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Sports Media Relations Jobs (NOW HIRING)

... media relations, you'll fit right in. At HUNTER, we don't just "do" media, we earn it ... You live and breathe content and have your pulse on consumer, entertainment, lifestyle, and sports ...

PR Manager

Manhattan, NY ยท On-site

$120K - $180K/yr

You'll work closely with DAZN's US Regional Sports team, other DAZN stakeholders and clubs, teams and leagues and be responsible for media relations, announcements and news flow, thought leadership ...

PR Manager

New York, NY ยท On-site

$120K - $180K/yr

You'll work closely with DAZN's US Regional Sports team, other DAZN stakeholders and clubs, teams and leagues and be responsible for media relations, announcements and news flow, thought leadership ...

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Sports Media Relations information

See salary details

$52.5K

$93.8K

$119.5K

How much do sports media relations jobs pay per year?

As of Aug 7, 2026, the average yearly pay for sports media relations in the United States is $93,829.00, according to ZipRecruiter salary data. Most workers in this role earn between $77,000.00 and $117,500.00 per year, depending on experience, location, and employer.

What is the difference between Sports Media Relations vs Sports Public Relations?

AspectSports Media RelationsSports Public Relations
Primary FocusManaging media contacts, press releases, and media coverage for sports teams or organizationsBuilding and maintaining the public image of sports organizations through broader communication strategies
Work EnvironmentMedia outlets, press conferences, sports eventsPublic events, community outreach, media campaigns
Required SkillsMedia communication, writing, relationship managementStrategic communication, branding, crisis management

Sports Media Relations primarily focuses on managing interactions with the media and securing coverage, while Sports Public Relations encompasses a broader scope of managing the overall public image and reputation of sports organizations. Both roles require strong communication skills, but their day-to-day activities and objectives differ.

What are jobs in sports media relations?

Jobs in sports media relations focus on developing and maintaining relationships with media sources, such as sports news reporters, bloggers, writers, and journalists. As part of your duties as a specialist or coordinator, you may coordinate news conferences, meetings, and interviews, manage invitations to games, and otherwise communicate information about a sports team to various media outlets. This job title refers exclusively to working for a sports team or organization and should not be confused with a journalism role. In these jobs, you often use phones, email, and video chat to contact journalists and answer questions.

What is sports media relations?

Sports Media Relations involves managing the communication between sports organizations, athletes, and the media. Professionals in this field coordinate press releases, organize interviews, and foster positive relationships with journalists to promote teams or athletes. They handle media inquiries, manage crisis communications, and help maintain the public image of their organization. Their work is crucial in ensuring accurate and favorable coverage in newspapers, television, online platforms, and social media.

What are the key skills and qualifications needed to thrive as a sports media relations professional?

To thrive in Sports Media Relations, you need excellent written and verbal communication skills, a background in journalism, public relations, or a related field, and a deep understanding of sports. Familiarity with press release software, media monitoring tools, and social media management platforms is typically required. Strong interpersonal skills, attention to detail, and the ability to work under pressure make someone stand out in this field. These skills are crucial for building positive relationships with the media, effectively promoting teams or athletes, and managing public perception during high-stakes events.

What are some common challenges faced by professionals in sports media relations, and how can they be managed?

Professionals in sports media relations often face the challenge of managing high-pressure situations, especially during major sporting events or when handling sensitive information. Balancing the needs of the media, athletes, and organizational stakeholders requires strong communication and crisis management skills. Staying organized, building positive relationships with journalists, and preparing for potential issues in advance can help manage these challenges effectively. Additionally, the fast-paced and unpredictable nature of sports means flexibility and quick decision-making are essential parts of the role.
What cities are hiring for Sports Media Relations jobs? Cities with the most Sports Media Relations job openings:
What are the most commonly searched types of Sports Media Relations jobs? The most popular types of Sports Media Relations jobs are:
What states have the most Sports Media Relations jobs? States with the most job openings for Sports Media Relations jobs include:
Infographic showing various Sports Media Relations job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 84% Full Time, 13% Part Time, 1% Temporary, and 1% Contract. Highlights an 93% Physical, 2% Hybrid, and 5% Remote job distribution, with an average salary of $93,829 per year, or $45.1 per hour.

Sports Information Graduate Assistant

Cornerstone University

Grand Rapids, MI โ€ข On-site

Full-time

Re-posted 17 days ago


Job description

SUMMARY
The Sports Information Graduate Assistant supports the promotion, coverage, and documentation of Cornerstone University's athletic programs. This role is designed for a graduate student seeking hands-on experience in sports communications, media relations, and athletic administration while pursuing an advanced degree. The core of Cornerstone University is defined and driven by its Christ-centered mission and Biblical confession.
DUTIES AND RESPONSIBILITIES
  • Assist in the creation and distribution of athletic communications, including game recaps, press releases, and feature stories
  • Maintain and update athletic website content, including rosters, schedules, statistics, and historical records
  • Provide live game coverage through statistics software, live streaming, and social media platforms
  • Manage and grow the athletic department's social media presence with engaging, timely content
  • Coordinate media relations efforts, including credentialing and press box/game day operations
  • Compile and report statistics to conference and national governing bodies
  • Design graphics and multimedia content for digital and print use
  • Assist with the production of game programs, media guides, and other publications
  • Support photography and video efforts for games, events, and promotional purposes
  • Perform other duties as assigned by the Sports Information Director
  • All Cornerstone University employees will regularly interact with students in a variety of projects, activities, and settings. As such all employees are expected to serve as Christian leaders and mentors by effectively living a gospel-centered lifestyle, ministering and discipling through a biblical worldview.?
  • Other duties may be assigned.

REQUIRED KNOWLEDGE, SKILLS and ABILITIES:
  • Acceptance into a Cornerstone University graduate program
  • Bachelor's degree in sports management, communications, journalism, or a related field
  • Strong writing, editing, and communication skills
  • Knowledge of athletic statistics and sports rules preferred
  • Experience with social media platforms and content creation
  • Familiarity with programs such as Adobe Creative Suite, Microsoft Office, and athletic statistical software is a plus
  • Ability to work evenings, weekends, holidays and travel as required
  • Strong organizational skills and attention to detail
  • Ability to work both independently and collaboratively in a fast-paced environment

PREFERED KNOWLEDGE, SKILLS and ABILITIES
  • Experience with live stats software (e.g., Presto, StatCrew, NCAA LiveStats, or similar)
  • Basic photography, videography and production skills
  • Graphic design experience
  • Understanding of collegiate athletics and NAIA/NCAA guidelines

COMPENSATION AND BENEFITS
  • Tuition assistance or stipend in accordance with university graduate assistant policies
  • Valuable hands-on experience in collegiate athletics communications
  • Networking opportunities within the athletic and sports media industry

ESSENTIAL QUALIFICATIONS:
  • A personal relationship with Jesus Christ and an active Christian commitment.
  • A theology that supports the values and mission of Cornerstone University core commitments evidenced by an ability to affirm and sign the university's doctrinal statement, "The Cornerstone Confession."
  • Four other foundational pillars, along with the university's mission and confession, form Cornerstone's Core Commitments.
    • The Cornerstone Christian World View
    • The Cornerstone Academic Vision
    • The Cornerstone Beautiful Christian Community
    • The Marriage and Human Sexuality Position Statement

These core commitments convey who we are, what we believe and how we live and work together in community. Employees are expected to faithfully attend an evangelical and biblical church whose core beliefs and practices are consistent with Cornerstone's confession and core commitments.