About Removery:
Join us at Removery - the global leader in laser tattoo removal. We aim to normalize tattoo removal and empower people to feel comfortable in their skin. We provide the highest quality of service and care at every stage of our clients’ removal or fading journeys.
Removery was formed in 2019 through a merge of the four leading tattoo removal brands. Now, with more than 160 studios located in the United States, Canada, and Australia, and over two million successful treatments to date – we have raised the standard for the entire industry.
Using best-in-class innovative PicoWay® laser technology, we ensure safe and effective tattoo removal. The foundation is in place continue growing globally, as we are committed to making tattoo removal safe and accessible to as many people as we can.
Position Overview
The Lifecycle Marketing Specialist will play a key role in driving customer engagement, retention, and revenue throughout the entire customer journey. Partnering closely with the broader Marketing team and our call center, this role is responsible for executing personalized, data-driven campaigns, managing, and optimizing automated life-cycle journeys, and continuously improving performance across all stages from acquisition through loyalty. This is an exciting opportunity for an analytical, growth-oriented marketer to deepen their expertise in lifecycle marketing while making a measurable impact on customer experience and business outcomes.
Key Responsibilities:
Lifecycle Program Execution
Builds and deploys lifecycle marketing programs across email, push, SMS, and in-app touchpoints throughout the client journey
Owns day-to-day program operations across lifecycle stages: welcome, onboarding, engagement, retention, win-back, and advocacy ensuring timely, accurate deployment
Manages post-treatment follow-up sequences, coordinating send timing, content accuracy, and personalization
Email & SMS Marketing
Executes QA email and SMS campaigns in Salesforce Marketing Cloud, ensuring accurate audience targeting, correct send logic, and on-time delivery
Implements segmentation strategies using behavioral, demographic, and engagement data to deliver personalized, relevant content at scale
Designs, executes, and analyzes A/B tests across subject lines, content, send times, and CTAs
Enforces brand voice, tone, and compliance standards (CAN-SPAM, TCPA) across all email and SMS communications, including opt-out handling and suppression list management
Promotional & Revenue Programs
Plans and executes seasonal campaigns (Black Friday, holiday, etc.) coordinating copy, segmentation, and send schedules
Campaign Analytics & Reporting
Tracks core metrics (open rate, CTR, conversion, revenue attribution, unsubscribe) and generates weekly, monthly, and ad-hoc performance reports
Platform Management
Manages day-to-day operations of platform, including campaign configuration, template management, and platform health monitoring
Maintains database health through list audits, duplicate suppression, invalid address removal, and opt-out compliance
Monitors and troubleshoots deliverability metrics: bounce rates, spam complaints, sender reputation, and inbox placement
Required Qualifications:
Bachelor's degree in Marketing, Business, Communications, Analytics, or a related field, or equivalent practical experience
Preferred Qualifications:
Removery offers a competitive compensation package commensurate with experience, complemented by a robust suite of benefits for full-time team members, including:
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed are representative of the knowledge, skill, and/or ability needed. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions. Other duties may be assigned.
We are deeply committed to attracting talented team members from all backgrounds regardless of race, age, gender, ethnicity, religion, sexual orientation, disability status, or nationality. However, at this time, we are not sponsoring any Visas.
Equal Opportunity Employer
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