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Spotify Marketing information

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$33K

$83.5K

$145.5K

How much do spotify marketing jobs pay per year?

As of Aug 18, 2026, the average yearly pay for spotify marketing in the United States is $83,488.00, according to ZipRecruiter salary data. Most workers in this role earn between $60,000.00 and $98,000.00 per year, depending on experience, location, and employer.

What is a Spotify Marketing?

A Spotify Marketing job involves promoting music, playlists, or brands on Spotify through data-driven strategies. This role focuses on growing listener engagement, increasing streams, and optimizing ad campaigns using Spotify’s tools like Marquee, playlist pitching, and targeted ads. Professionals in this field analyze audience insights, leverage social media, and collaborate with artists or brands to enhance their Spotify presence. The goal is to maximize reach, listener retention, and overall streaming performance.

What are the typical responsibilities of a Spotify Marketing?

Professionals in Spotify Marketing are usually responsible for designing and executing promotional campaigns to boost artist visibility, playlist placements, and listener engagement on the platform. This involves analyzing user data, coordinating with content creators, leveraging social media, and collaborating with internal Spotify and external partner teams. Daily tasks may include developing marketing strategies, monitoring campaign performance, and identifying opportunities for audience growth. Working in this role offers valuable experience in the digital music industry and exposure to cross-functional teamwork, making it an excellent stepping stone for careers in music marketing, brand partnerships, or data-driven media roles.

What skills and qualifications are needed for a Spotify Marketing?

Success in Spotify Marketing requires expertise in digital marketing, audience analysis, and music promotion, typically supported by a degree in marketing, communications, or a related field. Familiarity with analytics tools like Spotify for Artists, Google Analytics, and social media advertising platforms is often necessary. Strong creativity, adaptability, and collaborative skills set candidates apart when developing engaging campaigns and partnering with artists or brands. These competencies ensure effective campaign execution, audience growth, and maximized impact within the fast-evolving digital music ecosystem.

Does Spotify offer remote positions?

Spotify Marketing roles often offer remote or hybrid work options, depending on the position and team needs. Candidates should review specific job postings for location requirements and remote work policies, as these can vary by role and department.

How does Spotify do marketing?

Spotify marketing involves targeted advertising campaigns across digital platforms, partnerships with artists and brands, and personalized recommendations using data analytics. The company leverages social media, influencer collaborations, and curated playlists to engage users and promote its streaming service. Marketing teams also analyze user behavior to optimize campaigns and improve user retention.
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Spotify Marketing jobs near you
Infographic showing various Spotify Marketing job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 88% Full Time, 10% Part Time, and 1% Contract. Highlights an 82% Physical, 3% Hybrid, and 15% Remote job distribution, with an average salary of $83,488 per year, or $40.1 per hour.

Global Associate Director, Experiential & Content Production

Spotify

New York, NY

Full-time

Medical, Retirement, PTO

Re-posted 7 days ago

Job description

Spotify's Global Experiential and Content Production team is seeking an Associate Director with well-rounded content and event production experience to join our team.

While this role sits within Global Communications, the impact is company-wide. You will support multiple functions across the business including Communications, Ads, Government Affairs, Product, Music, Creator, Podcast and Audiobooks teams-to bring their initiatives to life through strategic events and content.

Importantly: this team works alongside Spotify's Brand Experiential Marketing team. That team owns global consumer and brand marketing events. This team owns a defined set of experiential programs tied to communications priorities, creator/industry relationships, policy moments, company events, VIP/Influencer programming, thought leadership platforms, and other business-driven needs - not all events across Spotify.

As an Associate Director, you will play a key role in delivering high-impact creative content and managing live event production. You will build scalable solutions to maximize the success of these projects and support GECP's Director in the development, management, and execution of our team objectives and project goals. This is a senior creative and production role, guiding both the experiential work and content creation. 

The role requires significant travel (domestic and international) up to 70%

What You'll Do

  • Lead the creative development, planning, and production of live experiences including industry and corporate activations, creator and partner events, policy engagements, internal events, and VIP/executive experiences.

  • Shape end-to-end event and experiential production, from concept through execution, ensuring high-quality creative and operational delivery.

  • Manage agency and vendor partnerships, selecting and directing the right collaborators based on scale, complexity, and creative needs.

  • Align internal and external teams on creative direction, ensuring a clear vision across visual storytelling and editorial decisions.

  • Build and manage budgets, timelines, and approval processes across multiple concurrent projects.

  • Partner with cross-functional senior leaders to bring ideas to life and solve complex business needs and challenges.

  • Mentor and support direct reports and producers while leading large-scale, high-visibility productions.

  • Navigate legal and licensing requirements related to visuals, talent, and music usage.

  • Oversee content capture shoots, partnering with internal stakeholders from early development through content delivery, ensuring all is on time and within budget.

  • Bring expertise in technical and stage production, including lighting, audio, and production design, to elevate each experience.

Who You Are

  • You have 10+ years of experience in event, experiential, and live production.

  • You are experienced in leading both small- and large-scale live events and experiences, and delivering high-quality creative outcomes.

  • You know how to translate business goals into engaging, well-crafted, and elevated experiences.

  • You are experienced in selecting and managing external agencies and vendors.

  • You have experience partnering with cross-functional teams globally and can communicate clearly with a range of stakeholders.

  • You have a deep understanding of fabrication, production design, staging, and lighting.

  • You are comfortable managing budgets, contracts, and financial reconciliation.

  • You have experience leading both direct reports on a day-to-day basis and production teams on a project basis.

  • You care about building inclusive, collaborative environments and supporting diverse teams and partners.

  • You are able to balance creative thinking with strong organization and prioritization skills.

  • You have a global mindset and can collaborate effectively across domestic and international regions and time zones.

  • You have a strong understanding of content production workflows, including pre- and post-production processes.

Where You'll Be
  • This role is based in New York City
  • We offer you the flexibility to work where you work best! There will be some in person meetings, but still allows for flexibility to work from home. We ask that you come in 2-3 times per week.
The United States base range for this position is $106,147 - $228, 781, plus equity. The benefits available for this position include health insurance, six month paid parental leave, 401(k) retirement plan, 23 paid days off, 13 paid flexible holidays.
 
 

Spotify is an equal opportunity employer. You are welcome at Spotify for who you are, no matter where you come from, what you look like, or what's playing in your headphones. Our platform is for everyone, and so is our workplace. The more voices we have represented and amplified in our business, the more we will all thrive, contribute, and be forward-thinking! So bring us your personal experience, your perspectives, and your background. It's in our differences that we will find the power to keep revolutionizing the way the world listens.
 
At Spotify, we are passionate about inclusivity and making sure our entire recruitment process is accessible to everyone. We have ways to request reasonable accommodations during the interview process and help assist in what you need. If you need accommodations at any stage of the application or interview process, please let us know - we're here to support you in any way we can.
 
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us. Find our AI notice here: https://lifeatspotify.com/ai-notice
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