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Solar Marketing Jobs (NOW HIRING)

Solar Mason

Solar (PV) Marketing

Scranton, PA · On-site +1

Marketing and Social Media Ambassador Company Overview: Solar Mason, a leading provider of residential and commercial solar energy solutions, is offering an exciting opportunity for motivated ...

First Solar

Manager- Brand and Creative

Phoenix, AZ · On-site

Lead the strategic integration of LLMs into First Solar's marketing and content operations, identifying opportunities to scale creativity, personalize engagement, and optimize performance. * Champion ...

First Solar

Manager- Brand and Creative

Phoenix, AZ

Lead the strategic integration of LLMs into First Solar's marketing and content operations, identifying opportunities to scale creativity, personalize engagement, and optimize performance. * Champion ...

Lifestyle Solar

Solar Installer

Pittsburgh, PA · On-site

$52K - $60K/yr

Company Description Lifestyle Solar is a leading provider of residential solar solutions, dedicated ... Lifestyle Marketing is a proud promoter of employment opportunities to our military and veterans.

Lifestyle Solar

Solar Installer

Pittsburgh, PA · On-site

$52K - $60K/yr

Company Description Lifestyle Solar is a leading provider of residential solar solutions, dedicated ... Lifestyle Marketing is a proud promoter of employment opportunities to our military and veterans.

Infrahire

Solar Field Marketing

Woburn, MA · On-site

- Full-time, on-site Solar Field Marketing role located in Greater Boston. - Responsible for market planning and executing field marketing activities. - In charge of lead generation to contribute to ...

Ipsun Solar

Solar Sales Consultant

Fairfax, VA · On-site

$70K - $120K/yr

At Ipsun Solar, we're committed to helping homeowners take control of their energy future with ... In addition to pursuing leads generated by company marketing, a successful candidate will feel ...

Ipsun Solar

Solar Sales Consultant

Fairfax, VA · On-site

$70K - $120K/yr

At Ipsun Solar, we're committed to helping homeowners take control of their energy future with ... In addition to pursuing leads generated by company marketing, a successful candidate will feel ...

Green Rack Solar

Solar Sales Consultant

Pittsburgh, PA · On-site

$70K - $120K/yr

About Green Rack Solar: At Green Rack Solar, we're committed to helping homeowners take control of ... In addition to pursuing leads generated by company marketing, a successful candidate will feel ...

Solar Mason

Solar (PV) Energy Sales

Scranton, PA · On-site +1

Bachelor's degree in business, marketing, or related field preferred * 2+ years of experience in sales, preferably in the solar energy industry * Proven track record of meeting or exceeding sales ...

Green Rack Solar

Solar Sales Consultant

Pittsburgh, PA · On-site

$70K - $120K/yr

About Green Rack Solar: At Green Rack Solar, we're committed to helping homeowners take control of ... In addition to pursuing leads generated by company marketing, a successful candidate will feel ...

Momentum Solar - Connecticut

Solar Sales

Hartford, CT

$175K - $420K/yr

East Berlin, CT Solar Sales Consultant Paid Training | No Solar Experience Required Expected First ... Dedicated internal teams handling scheduling, marketing, system design, installation, and customer ...

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Solar Marketing information

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$13

$35

$59

How much do solar marketing jobs pay per hour?

As of May 31, 2026, the average hourly pay for solar marketing in the United States is $35.99, according to ZipRecruiter salary data. Most workers in this role earn between $23.32 and $48.80 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive in Solar Marketing, and why are they important?

To thrive in Solar Marketing, you need a solid understanding of marketing principles, renewable energy trends, and typically a bachelor's degree in marketing, business, or a related field. Familiarity with digital marketing platforms, CRM systems, and analytics tools such as Google Analytics and HubSpot is often required. Strong communication, creativity, and the ability to educate and persuade clients help professionals stand out in this role. These skills and qualifications are crucial for effectively promoting solar solutions, generating leads, and driving market growth in a competitive industry.

How does a Solar Marketing professional typically collaborate with sales and technical teams to achieve project goals?

