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Senior Programmatic Jobs in Ohio (NOW HIRING)

SENIOR MEDIA BUYER/SENIOR INTEGRATED MEDIA SPECIALIST Job Title: Senior Integrated Media Specialist ... Efforts include managing programmatic bids, trafficking tracking tags and creative assets ...

SENIOR MEDIA BUYER/SENIOR INTEGRATED MEDIA SPECIALIST Job Title: Senior Integrated Media Specialist ... Efforts include managing programmatic bids, trafficking tracking tags and creative assets ...

Provide daily, direct programmatic guidance and recommendations to avionics/communications program ... Experience briefing and interfacing with program managers, senior executives, and senior military ...

Provide daily, direct technical and programmatic guidance and recommendations to avionics ... Experience briefing and interfacing with technical and program managers, senior executives, and ...

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Senior Programmatic information

How does a Senior Programmatic professional typically collaborate with cross-functional teams to execute successful digital campaigns?

A Senior Programmatic professional works closely with various cross-functional teams, such as creative, analytics, sales, and account management, to ensure digital campaigns are seamlessly executed. They provide strategic input during campaign planning, help translate client goals into actionable programmatic tactics, and collaborate with creative teams to ensure ad assets meet technical specifications. Additionally, they partner with analytics and data teams to monitor campaign performance and optimize results in real time, ensuring that KPIs are met and clients are satisfied. This role requires strong communication and project management skills to align all stakeholders and drive campaign success.

What are the key skills and qualifications needed to thrive as a Senior Programmatic Specialist, and why are they important?

To thrive as a Senior Programmatic Specialist, you need deep expertise in digital advertising, data analysis, campaign optimization, and a strong understanding of programmatic buying, often supported by a relevant degree and several years of industry experience. Proficiency with demand-side platforms (DSPs) such as The Trade Desk or DV360, analytics tools like Google Analytics, and certifications in platforms or digital marketing are typically required. Strong analytical thinking, problem-solving abilities, and effective communication skills set candidates apart in this role. These skills are crucial for delivering high-performing campaigns, maximizing ROI, and collaborating with clients and cross-functional teams in a fast-evolving digital landscape.

What is a Senior Programmatic?

A Senior Programmatic is a digital advertising professional who specializes in managing, optimizing, and strategizing programmatic ad campaigns. They use automated technology and data-driven approaches to buy and place ads across various digital platforms, ensuring campaigns reach the right audience efficiently. Senior Programmatics often oversee a team, collaborate with clients, analyze campaign performance, and stay updated on industry trends to maximize advertising results. Their expertise helps organizations achieve their marketing goals through advanced targeting and real-time bidding technologies.

What is the difference between Senior Programmatic vs Programmatic Specialist?

AspectSenior ProgrammaticProgrammatic Specialist
CredentialsExperience in programmatic advertising, certifications like Google Ads or DSP certificationsEntry to mid-level experience, similar certifications often required
Work EnvironmentStrategic planning, campaign optimization, team leadershipCampaign setup, execution, reporting
Industry UsageUsed across digital advertising agencies, media companies, brandsCommonly employed in similar settings, often as a stepping stone to senior roles

The main difference between Senior Programmatic and Programmatic Specialist lies in experience and responsibilities. Senior Programmatic professionals typically handle strategic planning, oversee campaigns, and lead teams, while Programmatic Specialists focus on executing campaigns and reporting. Both roles require similar certifications and are integral to digital advertising teams, but the senior role involves more leadership and strategic decision-making.

What are the most commonly searched types of Programmatic jobs in Ohio? The most popular types of Programmatic jobs in Ohio are:
What are popular job titles related to Senior Programmatic jobs in Ohio? For Senior Programmatic jobs in Ohio, the most frequently searched job titles are:
What job categories do people searching Senior Programmatic jobs in Ohio look for? The top searched job categories for Senior Programmatic jobs in Ohio are:
What cities in Ohio are hiring for Senior Programmatic jobs? Cities in Ohio with the most Senior Programmatic job openings:
Sr. Data Scientist, Programmatic Algorithms

