work on own initiative.
  • Ability to handle wide range of tasks.
  • Understand and effectively communicate Summit Beverage's organizational mission and goals.
Requirements:

QUALIFICATIONS

Any combination equivalent to the following education and experience that would provide the necessary knowledge, skills and abilities would qualify. A typical way to obtain the knowledge, skills and abilities would be:

  • Three to five (3-5) years direct sales experience preferable in a wine and/or beer sales environment or a similar industry
  • Five (5+) years of industry specific experience in a wine and/or beer sales environment or similar field.
  • Must possess and maintain a valid driver's license and be insurable under the Companyโ€™s vehicle policy.

PHYSICAL and OTHER REQUIREMENTS:

This position may require 8-to-10-hour days, flexible or after standard business hours. The ability to work onsite in the office/customer accounts is expected. This position may be exposed to extreme weather conditions when traveling between accounts. The noise level in environments varies by account but is typically moderate.

  • Seeing: Must be able to use general office equipment / computer and read reports, pricing tags, product labels, read and interpret documentation. Must be able to see while driving at all times of the day. 75-100% of time
  • Hearing: Must be able to effectively communicate with fellow employees and account contacts. In a varied of noisy environments. 75-100% of time
  • Standing/Walking 50-74% of time
  • Sitting at desk/while driving 25-49% of time
  • Climbing/Stooping/Kneeling: 25-49% of time
  • Lifting/Pushing/Pulling: routinely lift approx. 35-55lbs. Occasionally up to 75lbs. 25-49% of time
  • Grasping/Feeling/Hand Dexterity 75-100% of time
  • Driving and Travel: 25-49% of time