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User Acquisition Manager Jobs in California (NOW HIRING)

Inkitt

User Acquisition Manager

San Francisco, CA · On-site

$120K - $150K/yr

Own the strategy, execution, and optimization of one or more paid user acquisition channels (e.g. Paid Search, Paid Social, DSP/Programmatic, OTT/CTV, Influencer, or emerging channels). * Design ...

Primer, Inc.

User Acquisition Manager

San Francisco, CA · On-site

As a User Acquisition Manager, you will be a vital member of the team here at Primer. You will use the ad management tool we've built to acquire customers for our clients, and you'll have the unique ...

Inkitt

User Acquisition Manager

San Francisco, CA · On-site

$120K - $150K/yr

Own the strategy, execution, and optimization of one or more paid user acquisition channels (e.g. Paid Search, Paid Social, DSP/Programmatic, OTT/CTV, Influencer, or emerging channels). * Design ...

Bellota Labs

User Acquisition Manager

Redwood City, CA · On-site

As we continue to scale, we are seeking a User Acquisition Manager to own and execute our paid social and paid search acquisition strategy. This role is the engine behind our ability to find, attract ...

Inkitt

User Acquisition Manager

San Francisco, CA · On-site

$120K - $150K/yr

Own the strategy, execution, and optimization of one or more paid user acquisition channels (e.g. Paid Search, Paid Social, DSP/Programmatic, OTT/CTV, Influencer, or emerging channels). * Design ...

Primer, Inc.

User Acquisition Manager

San Francisco, CA · On-site

As a User Acquisition Manager, you will be a vital member of the team here at Primer. You will use the ad management tool we've built to acquire customers for our clients, and you'll have the unique ...

Bellota Labs

User Acquisition Manager

Redwood City, CA · On-site

$150 - $200/hr

As we continue to scale, we are seeking a User Acquisition Manager to own and execute our paid social and paid search acquisition strategy. This role is the engine behind our ability to find, attract ...

Bellota Labs

User Acquisition Manager

Redwood City, CA · On-site +1

As we continue to scale, we are seeking a User Acquisition Manager to own and execute our paid social and paid search acquisition strategy. This role is the engine behind our ability to find, attract ...

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All JobsUser Acquisition JobsUser Acquisition Manager JobsUser Acquisition Manager Jobs in California

User Acquisition Manager information

See California salary details

$42.9K

$96.1K

$150.5K

How much do user acquisition manager jobs pay per year?

As of Aug 22, 2026, the average yearly pay for user acquisition manager in California is $96,115.00, according to ZipRecruiter salary data. Most workers in this role earn between $66,600.00 and $128,800.00 per year, depending on experience, location, and employer.

What does a user acquisition manager do?

A User Acquisition Manager is responsible for developing and executing strategies to attract new users to a company’s product or service. They manage paid advertising campaigns, analyze performance metrics, and optimize marketing spend to maximize return on investment. They often work with platforms like Facebook, Google Ads, and other digital channels to drive user growth. Additionally, they collaborate with creative teams to develop compelling ad content and perform A/B testing to improve campaign effectiveness.

What are the key skills and qualifications needed to thrive as a user acquisition manager?

To thrive as a User Acquisition Manager, you need a deep understanding of digital marketing, data analysis, and campaign strategy, often backed by experience in user acquisition channels and a relevant degree. Proficiency in tools such as Google Analytics, Facebook Ads Manager, and mobile attribution platforms like AppsFlyer or Adjust is essential, and certifications such as Google Ads or Facebook Blueprint are advantageous. Strong communication, problem-solving, and project management skills help you excel within cross-functional teams and adapt to changing priorities. These competencies are vital for effectively scaling user growth, optimizing acquisition costs, and aligning campaigns with business objectives.

What are the typical daily responsibilities of a user acquisition manager?

A User Acquisition Manager typically spends their day planning and executing digital marketing campaigns across platforms such as paid social, search, and display networks. Daily tasks include monitoring campaign performance, analyzing user data to optimize efforts, preparing reports, and coordinating with creative, product, and analytics teams to refine messaging and targeting strategies. The role often involves A/B testing, budgeting, and identifying new channels or opportunities for growth. By staying agile and data-driven, User Acquisition Managers directly contribute to driving high-quality users to the business and maximizing the return on marketing investments.

What are the most commonly searched types of User Acquisition jobs in California?

The most popular types of User Acquisition jobs in California are:

What are popular job titles related to User Acquisition Manager jobs in California?

For User Acquisition Manager jobs in California, the most frequently searched job titles are:

What job categories do people searching User Acquisition Manager jobs in California look for?

The top searched job categories for User Acquisition Manager jobs in California are:

What cities in California are hiring for User Acquisition Manager jobs?