Sr. Data Scientist, Programmatic Algorithms

impact.com

Columbus, OH โ€ข On-site

Full-time

Re-posted 17 days ago


Job description

Job Summary:
impact.com is the worldโ€™s leading commerce partnership marketing platform, transforming the way businesses grow by enabling them to discover, manage, and scale partnerships. The Senior Data Scientist will design and deploy machine learning models to optimize yield, pricing, and inventory allocation, directly impacting the effectiveness of Impact's programmatic marketplace.
Responsibilities:
โ€ข Design and deploy ML models that optimize auction pricing, bid shading, floor price setting, and yield across Impact's programmatic inventory.
โ€ข Build and iterate on real-time pricing algorithms that balance short-term revenue efficiency with long-term publisher and advertiser health.
โ€ข Develop and maintain feedback loops that allow pricing models to adapt to shifting market conditions, inventory mix, and demand patterns.
โ€ข Quantify the revenue impact of pricing model improvements; communicate tradeoffs between yield maximization, fill rate, and partner ROI to stakeholders.
โ€ข Own ML-driven inventory allocation logic: routing, pacing, and matching supply to demand across partner segments, deal types, and campaign objectives.
โ€ข Build models that forecast inventory availability, demand curves, and clearing prices to support proactive allocation decisions.
โ€ข Identify and address inefficiencies in inventory utilization โ€” including unsold inventory, suboptimal deal matching, and allocation imbalances across the publisher base.
โ€ข Design and own the data infrastructure that feeds programmatic models: event pipelines, feature stores, training datasets, and real-time feature serving.
โ€ข Engineer high-signal features from auction logs, bid stream data, user signals, contextual attributes, and historical performance โ€” at the scale of programmatic data volumes.
โ€ข Build robust data pipelines with production-grade standards: reliability, observability, versioning, and efficient reprocessing.
โ€ข Deploy models to production real-time inference environments; own latency, reliability, and throughput requirements for auction-time decision-making.
โ€ข Build monitoring systems that track model performance, data drift, and system health in production; define alerting thresholds and retraining triggers.
โ€ข Partner with MLOps and Platform Engineering to ensure scalable, low-latency serving infrastructure meets SLOs under high-volume auction traffic.
โ€ข Own the full model lifecycle: training, evaluation, deployment, A/B testing, and iteration.
โ€ข Design and execute rigorous A/B and holdout experiments to measure the causal impact of model changes on yield, fill rate, advertiser performance, and publisher revenue.
โ€ข Build evaluation frameworks that go beyond offline metrics โ€” validating model behavior in live auction environments where feedback signals are delayed or noisy.
โ€ข Translate experimental results into clear business narratives; present findings and recommendations to Product and business stakeholders.
โ€ข Research and implement adaptive, self-learning components within the programmatic stack โ€” including contextual bandits, reinforcement learning signals, and online learning approaches where appropriate.
โ€ข Design feedback mechanisms that close the loop between auction outcomes, model updates, and system behavior; reduce reliance on manual tuning and rule-based overrides.
โ€ข Stay current with advances in programmatic ML, auction theory, and online optimization; evaluate applicability to Impact's specific marketplace dynamics.
โ€ข Serve as the primary ML technical partner for the Rubicon product and engineering teams; translate business requirements into modeling approaches and communicate technical tradeoffs clearly.
โ€ข Collaborate with Data Science peers on shared infrastructure, modeling standards, and cross-domain feature reuse.
โ€ข Document models, architectures, and experimental findings to a standard that enables review, replication, and knowledge transfer across teams.
Qualifications:
Required:
โ€ข 5+ years in data science, ML engineering, or quantitative research, with at least 2+ years building and deploying ML models in programmatic advertising, ad tech, marketplace optimization, or a closely related domain (e.g., real-time bidding, dynamic pricing, auction systems).
โ€ข Demonstrated understanding of programmatic auction mechanics (RTB, header bidding, floor pricing, deal types, bid shading) and how ML can be applied to optimize outcomes across the supply-demand stack.
โ€ข Proven ability to take models from prototype to production independently โ€” including real-time inference, monitoring, retraining pipelines, and SLO ownership.
โ€ข Experience designing and building data pipelines, feature stores, and training infrastructure for high-volume, low-latency ML systems.
โ€ข Strong Python and SQL; proficiency with ML libraries (scikit-learn, XGBoost, LightGBM, PyTorch/TensorFlow) and large-scale data tools (Spark, Kafka, or equivalent streaming/batch frameworks).
โ€ข Experience with real-time feature serving and low-latency model deployment (REST APIs, gRPC, or streaming inference).
โ€ข Familiarity with production ML workflows: model versioning, drift monitoring, A/B testing, evaluation, and retraining.
โ€ข Experience processing and modeling at programmatic data scale: high-cardinality auction logs, bid stream data, impression and click events.
โ€ข Strong grasp of causal inference and experiment design in online, delayed-feedback environments (auction holdouts, switchback tests, variance reduction techniques).
โ€ข Ability to explain complex modeling decisions and tradeoffs to Product and business stakeholders; comfortable presenting in cross-functional forums.
โ€ข Bachelor's in a quantitative field (CS, Statistics, Math, Engineering, Economics, or similar); Master's/PhD preferred.
Preferred:
โ€ข Direct experience with SSP, DSP, or exchange-side yield optimization โ€” particularly floor price optimization, bid landscape modeling, or deal matching algorithms.
โ€ข Familiarity with auction theory (first-price vs. second-price dynamics, optimal reserve pricing, revenue equivalence) and its practical implications for programmatic ML.
โ€ข Experience with contextual bandits, multi-armed bandits, or reinforcement learning applied to real-time decisioning problems.
โ€ข Knowledge of online learning and adaptive algorithms in production environments with non-stationary data distributions.
โ€ข Familiarity with privacy-preserving ML techniques relevant to programmatic (differential privacy, federated learning, cookieless attribution modeling).
โ€ข Experience with GCP tools (BigQuery, Vertex AI, Dataflow, Pub/Sub) and/or Databricks/Spark for large-scale event processing and model training.
โ€ข Exposure to supply forecasting, inventory management, or capacity planning in programmatic or marketplace contexts.
โ€ข Familiarity with Impact's affiliate and partnership ecosystem, or prior experience at the intersection of performance marketing and programmatic delivery.
Company:
impact.com, the worldโ€™s leading partnership management platform, is transforming the way businesses manage and optimize all types of partnershipsโ€”including traditional rewards affiliates, influencers, commerce content publishers, B2B, and more. Founded in 2008, the company is headquartered in Santa Barbara, California, US, , with a team of 1001-5000 employees. The company is currently Late Stage.