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Vice President Marketing Analytics Jobs (NOW HIRING)

KKR

Vice President - Marketing Analytics

Boston, MA · On-site

They are seeking a Vice President, Marketing Analytics to lead and enhance the analytics capabilities of the marketing organization, driving data-informed strategies and ensuring marketing ...

Native

VP Marketing

Manhattan, NY · On-site

An evidence seeking, measurement mindset without succumbing to analysis paralysis, and a penchant ... The VP Marketing will work closely with the CEO to sharpen that vision, operationalize it across ...

Antech Diagnostics

Vice President, Marketing

Loveland, CO · On-site

$211K - $263K/yr

The Vice President, Marketing role will be based in our Loveland, Colorado hub office. This ... Leverage CRM and analytics platforms to optimize marketing campaigns and sales enablement efforts.

nVent

Vice President, Marketing

Saint Louis Park, MN · On-site

Conduct market research and analysis to identify trends, opportunities, and the competitive ... The successful candidate for the role of Vice President, Marketing will demonstrate the following ...

The People Brand

VP Marketing

Nampa, ID

$200K - $225K/yr

$200,000 - $225,000 a year Vice President of Marketing The Role The VP of Marketing is the senior ... reviewing applications, analyzing resumes, or assessing responses and identifying potential ...

The People Brand

VP Marketing

Nampa, ID · On-site

$200K - $225K/yr

$200,000 - $225,000 a year Vice President of Marketing The Role The VP of Marketing is the senior ... reviewing applications, analyzing resumes, or assessing responses and identifying potential ...

The People Brand

VP Marketing

Nampa, ID

$200K - $225K/yr

Vice President of Marketing The Role The VP of Marketing is the senior-most marketing leader within ... reviewing applications, analyzing resumes, or assessing responses and identifying potential ...

AVEO Oncology

Vice President, Marketing

Boston, MA · Remote

Vice President, Marketing REPORTS TO: CEO LOCATION: Boston MA DATE PREPARED: June 8, 2026 JOB ... Regularly analyze and report on market data market research to better understand brand performance ...

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How much do vice president marketing analytics jobs pay per year?

As of Aug 2, 2026, the average yearly pay for vice president marketing analytics in the United States is $176,675.00, according to ZipRecruiter salary data. Most workers in this role earn between $137,000.00 and $205,000.00 per year, depending on experience, location, and employer.

How does a Vice President of Marketing Analytics typically collaborate with other departments to drive business growth?

A Vice President of Marketing Analytics works closely with cross-functional teams such as marketing, sales, product, and finance to ensure that data-driven insights inform key business decisions. They often lead meetings to align on campaign objectives, share analytical findings, and recommend actionable strategies. Building strong partnerships across departments is essential for integrating analytics into overall business processes and maximizing ROI on marketing investments. This collaborative approach not only supports immediate marketing goals but also contributes to long-term organizational growth.

What are the key skills and qualifications needed to thrive as a Vice President of Marketing Analytics, and why are they important?

To thrive as a Vice President of Marketing Analytics, you need deep expertise in data analysis, marketing strategy, and a strong background in statistics or a related field, often supported by an advanced degree. Mastery of analytics platforms such as Google Analytics, Tableau, SQL, and experience with marketing automation systems or data science tools is essential. Exceptional leadership, strategic thinking, and communication skills help drive cross-functional collaboration and translate data insights into actionable business strategies. These skills ensure the alignment of analytics with business objectives, enabling data-driven decision-making and maximizing marketing ROI.

What does a Vice President of Marketing Analytics do?

A Vice President of Marketing Analytics leads the strategy, execution, and optimization of data-driven marketing initiatives within an organization. They oversee teams responsible for collecting, analyzing, and interpreting marketing data to guide decision-making and improve campaign performance. This role involves collaborating with other executives to align analytics with business objectives, implementing advanced analytical tools, and ensuring data quality and compliance. Ultimately, the VP of Marketing Analytics plays a critical role in maximizing the effectiveness and ROI of marketing efforts.
What cities are hiring for Vice President Marketing Analytics jobs? Cities with the most Vice President Marketing Analytics job openings:
What are the most commonly searched types of Marketing Analytics jobs? The most popular types of Marketing Analytics jobs are:
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Vice President Marketing Analytics jobs near you
Infographic showing various Vice President Marketing Analytics job openings in the United States as of July 2026, with employment types broken down into 100% Full Time. Highlights an 75% In-person, and 25% Hybrid job distribution, with an average salary of $176,675 per year, or $84.9 per hour.

Vice President - Marketing Analytics

KKR

Boston, MA • On-site

Full-time

Re-posted 19 days ago

Job description

Job Summary:
KKR is a leading global investment firm that offers alternative asset management and capital markets solutions. They are seeking a Vice President, Marketing Analytics to lead and enhance the analytics capabilities of the marketing organization, driving data-informed strategies and ensuring marketing investments align with business outcomes.
Responsibilities:
• Serve as the strategic lead for marketing analytics, partnering with senior insurance marketing stakeholders to develop data-driven strategies, KPIs, and measurement frameworks
• Lead full-funnel marketing analytics, connecting campaign performance to conversion, pipeline, and revenue impact
• Design and analyze multi-channel campaigns (email, web, paid media, events, CRM, sales) to drive ongoing optimization
• Identify opportunities to improve marketing efficiency and ROI
• Develop and refine lead scoring models and segmentation strategies to improve targeting and conversion in a B2B context
• Align with cross-functional teams, including marketing Centers of Excellence, on reporting standards and performance tracking
• Translate analytics into scalable data requirements in partnership with data engineering teams
• Drive executive-level reporting and insights, translating complex data into clear, actionable recommendations that inform strategic decisions
• Build and maintain dashboards to track key marketing metrics and communicate insights
• Mentor and guide junior team members and contribute to building a high-performing analytics team
Qualifications:
Required:
• 7-10 years of experience in marketing analytics, including multi-channel, full-funnel analytics, and B2B marketing analytics (e.g., lead scoring and funnel performance), preferably in insurance or financial services
• Experience with brand marketing and paid media analytics, including measurement of brand campaigns, media performance, and optimization across paid channels
• Deep expertise in marketing measurement, attribution, and ROI analysis, with the ability to connect marketing activity to business outcomes
• Experience with Salesforce CRM, B2B marketing analytics, and marketing automation platforms (e.g., Marketo, Salesforce Marketing Cloud)
• Strong understanding of web and digital analytics tools (e.g., Google Analytics, Adobe Analytics, or similar platforms)
• Proficiency in SQL and experience analyzing large datasets from CRM and marketing platforms
• Experience using Python and working with cloud data platforms such as Snowflake and/or AWS Redshift
• Experience partnering with data engineering and technology teams to enable scalable analytics solutions
• Experience with segmentation and customer targeting strategies
• Strong analytical and problem-solving skills with a demonstrated ability to generate actionable insights
• Experience building dashboards using Tableau, Power BI, or similar tools
• Strong communication skills and the ability to work effectively with cross-functional stakeholders
• Bachelor's degree in Analytics, Statistics, Engineering, Business, or a related field
Company:
KKR is a leading global investment firm that offers alternative asset management as well as capital markets and insurance solutions. Founded in 1976, the company is headquartered in Hudson, USA, with a team of 1001-5000 employees. The company is currently Late Stage.
KKR logo

About KKR

Sourced by ZipRecruiter

Industry

Finance and insurance

Company size

1,001 - 5,000 Employees

Headquarters location

New York, NY, US

Year founded

1976

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