Cities in California with the most User Acquisition Manager job openings:

User Acquisition Manager jobs near you
Infographic showing various User Acquisition Manager job openings in California as of August 2026, with employment types broken down into 100% Full Time. Highlights an 71% In-person, and 29% Remote job distribution, with an average salary of $96,115 per year, or $46.2 per hour.

User Acquisition Manager

Inkitt

San Francisco, CA • On-site

$120K - $150K/yr

Full-time

Posted 25 days ago

Job description

Inkitt is building the Disney of the 21st Century, standing at the forefront of technology and entertainment. Leveraging AI and predictive algorithms, Inkitt discovers unknown stories and turns them into blockbuster hits, producing a new $1M ebook every 4 weeks and selling directly to consumers through its Galatea app. Inkitt has become the 11th most bestseller-generating publisher in the world, boasting a 40x higher hit-rate than traditional publishers. Recently raising a Series C and backed by some of the top VC’s such as: Khosla, Kleiner Perkins, and NEA Ventures, our recent expansion into CandyJarTV is only the beginning of our journey to becoming the next-gen entertainment powerhouse.
What You’ll Do:
  • Own the strategy, execution, and optimization of one or more paid user acquisition channels (e.g. Paid Search, Paid Social, DSP/Programmatic, OTT/CTV, Influencer, or emerging channels).
  • Design, launch, and analyze structured experiments to identify scalable growth opportunities and unlock new acquisition levers.
  • Build and optimize campaigns that drive efficient user acquisition, engagement, and long-term revenue growth.
  • Partner closely with Growth, Product, Creative, and Analytics teams to develop high-impact acquisition strategies.
  • Evaluate channel performance with a strong focus on incrementality, true lift, and business outcomes.
  • Translate data and campaign insights into actionable recommendations that improve performance at scale.
  • Build repeatable processes, testing frameworks, and playbooks that compound growth over time.
  • Continuously identify new platforms, audiences, creative approaches, and channel expansion opportunities.
  • Balance strategic thinking with hands-on campaign execution in a fast-paced, experimentation-driven environment
What You'll Bring:
  • 2+ years of hands-on performance marketing or user acquisition experience, with deep expertise in at least one paid acquisition channel
  • Proven experience owning campaign strategy, execution, optimization, and performance against growth KPIs
  • Strong analytical skills with the ability to interpret data, measure incrementality, and make data-driven decisions
  • Experience designing and executing structured testing roadmaps and experimentation frameworks
  • Ability to work cross-functionally with Product, Creative, Growth, and Analytics teams
  • Demonstrated ability to identify scalable growth opportunities and turn insights into measurable business impact
  • Comfortable operating in a fast-moving, high-accountability environment with an ownership mindset
  • Builder mentality with a bias toward action, rapid iteration, and continuous learning
  • Experience in consumer technology, mobile apps, subscriptions, gaming, entertainment, or other B2C digital products is preferred
  • Familiarity with mobile attribution, experimentation, and performance measurement tools is a plus
Who We Are Looking For:
  • Autonomous
  • Bring solutions instead of problems
  • Data driven
  • Quick to action
  • A high functioning workaholic
  • Looking for exponential career growth
  • Have lots of fun building a generational AI x Entertainment company
What We'll Offer:
  • 401k plan, designed to help you save for the future
  • Health benefits tailored to your needs, including medical, dental, and vision coverage
  • Professional coaching for everyone
  • Team-building events, including our annual Tulum trip
  • Unlimited access to our Galatea app and CandyJarTV app
  • Unlimited budget for self-development books
  • Charity donation of your choice at your one year anniversary
  • Free lunch in office everyday
  • Class Pass membership for US based employee and gym access for Berlin employees
  • Dog friendly offices in Berlin and San Francisco
Salary offers are determined based on the candidate’s experience, skills, and alignment with the requirements of the role, as well as internal equity and market benchmarks.
At Inkitt, we strive to build a company culture and provide employment opportunities based on diversity and inclusion. We believe every author should have an equal opportunity to succeed, as should our team members. As a growing team from 20+ countries, we welcome everyone to apply. 
 
We look forward to hearing from you!
 
Check out our Careers Blog \uD83D\uDCBC
Follow us on Instagram & LinkedIn! \uD83D\uDCBB 

At Inkitt, we strive to build a company culture and provide employment opportunities based on diversity and inclusion. We believe every author should have an equal opportunity to succeed, as should our team members. As a growing team from 20+ countries, we welcome everyone to apply. 

We look forward to hearing from you!

Check out our Careers Blog \uD83D\uDCBC
Follow us on Instagram & LinkedIn! \uD83D\uDCBB