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$41.5K

$76.4K

$112K

How much do tourism communication jobs pay per year?

As of Jul 6, 2026, the average yearly pay for tourism communication in the United States is $76,442.00, according to ZipRecruiter salary data. Most workers in this role earn between $62,000.00 and $91,000.00 per year, depending on experience, location, and employer.

What is the role of communication in tourism?

In tourism communication, professionals facilitate the exchange of information between destinations, travelers, and stakeholders to promote attractions, services, and experiences. Effective communication skills, including content creation and digital tools, are essential for engaging audiences and enhancing visitor satisfaction.

What is a Tourism Communication job?

A Tourism Communication job involves managing and enhancing communication between tourism organizations, destinations, and travelers. Professionals in this field create marketing campaigns, handle public relations, and use digital and traditional media to promote tourism experiences. They also ensure clear and effective communication across different cultures and languages to attract and engage visitors. Key responsibilities may include content creation, social media management, crisis communication, and customer service. This role is essential for boosting tourism appeal and maintaining a positive reputation for destinations or travel-related businesses.

What kind of jobs are in the tourism industry?

Jobs in the tourism industry include roles such as tour guides, travel agents, hotel managers, event coordinators, and marketing specialists. These positions often require strong communication skills, customer service abilities, and knowledge of travel destinations or hospitality operations.

What are the key skills and qualifications needed to thrive in the Tourism Communication position, and why are they important?

To thrive in Tourism Communication, strong verbal and written communication skills, a background in tourism or hospitality, and proficiency in multiple languages are highly valuable. Familiarity with digital marketing platforms, content management systems, and customer relationship management (CRM) tools is often required. Interpersonal skills, cultural sensitivity, and creativity help professionals build rapport with diverse audiences and create engaging promotional materials. These competencies ensure effective information exchange, enhance visitor experiences, and support the success of tourism organizations.

What is the highest paying job in travel and tourism?

In tourism communication, executive roles such as Director of Tourism or Tourism Marketing Director tend to be the highest paying, often earning six-figure salaries. These positions require strong leadership, strategic planning, and industry experience, and may involve overseeing marketing campaigns, public relations, and stakeholder engagement.

What jobs can I do with tourism?

With a background in tourism communication, you can pursue roles such as tourism marketing specialist, travel consultant, destination marketing manager, or hospitality public relations officer. These jobs often require strong communication skills, knowledge of the travel industry, and familiarity with digital marketing tools. Opportunities exist in travel agencies, hotels, tourism boards, and event planning companies.

What are the typical daily responsibilities of a Tourism Communication professional?

A Tourism Communication professional typically creates and distributes informational and promotional content, manages social media and website updates, and interacts with tourists or clients to answer questions and provide guidance. They may also coordinate with local businesses, tourism boards, and media outlets to ensure consistent messaging and attract more visitors. Collaboration with marketing teams, event planners, and customer service representatives is common. This role offers a dynamic work environment where adaptability and proactive engagement are essential for success.

More about Tourism Communication jobs
What cities are hiring for Tourism Communication jobs? Cities with the most Tourism Communication job openings:
What are the most commonly searched types of Tourism Communication jobs? The most popular types of Tourism Communication jobs are:
What states have the most Tourism Communication jobs? States with the most job openings for Tourism Communication jobs include:
What job categories do people searching Tourism Communication jobs look for? The top searched job categories for Tourism Communication jobs are:
Tourism Communication jobs near you
Infographic showing various Tourism Communication job openings in the United States as of June 2026, with employment types broken down into 79% Full Time, 18% Part Time, and 3% Contract. Highlights an 94% Physical, 1% Hybrid, and 5% Remote job distribution, with an average salary of $76,442 per year, or $36.8 per hour.

Account Executive - Travel and Tourism

Da Francesco's

Birmingham, AL • Remote

$55K - $70K/yr

Full-time

Posted 28 days ago

Job description

Strengthening and empowering all of the communities we serve.

Account Executive, Travel and Tourism

Remote-based position - ideally located in California.

Act as a Strategic Advertising Consultant for Travel & Tourism Clients, backed by a Leading-Edge Digital Media Organization.

If you are a driven sales pro with a passion for travel, this is an opportunity to join a company on the leading edge of digital media. While experience in travel & tourism is a plus, if you have solid digital advertising sales skills, this could be your chance to work in a fun, upbeat industry. Clients in this space, such as Destination Marketing Organizations (DMO's), Conventions & Visitors Bureaus (CVB's), attractions, and other tourism-focused businesses will rely on you to be the expert consultant and help them achieve their business and marketing goals. You will leverage your critical thinking skills and creativity to develop innovative solutions, backed by the resources of Advance Travel & Tourism as well as Advance Local. You will join a team of top talent, sharing ideas and exploring the latest trends with other "A" players like yourself. We'll reward you with a generous compensation plan, excellent benefits, professional development opportunities, and more.

Advance Travel and Tourism specializes in the development of campaigns that align with traveler intent along a path to purchase and booking. We utilize an integrated mix of marketing solutions, including content marketing, digital media, search, video, email, social media marketing and more, designed to reach the consumer every step of the way.

This position will focus on new business development and account management. You will be expected to build your sales funnel and work to close business at a high velocity. You will oversee all aspects of selling and managing your accounts including outreach, pitching, building campaigns, collecting and uploading creative, reporting and more.

Compensation for this position is comprised of a base salary plus incentive compensation. The base salary range is $55,000 to $70,000 per year. Additional incentives bring total potential compensation to $100,000 to $115,000.

We want to emphasize that this is not a travel agent position. Instead, we're seeking a motivated, result-driven sales professional. To excel as an Account Executive in Travel & Tourism, you should bring:

  • A track record of success in consultative, solution-oriented sales, and a strong entrepreneurial spirit
  • Minimum of two years sales experience
  • Experience selling digital media advertising is strongly preferred; at a minimum, you will need enthusiasm for digital advertising and the ability to learn quickly
  • As you grow your business, account management will be essential to the role
  • Travel industry experience is a plus, but you should at least have a general understanding of what motivates people to travel
  • Comprehensive knowledge of needs-based selling
  • Proven success at increasing sales in a competitive marketplace
  • CRM sales management software experience with a leading platform, preferably salesforce.com
  • Proficiency in MS Office Suite, including Excel, Word, PowerPoint, and Outlook
  • A bachelor's degree or an equivalent combination of education and experience
  • This job requires reliable transportation to meet with clients

Just as important as your experience and skills will be the following characteristics and competencies:

  • Strong self-motivation and the ability to achieve goals independently
  • Exceptional relationship-building skills
  • Excellent written and verbal communication and presentation abilities, including active listening skills
  • A strong team-player approach
  • Solid organizational skills, including the ability to multi-task, handle pressure and work under deadlines

Your territory will be CA. You need to be willing and able to spend up to 35% of your time out in the field, with some overnight travel. We reimburse for travel expenses and mileage on a weekly basis. You will work from your home office, and you'll need to be based within the territory.

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