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Senior Manager Digital Experience Jobs (NOW HIRING)

We are seeking a Sr. Manager, Digital Experience to join our team. This is a hybrid opportunity based in our Waltham, MA office. Job Summary The Senior Manager, Digital Experience owns the company ...

Manager, Digital Experience

Springfield, IL · On-site

$43.71 - $67.76/hr

Overview Provides day-to-day management of enterprise-wide Memorial Health digital experience ... High emotional intelligence and professionalism when working with senior leaders and confidential ...

This position reports to the Director of eCommerce with support from the Sr. Vice President, Amazon ... commerce, digital marketing, or site experience management, preferably within the outdoor ...

... experience managing people, agencies, publishing teams, or cross-functional digital workstreams. * Required hands-on experience with Optimizely CMS and a strong understanding of web publishing ...

Senior Product Manager - Digital Experience

$129K - $170K/yr

We are looking for a Senior Product Manager who combines strong product instincts, business acumen, athletics experience, and AI fluency to build simple, high-impact digital experiences at scale. You ...

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Senior Manager Digital Experience information

See salary details

$28.5K

$97.1K

$182.5K

How much do senior manager digital experience jobs pay per year?

As of Aug 30, 2026, the average yearly pay for senior manager digital experience in the United States is $97,101.00, according to ZipRecruiter salary data. Most workers in this role earn between $49,000.00 and $136,500.00 per year, depending on experience, location, and employer.

What does a senior manager digital experience do?

A Senior Manager Digital Experience is responsible for overseeing and enhancing the digital interactions customers have with a brand or organization. This role involves leading teams to develop and optimize websites, mobile apps, and other digital platforms to improve user satisfaction and business outcomes. They work closely with design, marketing, and technology teams to ensure cohesive and effective digital strategies. Additionally, they analyze user data and feedback to drive continuous improvements, ensuring the digital experience aligns with company goals.

How does a senior manager digital experience typically collaborate with cross-functional teams to drive digital initiatives?

Senior Managers of Digital Experience frequently work with product, marketing, IT, and analytics teams to ensure that digital strategies align with broader business objectives. They often lead workshops, coordinate project roadmaps, and facilitate regular check-ins to gather feedback and align priorities. Successful collaboration requires strong communication skills and the ability to balance stakeholder interests while maintaining a user-centered approach. This cross-functional teamwork is crucial for launching seamless digital experiences and driving continuous improvement.

What are the key skills and qualifications needed to thrive as a senior manager digital experience, and why are they important?

To thrive as a Senior Manager Digital Experience, you need expertise in digital strategy, user experience (UX) design, data analysis, and a relevant degree such as marketing, business, or computer science. Familiarity with digital analytics platforms (e.g., Google Analytics), content management systems (CMS), and UX/UI design tools is typically required. Leadership, strategic thinking, and excellent communication skills help you collaborate effectively across departments and inspire teams. These skills ensure the delivery of seamless digital experiences that drive customer engagement and business growth.

What is the difference between Senior Manager Digital Experience vs Digital Marketing Manager?

AspectSenior Manager Digital ExperienceDigital Marketing Manager
CredentialsBachelor's or Master’s in Marketing, Business, or related field; often with experience in digital platformsBachelor's degree in Marketing, Communications, or related field; certifications like Google Ads or HubSpot beneficial
Work EnvironmentLeads digital experience teams, collaborates with UX/UI, IT, and marketing departmentsFocuses on executing marketing campaigns, content creation, and digital advertising
Industry UsageCommon in tech, retail, finance sectors emphasizing customer experienceWidely used across industries for marketing campaign management

The Senior Manager Digital Experience primarily oversees the overall digital customer journey and experience strategy, while the Digital Marketing Manager concentrates on executing marketing campaigns and digital advertising efforts. Both roles require digital marketing knowledge, but the senior manager role has broader responsibilities in experience design and team leadership.

More about Senior Manager Digital Experience jobs

What cities are hiring for Senior Manager Digital Experience jobs?

Cities with the most Senior Manager Digital Experience job openings:

What states have the most Senior Manager Digital Experience jobs?

States with the most job openings for Senior Manager Digital Experience jobs include:

Infographic showing various Senior Manager Digital Experience job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 77% Full Time, 18% Part Time, and 4% Contract. Highlights an 89% Physical, 2% Hybrid, and 9% Remote job distribution, with an average salary of $97,101 per year, or $46.7 per hour.

