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Marketing Analytics Associate Jobs (NOW HIRING)

Reporting to the Associate Director of Marketing Analytics, you will partner closely with Growth, Finance, Product, and Engineering to develop and operationalize a marketing analytics roadmap that ...

CarMax's Marketing Analytics team is a group of 20+ analysts who serve as the measurement and ... We nurture associate development and a healthy work culture while delivering a great customer ...

Manager, Marketing Analytics

Richmond, VA · On-site

$102K - $163K/yr

CarMax's Marketing Analytics team is a group of 20+ analysts who serve as the measurement and ... We nurture associate development and a healthy work culture while delivering a great customer ...

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Marketing Analytics Associate information

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$26.5K

$50.7K

$73K

How much do marketing analytics associate jobs pay per year?

As of Aug 12, 2026, the average yearly pay for marketing analytics associate in the United States is $50,705.00, according to ZipRecruiter salary data. Most workers in this role earn between $42,000.00 and $58,000.00 per year, depending on experience, location, and employer.
What cities are hiring for Marketing Analytics Associate jobs? Cities with the most Marketing Analytics Associate job openings:
What are the most commonly searched types of Marketing Analytics jobs? The most popular types of Marketing Analytics jobs are:
What states have the most Marketing Analytics Associate jobs? States with the most job openings for Marketing Analytics Associate jobs include:
Infographic showing various Marketing Analytics Associate job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 69% Full Time, 28% Part Time, 1% Temporary, and 1% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $50,705 per year, or $24.4 per hour.

Marketing Analytics - Associate / Assistant Vice President

iCapital

Salt Lake City, UT • On-site

$70K - $110K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 6 days ago


Job description

About the Role
iCapital is seeking a highly experienced Marketing Analytics Associate or Assistant Vice President to play a key role in advancing the Marketing Analytics and Campaign Reporting capabilities. This role is split between hands-on reporting and analysis and dashboard development and reporting automation with a strong emphasis on ownership, rigor, and scalability. This is an individual contributor role for someone who can independently own reporting outputs, influence measurement standards, and help move the organization from fragmented and manual analytics toward more consistent, automated, and trusted insights. The ideal candidate is comfortable working in an environment where analytics are evolving and enjoys improving how data is captured, analyzed, and used.
Responsibilities
  • Contribute to the design, development, and ongoing improvement of Tableau dashboards used to assess campaign performance, channel effectiveness, and funnel outcomes.
  • Lead the delivery of recurring performance reports and executive-ready scorecards, combining automated dashboards with hands-on analysis and interpretation.
  • Serve as a subject matter expert for marketing performance reporting, proactively identifying trends, issues, and optimization opportunities.
  • Drive the transition from manual reporting to scalable, standardized, and self-service dashboards
  • Analyze and synthesize data from multiple Martech and CRM platforms, including GA4, Salesforce, HubSpot, Cvent, LinkedIn, YouTube, X, Brightcove, and related sources.
  • Validate data accuracy across systems and proactively identify discrepancies, tracking gaps, and data quality issues.
  • Partner with CRM and Marketing Operations teams to influence how data pipelines, schemas, and reporting views are structured.
  • Support and reinforce UTM standards and campaign tracking governance to ensure consistent attribution and measurement.
  • Help maintain structured campaign hierarchies (i.e. parent-child campaigns) to enable reliable reporting
  • Contribute to the definition and documentation of metrics, KPIs, and reporting standards used across marketing and sales.
  • Partner with the Marketing and Sales teams as well as various stakeholders to translate business goals into effective reporting and insights.
  • Communicate insights, assumptions, and limitations clearly to both technical and non-technical audiences.

Qualifications
  • 6+ years of experience in data analysis, business analytics, marketing analytics, or campaign reporting
  • Strong experience supporting B2B marketing analytics, preferably in FinTech, Financial Services, SaaS, or enterprise environments
  • Advanced expertise in Tableau, including dashboard architecture, complex calculations, and performance optimization
  • Hands-on experience with GA4, Salesforce, HubSpot, and digital marketing platforms
  • Advanced Excel skills for data analysis, validation, and complex reporting workflows
  • Proven ability to operate independently and take end-to-end ownership of analytics deliverables
  • Strong analytical judgment and comfort working with imperfect or evolving data
  • Excellent written and verbal communication skills, including experience presenting insights to senior stakeholders
  • Experience with web tracking or tag management (i.e. Google Tag Manager)
  • Familiar with attribution models and conversion path analysis
  • Exposure to additional BI tools such as Looker Studio or Power BI
  • Experience helping organizations mature analytics practices through standardization and automation

Benefits
The base salary range for this role is $70,000 to $110,000. iCapital offers a compensation package which includes salary, equity for all full-time employees, and an annual performance bonus. Employees also receive a comprehensive benefits package that includes an employer matched retirement plan, generously subsidized healthcare with 100% employer paid dental, vision, telemedicine, and virtual mental health counseling, parental leave, and unlimited paid time off (PTO).
We believe the best ideas and innovation happen when we are together. Employees in this role will work in the office Monday-Thursday, with the flexibility to work remotely on Friday.
For additional information on iCapital, please visit https://www.icapitalnetwork.com/about-us Twitter: @icapitalnetwork | LinkedIn: https://www.linkedin.com/company/icapital-network-inc | Awards Disclaimer: https://www.icapitalnetwork.com/about-us/recognition/
iCapital is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, gender, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.