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Social Media Manager Jobs in Rio Rancho, NM (NOW HIRING)

Epic4 Specialty Partners

Marketing Coordinator

Albuquerque, NM · On-site

$38K - $52K/yr

This is a part-time (approx 20 hours a month) opportunity ideal for someone who enjoys social media ... Self-motivated with the ability to manage a flexible schedule Additional Information What We're ...

University of New Mexico

Marketing Assistant

Albuquerque, NM · On-site

$18.27 - $23.50/hr

Manage/maintain social media platforms as a team by creating, scheduling, and posting engaging content. * Assist in developing/implementing social media strategies to increase student participation ...

WOWK-TV

News Anchor/MMJ

Albuquerque, NM

Work with management to enterprise and develop stories daily * Demonstrate compelling storytelling using dynamic live shots and stand-ups, creative graphics, and use of digital and social media ...

Hearst

Digital Editor

Albuquerque, NM

... social media platforms. You will be an excellent storyteller and can edit and create content facing intense competition under constant deadline pressure. You will report to Digital Content Manager.

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All JobsSocial Media JobsSocial Media Manager JobsSocial Media Manager Jobs in Rio Rancho, NM

Social Media Manager information

See Rio Rancho, NM salary details

$22.1K

$58.5K

$98.8K

How much do social media manager jobs pay per year?

As of Jun 17, 2026, the average yearly pay for social media manager in Rio Rancho, NM is $58,484.00, according to ZipRecruiter salary data. Most workers in this role earn between $42,800.00 and $69,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Social Media Manager, and why are they important?

To thrive as a Social Media Manager, you need expertise in digital marketing, content creation, brand strategy, and analytics, often supported by a degree in marketing, communications, or a related field. Familiarity with social media platforms, scheduling tools like Hootsuite or Buffer, and analytics systems such as Google Analytics or native platform insights is crucial. Creativity, adaptability, strong written communication, and the ability to engage audiences are standout soft skills in this role. These skills are vital for building brand presence, fostering community engagement, and driving measurable business results through social platforms.

How does a Social Media Manager typically collaborate with other departments within a company?

A Social Media Manager frequently works alongside marketing, public relations, customer service, and product teams to ensure a unified brand message across all platforms. They coordinate campaigns, share feedback from online audiences, and align content strategies with broader business goals. Regular communication and cross-departmental meetings are common, allowing the Social Media Manager to gather insights, address customer concerns, and support product launches or events. This collaborative approach ensures that social media efforts are integrated and impactful.

What Does a Social Media Manager Do?

A social media manager oversees the creation and posting of content for their clients or employer on social media accounts. In this career, your responsibilities involve working on social media marketing campaigns and developing promotions for a product, brand, or service. You may create strategies to encourage user interactions on social media platforms and develop methods for measuring the success of social media efforts based on user data. As a manager, your duties may also include managing other social media department staff.

What does a Social Media Manager do?

A Social Media Manager is responsible for creating, curating, and managing content across an organization's social media platforms. They develop strategies to increase brand awareness, engage with followers, and drive traffic to the company's website or other online presences. In addition, they monitor social media trends, analyze performance metrics, and adjust campaigns to optimize results. Social Media Managers often collaborate with marketing, PR, and creative teams to ensure consistent brand messaging. Their role is crucial in shaping a brand's online reputation and fostering community engagement.

How much money do social media managers make a year?

Social media managers typically earn an average annual salary ranging from $50,000 to $80,000, depending on experience, location, and the size of the company. Those with specialized skills in analytics, content creation, or advertising may earn higher salaries or bonuses. Entry-level positions generally start lower, while senior roles or those in larger organizations can exceed $100,000 annually.

What is the 5 3 2 rule for social media?

The 5-3-2 rule for social media is a content strategy often used by social media managers, recommending that 50% of posts share helpful or educational content, 30% promote engagement or community building, and 20% showcase personal or brand-related updates. This approach helps maintain a balanced and engaging social media presence while building trust with the audience.

What are the qualifications to be a social media manager?