Sr. Manager, Digital Experience

Imprivata

Waltham, MA • On-site

$213K - $225K/yr

Full-time

Posted 20 days ago


Job description

Description
Ready to join a team that's all in? At Imprivata, we deliver unified access and security management programs that eliminate friction, empowering healthcare and mission-critical organizations to work smarter, faster, and more securely.
We believe work can be more than a job or task-it's a collective spirit; the type that emboldens creativity, embraces challenge, and fosters excitement. We are constantly raising the bar on what's possible, owning the outcome of our triumphs and trials, staying nimble amidst change, and cultivating an environment where we win together. Here, your ideas matter, your differences are celebrated, and your work drives real results-for your career, your teammates, and our customers.
When you join Imprivata, you embark on a shared journey of ambition and growth. We're committed to building an inclusive workplace where everyone feels valued and supported. If you're looking for a place to match your passion with purpose-and where every day you can make an impact-you'll find it here.
We are seeking a Sr. Manager, Digital Experience to join our team. This is a hybrid opportunity based in our Waltham, MA office.
Job Summary
The Senior Manager, Digital Experience owns the company's public web presence as a strategic growth engine. This leader will be responsible for defining and executing the website roadmap, optimizing the digital customer journey, driving organic growth through SEO and Generative Engine Optimization (GEO), improving conversion performance, and managing the technologies that power a best-in-class digital experience. The Senior Manager partners closely with Revenue Marketing, Product Marketing, Content Marketing, Brand, Marketing Operations, IT, and external agencies to ensure the website accelerates pipeline growth and delivers exceptional customer experiences.
Duties and Responsibilities
  • Own the strategy, and roadmap for the corporate website, ensuring priorities align with business goals and customer needs.
  • Lead the ongoing evolution of the website as a high performing digital channel, customer engagement platform.
  • Improve the overall digital experience by enhancing navigation, information architecture, usability, accessibility, and customer journeys.
  • Develop and execute SEO, Answer Engine Optimization (AEO), Generative Engine Optimization (GEO), and AI search strategies to increase visibility and engagement across both traditional and AI-powered search platforms.
  • Lead the website conversion optimization program by using A/B testing, experimentation, personalization, and customer insights to improve engagement and conversion rates.
  • Evaluate and implement emerging AI capabilities, digital technologies, and website innovations that improve customer experience and support marketing objectives.
  • Own website analytics, performance metrics, and executive reporting, providing data-driven insights and recommendations using GA4, Ahrefs, and other digital analytics tools.
  • Manage relationships with external web development agencies and technology partners to ensure projects are delivered on time, within scope, and aligned with business priorities.
  • Partner with IT and external vendors to ensure the website remains secure, reliable, high-performing, and well-governed.
  • Lead and develop the website team by providing coaching, setting priorities, and fostering a culture of collaboration, accountability, and continuous improvement.
  • Partner with Revenue Marketing, Product Marketing, Brand, and Content Marketing to deliver digital initiatives that support business goals.
  • Stay informed on industry trends, AI advancements, and digital best practices, bringing forward new ideas and recommendations that strengthen the company's digital presence.
  • Other duties as assigned and required

Required Qualifications
  • Bachelor's degree in Marketing, Digital Marketing, Business, Communications, Computer Science, or a related discipline.
  • 7+ years of experience developing website strategy and digital customer experiences that drive measurable business outcomes.
  • Strong knowledge of SEO, Generative Engine Optimization (GEO), conversion rate optimization, website analytics, and personalization strategies.
  • Experience with enterprise content management systems such as Drupal, Adobe Experience Manager, Sitecore, or HubSpot CMS.
  • Experience using Google Analytics 4, Google Search Console, Google Tag Manager, Ahrefs, SEMRush, and related analytics platforms.
  • Experience managing external agencies, vendors, and cross-functional initiatives.
  • Strong analytical, communication, organizational, and project management skills.
  • Ability to influence stakeholders and lead strategic initiatives across multiple business functions.
  • Experience leading or mentoring team members preferred.

This position offers a total compensation range of $213,900.00 to $225,400.00 (inclusive of base salary and variable compensation, such as bonuses and incentives). In addition, more information about Imprivata's benefit offerings can be found here. This range represents the high and low end of Imprivata's compensation range for this position. Actual compensation will vary and may be above or below the range based on various factors, such as a candidate's location, skills, experience, and qualifications.
At Imprivata, we have a top-notch work environment, developmental opportunities, a competitive total rewards package, and the desire to have fun. If you have the skills and qualifications as we have described above, we want to hear from you!
Imprivata provides equal employment opportunities, regardless of race, religion, age, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
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