Solar Marketing professionals often serve as a bridge between the marketing, sales, and technical teams. They work closely with sales representatives to align marketing campaigns with sales strategies, ensuring leads generated are high quality and relevant. Additionally, they collaborate with technical experts to accurately communicate product features and benefits in marketing materials. This cross-functional teamwork helps ensure that messaging is both compelling and technically accurate, ultimately supporting successful project outcomes.

What is solar marketing?

Solar marketing refers to the strategies and activities used to promote solar energy products and services to potential customers. It involves educating people about the benefits of solar power, generating leads, and increasing sales for solar panel installations or related solutions. Solar marketers use a mix of digital advertising, social media, community outreach, and partnerships to reach homeowners, businesses, and organizations interested in renewable energy. The goal is to raise awareness, encourage adoption, and ultimately grow the market for solar energy.

What is the difference between Solar Marketing vs Solar Sales?

AspectSolar MarketingSolar Sales
Primary FocusPromoting solar products and brand awarenessDirectly selling solar systems to customers
Required SkillsMarketing strategies, digital advertising, brandingCustomer engagement, negotiation, product knowledge
Work EnvironmentMarketing agencies, corporate marketing teamsOn-site client meetings, sales presentations
CertificationsMarketing certifications, industry knowledgeSales certifications, industry licenses

While both roles operate within the solar industry, Solar Marketing focuses on promoting solar products and building brand awareness through marketing strategies. In contrast, Solar Sales involves directly engaging with customers to close sales and install solar systems. Understanding these differences helps job seekers identify the right career path in the solar industry.

More about Solar Marketing jobs
What cities are hiring for Solar Marketing jobs? Cities with the most Solar Marketing job openings:
What are the most commonly searched types of Solar Marketing jobs? The most popular types of Solar Marketing jobs are:
What states have the most Solar Marketing jobs? States with the most job openings for Solar Marketing jobs include:
Solar Marketing jobs near you
Infographic showing various Solar Marketing job openings in the United States as of May 2026, with employment types broken down into 98% Full Time, and 2% Contract. Highlights an 20% Physical, and 80% Remote job distribution, with an average salary of $74,852 per year, or $36 per hour.
Manager- Marketing & Marketing Operations

Manager- Marketing & Marketing Operations

First Solar

Phoenix, AZ • On-site

$99K - $140K/yr

Full-time

Posted 27 days ago

First Solar rating

6.9

Company rating: 6.9 out of 10

Based on 71 frontline employees who took The Breakroom Quiz

392nd of 512 rated manufacturers

Job description

Job Description
First Solar reserves the right to offer you a role most applicable to your experience and skillset.
Basic Job Functions:
The Manager, Marketing & Marketing Operations supports the execution of First Solar's marketing strategy across customer engagement, product positioning, and brand operations. This role is responsible for operationalizing marketing plans, ensuring alignment across teams, and driving excellence in execution. The Manager will work closely with cross-functional stakeholders to deliver impactful campaigns, maintain brand consistency, and optimize marketing processes. The ideal candidate will also leverage AI tools and large language models (LLMs) to enhance marketing operations, automate workflows, and improve campaign performance.
The associate will:
  • Demonstrate strong organizational and project management skills.
  • Be detail-oriented and focused on execution and quality.
  • Be proactive and collaborative, with a problem-solving mindset.
  • Exhibit a high level of ownership and accountability.
  • Communicate effectively across teams and functions.
  • Embrace First Solar's principles and values of accountability, agility, and collaboration.
  • Be comfortable working in a dynamic, fast-paced environment.
  • Support a culture of continuous improvement and feedback.
  • Demonstrate curiosity and initiative in exploring emerging technologies, especially AI, to improve marketing efficiency.
  • Be comfortable experimenting with AI platforms to optimize campaign delivery and reporting.
  • Collaborate with internal teams to pilot and scale AI-enabled marketing tools.

