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Wellness Program Director Jobs in Rochester, NY (NOW HIRING)

Endeavor Health Services

Program Assistant

Rochester, NY · On-site

$18/hr

... direct supervision of the Program Manager. ESSENTIAL DUTIES AND RESPONSIBILITIES: * Complete ... wellness and behavioral health of residents of Western New York, Rochester, and the surrounding ...

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All JobsWellness Program JobsWellness Program Director JobsWellness Program Director Jobs in Rochester, NY

Wellness Program Director information

See Rochester, NY salary details

$29.1K

$77.2K

$135.2K

How much do wellness program director jobs pay per year?

As of Aug 12, 2026, the average yearly pay for wellness program director in Rochester, NY is $77,153.00, according to ZipRecruiter salary data. Most workers in this role earn between $52,300.00 and $91,300.00 per year, depending on experience, location, and employer.

What degree do I need to be a wellness program director?

A wellness program director typically needs at least a bachelor's degree in health education, public health, or a related field. Many employers prefer candidates with a master's degree and relevant certifications, such as the Certified Health Education Specialist (CHES) or Wellness Coach certifications, along with experience in health promotion or program management.

What are the key skills and qualifications needed to thrive as a wellness program director?

To thrive as a Wellness Program Director, you need a background in health promotion, program management, and often a degree in health sciences, public health, or a related field. Familiarity with wellness assessment tools, data management software, and certifications like Certified Wellness Practitioner (CWP) or Certified Health Education Specialist (CHES) are common requirements. Strong leadership, communication, and motivational skills help build effective teams and engage participants. These abilities ensure the successful design, implementation, and evaluation of wellness initiatives that promote healthier organizational cultures.

What is a wellness program director?

Wellness Program Directors are professionals who design, implement, and manage health and wellness initiatives within organizations or communities. Their role is to promote healthy lifestyles by organizing programs, workshops, and activities that support physical, mental, and emotional well-being. They often work with other health professionals to assess needs, set goals, and evaluate the effectiveness of wellness programs. These directors play a critical role in fostering a positive and healthy environment for employees or participants.

What is the difference between Wellness Program Director vs Wellness Coordinator?

AspectWellness Program DirectorWellness Coordinator
ResponsibilitiesOversees entire wellness programs, develops strategies, manages staffAssists in program implementation, coordinates activities, supports wellness initiatives
Required CredentialsBachelor’s degree in health, fitness, or related field; certifications like ACE or NASM often preferredRelevant certifications or experience in health or wellness; often entry-level
Work EnvironmentCorporate, healthcare, or community organizations; leadership roleSupport staff in wellness programs; administrative or operational setting

The Wellness Program Director typically holds a leadership role, managing entire wellness initiatives and requiring advanced credentials. In contrast, the Wellness Coordinator supports program activities and often has entry-level or supporting credentials. Both roles are vital in promoting health and wellness within organizations, but the Director focuses on strategy and oversight, while the Coordinator handles day-to-day operations.

What are some common challenges faced by a wellness program director when implementing new health initiatives?

A Wellness Program Director often faces challenges such as securing employee engagement, balancing diverse wellness needs, and demonstrating measurable outcomes to stakeholders. It can be difficult to design programs that appeal to a broad workforce while staying within budget and maintaining compliance with health regulations. Building strong relationships with HR, leadership, and external vendors is key to overcoming these hurdles and ensuring successful program adoption.
What are the most commonly searched types of Wellness Program jobs in Rochester, NY? The most popular types of Wellness Program jobs in Rochester, NY are:
What are popular job titles related to Wellness Program Director jobs in Rochester, NY? For Wellness Program Director jobs in Rochester, NY, the most frequently searched job titles are:
What job categories do people searching Wellness Program Director jobs in Rochester, NY look for? The top searched job categories for Wellness Program Director jobs in Rochester, NY are:
What cities near Rochester, NY are hiring for Wellness Program Director jobs? Cities near Rochester, NY with the most Wellness Program Director job openings:
Wellness Program Director jobs near you
Infographic showing various Wellness Program Director job openings in Rochester, NY as of August 2026, with employment types broken down into 92% Full Time, and 8% Part Time. Highlights an 100% In-person job distribution, with an average salary of $77,153 per year, or $37.1 per hour.

Membership Sales Director (Remote)

Crystal Clear Wellness RX

Rochester, NY • Remote

Contractor

Re-posted 2 days ago

Job description

Crystal Clear Wellness 1099 independent contractor 100% commission Uncapped earnings on repeat purchases Remote / field

The opportunity

Crystal Clear is a 503A sterile-compounding pharmacy powering turnkey, white-label peptide, GLP-1, and longevity-wellness membership programs across 47 states. Peptides are projected to be a trillion-dollar category within a few years, and we're putting motivated sellers at the front of it.

We're hiring a membership director to drive membership distribution across all three of our channels as an individual contributor. You'll work under the leadership of your market vice president, who provides coaching, support, and direction while you focus on what you do best: prospecting and closing. Your income has the potential to be uncapped and compounds, because every membership you place is recurring revenue that keeps paying as long as the member continues to purchase their membership month over month.

What you'll be marketing

You'll bring our membership opportunity to market through three channels:

  • B2B providers - medical practitioners (doctors, clinics, med-spas) who can prescribe and dispense directly from a pharmacy.
  • White-label partners - businesses, influencer networks, gyms, and brands that want to offer peptide memberships to their own audience but can't prescribe themselves. We run the entire back end (pharmacy, concierge telehealth, fulfillment, support) under their brand.
  • Direct-to-consumer (D2C) - individuals you choose to offer a membership to directly.

This is primarily a B2B and white-label play. D2C is fully available to you as an additional earning lane.

Leads are provided

You won't be starting from a cold list. We provide leads to support your prospecting efforts across the provider and white-label channels, giving you a running start and more opportunities to convert from day one. Combine the leads we supply with your own network and outbound activity to build pipeline faster and scale your book of business across all three channels.

What you'll do

  • Personally prospect and close providers and white-label partners across your market.
  • Work under the leadership of your market vice president, who provides coaching, direction, and support to help you hit and exceed your numbers.
  • Represent Crystal Clear in the marketplace: attend networking events, conferences, and industry functions and carry our distribution opportunities into the field.
  • Interface confidently with C-suite executives, business owners, providers, and partner decision-makers as a credible face of the opportunity in your market.
  • Maintain CRM documentation, account stewardship, and follow-through to company standards.

What you bring

  • 5-10+ years of B2B sales experience.
  • A plus if you have experience, have worked in, or have an existing book of business in these industries: pharmacy/compounding, telehealth, medical device, peptides/GLP-1, med-spa, aesthetics, longevity/wellness, or healthcare sales.
  • A track record of closing at the executive and owner level and a network you can activate.
  • Comfort and presence in networking and event settings; you're a confident, credible representative of a brand.
  • A self-directed, high-output performer who thrives as a 1099 contractor and sets the pace on the teams you've worked in.

Compensation and structure

  • 100% commission, 1099 independent contractor. You control your hours, schedule, and effort.
  • Uncapped earnings with a tiered commission structure (15%-25% of net profit, scaling up with volume).
  • Recurring and compounding income - memberships renew monthly, so one closed account pays across many months, and your book of business builds on itself across all three channels.