A social media manager typically needs a bachelor's degree in marketing, communications, or a related field. Relevant skills include proficiency with social media platforms, content creation, analytics tools, and strong communication abilities. Experience with digital marketing strategies and certifications such as Hootsuite or HubSpot can also be beneficial.

What is the difference between Social Media Manager vs Content Strategist?

AspectSocial Media ManagerContent Strategist
Primary FocusManaging social media platforms, posting content, engaging audiencesPlanning, developing, and overseeing content strategies across channels
Skills & CertificationsSocial media tools, analytics, communication skillsContent creation, SEO, storytelling, analytics
Work EnvironmentMarketing teams, digital agencies, in-house marketingContent teams, marketing departments, agencies
Industry UsageWidely used in marketing, advertising, PRUsed in marketing, branding, media

While both roles involve content, the Social Media Manager primarily handles social platforms and audience engagement, whereas the Content Strategist focuses on developing comprehensive content plans across multiple channels. Both roles require strong communication and analytical skills, but their day-to-day tasks and focus areas differ.

What do you do as a social media manager?

A social media manager is responsible for creating, curating, and managing content across social media platforms to engage audiences and promote a brand or organization. They analyze performance metrics, develop strategies, and stay updated on platform algorithms and trends. Strong communication skills and familiarity with social media tools like Hootsuite or Buffer are essential for the role.
More about Social Media Manager jobs
What are the most commonly searched types of Social Media jobs in Rio Rancho, NM? The most popular types of Social Media jobs in Rio Rancho, NM are:
What job categories do people searching Social Media Manager jobs in Rio Rancho, NM look for? The top searched job categories for Social Media Manager jobs in Rio Rancho, NM are:
What cities near Rio Rancho, NM are hiring for Social Media Manager jobs? Cities near Rio Rancho, NM with the most Social Media Manager job openings:
Social Media Manager jobs near you
Infographic showing various Social Media Manager job openings in Rio Rancho, NM as of June 2026, with employment types broken down into 71% Full Time, and 29% Part Time. Highlights an 92% Physical, 2% Hybrid, and 6% Remote job distribution, with an average salary of $58,484 per year, or $28.1 per hour.

Marketing Coordinator

Epic4 Specialty Partners

Albuquerque, NM

$38K - $52K/yr

Full-time

Posted 15 days ago

Job description

Company Description

Haltom Orthodontics is a premier provider of orthodontic care in New Mexico. Established in 1970 by Dr. Tucker Haltom and led by Dr. Darren Haltom since 2012, our practice has proudly served New Mexico families for over 50 years. We are currently seeking a creative and detail-oriented Marketing Coordinator to join our growing team and support initiatives that enhance patient engagement, brand awareness, and overall practice growth.

Job Description

Haltom Orthodontics is seeking a creative and motivated Marketing Coordinator to support our growing practice. This is a part-time (approx 20 hours a month) opportunity ideal for someone who enjoys social media, content creation, and building community connections.

This role will play a key part in showcasing our patient experience, supporting office events, and helping strengthen our presence across digital platforms

Key Responsibilities:

  • Capture photo and video content within the practice (patients, team, and office environment)
  • Create and post engaging content on social media platforms (Instagram, Facebook, TikTok)
  • Assist with planning and executing marketing initiatives and office events
  • Coordinate and schedule lunches and community outreach activities
  • Support brand visibility through consistent and creative content
  • Collaborate with the office team to highlight patient experiences and milestones
Qualifications

Qualifications:

  • At least 1 year of experience in marketing, social media, or content creation preferred
  • Comfortable using social media platforms for business purposes
  • Creative eye for photography and short-form video (Reels/TikTok)
  • Strong communication and organizational skills
  • Self-motivated with the ability to manage a flexible schedule
Additional Information

What We're Looking For

  • Someone who is creative, energetic, and enjoys engaging with people
  • A team player who can bring fresh ideas while supporting the office's goals
  • Comfortable working in a patient-facing healthcare environment

If you're passionate about social media, love creating content, and want to be part of a positive, patient-focused team-we'd love to hear from you.

Apply