Education/Experience:
  • Bachelor's degree in Marketing, Communications, Business, or related field.
  • 4-6 years of experience in marketing operations, campaign management, or related roles. OR
  • Associates degree with 12 years of experience in marketing operations, campaign management, or related roles.
  • Experience in a fast-paced, cross-functional environment; agency or consultancy experience a plus.

Required Skills/Competencies:
  • Strong organizational and project management skills.
  • Familiarity with marketing platforms (e.g., CRM, CMS, analytics tools).
  • Excellent written and verbal communication skills.
  • Detail-oriented with a focus on execution and quality.
  • Ability to manage multiple priorities and stakeholders.
  • Collaborative mindset with a proactive approach to problem-solving.
  • Fluency in English; additional languages a plus.
  • Self-motivated and capable of independent thinking/direction.
  • Process-driven with the ability to adapt to changing circumstances.
  • Familiarity with AI-powered marketing platforms (e.g., predictive analytics, generative content tools, automation platforms).
  • Ability to evaluate and implement AI tools that support campaign optimization, customer insights, and operational efficiency.

Essential Responsibilities:
Marketing Operations
  • Coordinate and manage marketing project timelines, deliverables, and resources.
  • Implement and maintain marketing tools, platforms, and performance dashboards.
  • Support budget tracking, vendor management, and procurement processes.
  • Ensure compliance with brand guidelines and marketing governance protocols.

Customer & Product Marketing Support
  • Assist in developing and executing customer engagement initiatives.
  • Support the creation of product marketing content in collaboration with technical teams.
  • Monitor and report on campaign performance and customer feedback.
  • Maintain marketing collateral and ensure timely updates.

Digital & Social Media Coordination
  • Support the execution of digital campaigns across web and social platforms.
  • Collaborate with internal teams to ensure consistent messaging and branding.
  • Track and analyze digital engagement metrics to inform strategy.

Cross-Functional Collaboration
  • Liaise with business development, communications, and policy teams to ensure marketing alignment.
  • Coordinate with external agencies and vendors to support campaign delivery.
  • Facilitate internal communications and updates on marketing initiatives.

AI-Enabled Marketing Operations
  • Evaluate and deploy AI tools to automate repetitive tasks and improve campaign execution speed.
  • Use AI-driven analytics to generate insights from customer data and campaign performance.
  • Collaborate with content and creative teams to integrate AI-generated assets where appropriate.
  • Stay current with AI trends and assess their relevance to First Solar's marketing strategy.
  • Explore the use of large language models (LLMs) to support content generation, customer engagement, and operational efficiency.

Team & Process Support
  • Contribute to team planning, prioritization, and process improvement.
  • Foster a collaborative and feedback-driven team culture.
  • Other duties as assigned.
  • Job description subject to change at any time.

Reporting Relationships:
  • Reports to the Senior Manager, Marketing & Brand.

Travel:
  • 20% - 30%

Estimated Salary Range:
  • $99,000 - $140,000

US Physical Requirements:
Office Physical Requirements:
All positions in our office require interaction with people and technology while either standing or sitting. To best service our customers, internal and external, all associates must be able to communicate face-to-face and on the phone with or without reasonable accommodation. First Solar is committed to compliance with its obligations under all applicable state and federal laws prohibiting employment discrimination. In keeping with this commitment, it attempts to reasonably accommodate applicants and employees in accordance with the requirements of the disability discrimination laws. It also invites individuals with disabilities to participate in a good faith, interactive process to identify reasonable accommodations that can be made without imposing an undue hardship.
Potential candidates will meet the education and experience requirements provided on the above job description and excel in completing the listed responsibilities for this role. All candidates receiving an offer of employment must successfully complete a background check and any other tests that may be required.
Equal Opportunity Employer Statement: First Solar is an Equal Opportunity Employer that values and respects the importance of a diverse and inclusive workforce. It is the policy of the company to recruit, hire, train and promote persons in all job titles without regard to race, color, religion, sex, age, national origin, veteran status, disability, sexual orientation, or gender identity. We recognize that diversity and inclusion is a driving force in the success of our company.

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