Trade Show Assistant Jobs in Colorado (NOW HIRING)

Who We Are:  PG Exhibits is a full-service trade show exhibit management company specializing in custom trade show display design and trade show services. PG provides clients with a unique exhibit design and fabrication of custom trade show displays. As well as displays, corporate environments, temporary structures, and more.

Position Summary:  PG Exhibits is seeking a highly motivated, growth-oriented Account Executive to drive new business development, expand strategic client relationships, and deliver innovative exhibit and experiential marketing solutions.

This role is responsible for identifying, qualifying and winning new business, and growing existing client relationships through a consultative sales approach. The Account Executive will manage both self-generated leads and company-generated opportunities while serving as the primary point of contact for key client stakeholders.

The ideal candidate is a proactive hunter and relationship builder with experience in exhibit sales, experiential marketing, trade shows, and branded environments. This individual thrives in a fast-paced environment, collaborates effectively across departments, and is passionate about delivering exceptional client experiences.

Key Responsibilities

Business Development & Sales

• Identify, prospect, and qualify new business opportunities through networking, outreach, referrals, industry events, show walking, and strategic business development efforts.
• Manage and convert both self-generated leads and company-generated leads into long-term client relationships.
• Develop and execute strategic account growth plans to achieve and exceed revenue targets.
• Win new accounts while expanding existing relationships through cross-selling and upselling PG Exhibits and Displayit solutions.
• Sell the full portfolio of PG Exhibits and Displayit offerings, including custom exhibits, rental exhibits, branded environments, experiential activations, events, and support services.
• Build strong relationships with decision-makers and serve as the primary point of contact for client stakeholders.
• Conduct discovery conversations to understand client goals, marketing initiatives, budgets, timelines, and business challenges.
• Develop tailored solutions and present strategic recommendations that align with client objectives.
• Lead client presentations, proposal reviews, pricing discussions, negotiations, and contract closing.
• Maintain an active sales pipeline and accurate forecasting through HubSpot CRM.

Client Relationship Management

• Build trust and long-term partnerships by delivering exceptional client service and proactive communication.
• Maintain regular client touchpoints to ensure satisfaction, retention, and continued growth opportunities.
• Manage client expectations and ensure timely follow-up throughout the sales and project lifecycle.
• Support new client onboarding and facilitate a smooth transition into project execution.
• Assist with account escalations and support Accounts Receivable collection efforts when necessary.

Cross-Functional Collaboration

• Serve as the “quarterback” for sold projects by helping connect the dots internally and externally, ensuring alignment between clients, sales, design, estimating, project management, and operations teams throughout the project lifecycle.
• Partner closely with Design throughout the sales process to develop compelling creative solutions and client presentations.
• Collaborate with Account Management, Project Management, Estimating, and Operations teams to ensure accurate quoting, project execution, and successful fulfillment.
• Coordinate internally to ensure alignment on scope, budgets, timelines, and client expectations.
• Participate in strategy meetings and contribute to continuous improvement initiatives across departments.

Operational & CRM Responsibilities

• Utilize HubSpot for business development activities, CRM management, pipeline tracking, forecasting, and sales reporting.
• Use ExhibitForce to support operational workflows, project coordination, and internal communication.
• Maintain accurate documentation of sales activity, project updates, opportunities, and client communications.
• Build and maintain sales forecasts and provide regular updates to leadership.
• Review pricing and margin strategy with Sales Leadership prior to proposal submission.

• Additional Requirements

• Stay informed on industry trends, competitive offerings, and emerging experiential marketing solutions.
• Travel as required for client meetings, trade show support, installations/dismantles, show-site supervision, and key presentations.
• Be present on-site for major projects and key client events to ensure successful execution, proactively address challenges, and professionally troubleshoot issues as needed.
• Demonstrate proactive problem-solving skills by anticipating client and operational challenges and driving timely solutions that support successful project outcomes.

• ---

  Qualifications

  Required Experience & Skills

• 5+ years of consultative sales or business development experience in trade shows, exhibits, experiential marketing, events, branded environments, or related industries.
• Proven track record of prospecting, developing, and closing new business opportunities.
• Demonstrated success managing and growing strategic client accounts.
• Strong relationship-building, presentation, negotiation, and closing skills.
• Ability to identify client needs and develop customized business solutions.
• Excellent verbal, written, and interpersonal communication skills.
• Strong organizational and time management skills with the ability to manage multiple projects and priorities simultaneously.
• Experience collaborating with creative, estimating, project management, and operations teams.
• Proficiency with CRM systems, preferably HubSpot.
• Experience with ExhibitForce, NetSuite, or related exhibit management systems is a plus.
• Proficiency in Microsoft Office Suite and presentation tools.

• Education

• Bachelor’s degree in Business, Marketing, Communications, or related field preferred.
• Equivalent professional experience will also be considered.

• ---

  Ideal Candidate Profile

  The ideal candidate is:

• A self-starter with strong prospecting and business development skills.
• Motivated by winning new business and building lasting client partnerships.
• Strategic, consultative, and solutions-oriented.
• Highly organized with strong follow-through and attention to detail.
• Comfortable operating in a fast-paced, deadline-driven environment.
• Collaborative, team-oriented, and accountable.
• Passionate about experiential marketing, branding, and client success.
• Confident presenting ideas and communicating with executives and stakeholders.