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Wellness Copywriter Jobs in Oregon (NOW HIRING)

Wellness Copywriter information

What is a wellness copywriter?

A wellness copywriter is a professional writer who specializes in creating content related to health, wellness, fitness, nutrition, and lifestyle topics. They craft engaging articles, blog posts, website copy, email campaigns, and promotional materials for wellness brands and organizations. Their goal is to educate, inspire, and motivate audiences to make healthier choices while also promoting products or services. Wellness copywriters often have a strong understanding of health trends, scientific research, and effective marketing techniques.

What are some common challenges wellness copywriters face when creating content for diverse audiences?

Wellness Copywriters often need to communicate complex health and wellness concepts in a way that is accessible and engaging to a broad audience with varying levels of knowledge. One challenge is balancing scientific accuracy with readability, ensuring content is both credible and easy to understand. Additionally, writers must adapt their tone and messaging to fit different platforms and demographic groups, all while staying compliant with industry regulations and brand guidelines. Collaboration with subject matter experts and marketing teams is essential to ensure messages are both accurate and aligned with organizational goals.

What are the key skills and qualifications needed to thrive as a wellness copywriter, and why are they important?

To thrive as a Wellness Copywriter, you need strong writing skills, a solid grasp of wellness industry trends, and often a background in marketing, communications, or health sciences. Familiarity with SEO tools, content management systems (CMS), and analytics platforms is typically required. Creativity, attention to detail, and the ability to communicate complex information in an engaging and accessible manner are standout soft skills. These skills ensure the creation of compelling, accurate, and effective content that resonates with audiences and drives engagement within the wellness sector.

What are popular job titles related to Wellness Copywriter jobs in Oregon?

For Wellness Copywriter jobs in Oregon, the most frequently searched job titles are:

What job categories do people searching Wellness Copywriter jobs in Oregon look for?

The top searched job categories for Wellness Copywriter jobs in Oregon are:

Infographic showing various Wellness Copywriter job openings in Oregon as of August 2026, with employment types broken down into 1% As Needed, 70% Full Time, 25% Part Time, and 4% Contract. Highlights an 94% Physical, 3% Hybrid, and 3% Remote job distribution.

Content Creator + Social Storyteller

CASCADA PDX

Portland, OR • On-site

Full-time, Part-time

Re-posted 21 days ago


Job description

Description:

Content Creator + Social Storyteller

CASCADA Thermal Springs Spa and Hotel, Portland, Oregon
Full-Time or Part-Time (1099 and/or W2, dependent on qualifications)
About Us:

CASCADA Thermal Springs + Hotel is a wellness focused sustainable boutique hotel and wellness spa in the heart of Portland’s Alberta Arts District. We were just named one of the top 50 best new hotels in the world by Esquire. CASCADA was built to help people slow down, reconnect, and feel something real, with themselves, their community, and the natural world around them. This is the world’s first LEED Platinum designed mass timber hotel, and its world class hydrothermal spa and accommodations give us a one-of-a-kind canvas of soaking pools, sauna, steam, cold plunges, amazing food, and intentionally appointed rooms for one of the best destination resort experiences in the Pacific Northwest. Our mission: build sustainable spaces, goods, and experiences that elevate human wellbeing and deepen our connection to nature. No greenwashing, no stock-photo wellness. The real thing.


The Gig:

You’re the person who shows up on property with a camera and a belief in our vision, and leaves with a reel that stops the scroll. As our Content Creator & Social Storyteller, you’ll own the camera, the edit, and the calendar, capturing CASCADA’s steam, soaks, and quiet moments and turning them into content people want to watch. This is hands-on, on-property, in-the-field work for someone who’s as comfortable shooting at 6am golden hour as they are editing in Cap Cut in the evening.

You’ll partner closely with our marketing and PR team to build a social calendar that reflects what’s happening on property, then go capture it. Behind-the-scenes moments, event coverage, spa rituals, staff stories, guest experiences: you’ll find them, shoot them, edit them, and post them. Bonus points if you can make a steam room look like a mood board.


What You’ll Actually Be Doing:


Content & Shooting

  • Shoot and edit original photo, video, reels, and story content on property, regularly, not just when something’s scheduled that sounds like us, not a brand template
  • Build and run our social content calendar in partnership with the marketing and PR team across Instagram, TikTok, Facebook, Pinterest, Reddit, and LinkedIn.
  • Keep every post on brand, visually, tonally, and in spirit, while staying fluent in what’s actually trending on each platform.
  • Embed with our spa, fitness, culinary, and hospitality teams to find the stories worth telling, you can’t shoot what you don’t know about.
  • Co-Help manage ambassador and creator relationships and coordinate collaborative campaigns alongside leadership.
  • Write captions with actual personality and respond to DMs and comments like a human, not a brand bot.
  • Track what’s working (and what’s not) and use the data to sharpen the content strategy over time.
  • Bring custom content to key campaigns, launches, partnerships, and announcements as they come up.

On-Property & Events

  • Be on the ground at events, capturing content while making sure the guest experience stays seamless.
  • Repurpose event footage into social-ready content across all our channels.

Cross-Functional Work

  • Partner with the marketing and PR team to bring creative campaigns to life.
  • Make sure every piece of content lines up with CASCADA’s brand identity and the guest experience we’re known for.
  • Contribute to post-event and post-campaign performance reporting.
  • Any other duties as assigned.
Requirements:

What You Bring:

  • Based in (or ready to relocate to) Portland, Oregon.
  • 3+ years creating social content and/or running events for a brand with 25K+ followers across platforms.
  • Strong photo and video shooting and editing chops. Adobe Premiere/Lightroom and Cap Cut preferred, Canva is a plus.
  • Comfortable with scheduling tools like Later, Hootsuite, or Sprout Social.
  • Sharp copywriting instincts and a real point of view in your content.
  • A genuine eye for storytelling, branding, and what makes people stop scrolling.
  • Organized enough to juggle a content calendar, a shoot schedule, and last-minute event coverage without dropping anything.
  • Familiarity with influencer/creator outreach and digital collaborations.
  • A self-starter who’s genuinely excited to make beautiful, meaningful brand content, not just check boxes.
  • Able to work a varied schedule, days, nights, weekends, and the occasional holiday on-site, when the content calls for it.
  • Any other duties as assigned.

Bonus Points:

  • Background in boutique hospitality, wellness, lifestyle, travel, or fashion
  • Genuine passion for health, art, personal growth, and community
  • Excellent problem-solving skills and self-leadership.

Audition: If chosen as a strong candidate a part of the process will include an experience exchange, creating content for review by the hiring team. You will get the full CASCADA experience and create content in return.


Equal Opportunity Employer Statement:

CASCADA Thermal Springs and Hotel provides equal employment opportunities to all employees and applicants without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, disability, or veteran status. We are committed to maintaining a diverse and inclusive community for both clients and staff.