Social Media Analytics Manager Jobs (NOW HIRING)

At Wellesley, our mission is to deliver an outstanding liberal arts education to women who will make a difference in the world. Our collaborative community, comprising of faculty, students, staff, and alumnae, is guided by our shared commitment to educational excellence. Join us in this transformative journey!

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When submitting your application, please adhere to the following requirements:

• Carefully review all job details prior to applying.

• Enter your legal name exactly as it appears on your government-issued identification.

• Upload a comprehensive resume/CV and cover letter in either PDF (.pdf) or Word (.doc) format.

Current Wellesley College employees must submit applications through the internal Workday portal by searching "browse jobs."

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Job Description Summary

Job Description

Wellesley College is recruiting a social media manager to oversee the College's social media presence as a member of the storytelling team in the Communications and Public Affairs office. This role blends strategy, hands-on content creation-with a focus on short-form video and visual storytelling-editorial judgement, and analytics. Working with the director of editorial and social media, the senior writer, and a team of student storytellers, the social media manager will oversee the College's social channels and help develop platform-specific stories that reflect the College's voice, brand, and institutional priorities. The role helps connect the College with prospective students, current students, alumnae, faculty, and community members. The role will also collaborate with colleagues in the Wellesley College Alumnae Association and Wellesley magazine to provide support for their social presence. The person in this role will monitor engagement and conversation on the College's platforms, and respond to comments and questions as needed. They will report regularly on social media analytics, help identify industry trends, and maintain and coordinate the social media editorial calendar. They will make sure that social content is accessibility compliant. This position reports to the director of editorial and social media.

Position Responsibilities:

• Develop engaging, platform-specific stories (Facebook, Instagram, LinkedIn) YouTube) that promotes Wellesley student life and educational experience, alumnae success, faculty research and other College priorities.

• Track and analyze social media metrics to help shape strategy and optimize engagement.

• Work with counterpart in WCAA and Wellesley magazine to support their social presence

• Engage with and respond to inquiries/comments on various social platforms in a timely manner.

• Monitor social media conversations, address and report complaints, insensitive content, copyright infringements, negative press, etc.

• Stay current on social media trends.

• Follow best practices for accessibility compliance

• Serve as astrategic partner to campus partners.

• Manage student workers

Basic Qualifications:

• Bachelor's degree and minimum 5 years experience developing platform-specific stories and managing social media accounts

Skills and Abilities:

• Excited by social media storytelling

• Ability to create engaging social media content using photos, videos, and graphics

• Ability to analyze key performance metrics and report on social media analytics

• Excellent knowledge of social media trends and best practices

• Working knowledge of a variety of creative applications, including Photoshop, Canva, and CapCut.

• Strong writing and editing skills with keen attention to detail

• Excellent time management and ability meet deadlines

• Ability to work independently

• Ability to collaborate with a variety of constituencies including various College departments, students, and faculty

• Excellent communication, organizational, and problem solving skills

• Excellent understanding of and appreciation for the College's mission

Flexibility & Schedule:

We value a collaborative hybrid environment. Our standard schedule includes three days on campus to connect with the team, with two days of remote work. *Please note: This hybrid schedule is subject to business needs. As this role involves essential in-person commitments, a degree of flexibility is required.

Salary:

The pay range for this role is $68,000.00 - $77,000.00

Company Description and Benefits:

Wellesley's mission is to provide an excellent liberal arts education to women who will make a difference in the world. We advance our mission by working together as a community-faculty, students, staff, and alumnae.

Embark on a fulfilling career journey at Wellesley College, where we prioritize your well-being and professional growth. As a valued member of our team, you'll enjoy a comprehensive array of benefits and resources designed to enhance both your work-life balance and long-term success.

• Competitive Compensation: Experience competitive wages ensuring your dedication is recognized and rewarded.

• Exceptional Benefits Package: Access a comprehensive benefits package, including health, dental, vision and pre-tax saving benefits, life insurance, disability coverage, and more to safeguard your health and that of your loved ones.

• Commuting and Transportation: Enjoy the convenience of free parking on our picturesque campus, easily accessible from major roadways. We are also accessible via the MBTA commuter rail.

• Paid Time Off: Take advantage of paid vacations, personal days, sick time, and holidays to recharge and maintain a healthy work-life harmony.

• Retirement Savings: Plan for the future with our retirement savings plan. Wellesley College contributes up to 10.5% towards your 403(b) plan for eligible employees

• Work/Life and Wellness: A hybrid work environment for select positions (additional details will be provided during the interview process), caregiving support through Wellthy, legal plan insurance, pet insurance discount and a variety of other resources including retirement planning, and access to cultural and leisure activities throughout metro-Boston.

• Professional Development: Enhance your skills and explore growth opportunities through continuing training and pathways for growth within our supportive environment.

• Tuition and Education Benefits: Invest in your education with tuition benefits, and access resources to navigate student loan forgiveness, reinforcing our commitment to your ongoing learning.

• Campus Privileges: Enjoy free use of our state-of-the-art athletic and fitness facilities with onsite fitness classes, Library resources, and seize opportunities to attend diverse campus events that contribute to a vibrant community.

Apply today and take your first step toward a rewarding career with Wellesley College - where your unique strengths and success are celebrated as part of our shared commitment to inclusivity!

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EEO Statement

At Wellesley, we embrace and honor difference and diversity. We believe the best ideas-the best solutions-draw on a range of voices, perspectives, and experiences. As a college, and as a community, we are dedicated to assuring that all members of the Wellesley community have an equal opportunity to flourish.

Wellesley College is an Equal Opportunity Employer and prohibits discrimination against qualified individuals in hiring and advancement based on any legally protected status. Candidates who believe they can contribute to the College community are encouraged to apply.

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.