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Search Engine Optimization Manager Jobs in Madison Heights, VA

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Search Engine Optimization Manager information

See Madison Heights, VA salary details

$38.9K

$83.9K

$130.8K

How much do search engine optimization manager jobs pay per year?

As of Sep 6, 2026, the average yearly pay for search engine optimization manager in Madison Heights, VA is $83,859.00, according to ZipRecruiter salary data. Most workers in this role earn between $68,100.00 and $94,800.00 per year, depending on experience, location, and employer.

What does a search engine optimization manager do?

As a search engine optimization manager, your primary duties are to develop and implement a company’s SEO strategy. You work with marketing and sales managers to determine the goals of your company and then direct your department to carry out tactics to meet those goals. These tactics include creating web-optimized content for a website, developing a corpus of keywords that drive traffic to the website, developing social media campaign strategies, and improving the performance of search engine results. You also help hire and train new writers and content developers.

What are the key skills and qualifications needed to thrive as a search engine optimization manager, and why are they important?

To thrive as a Search Engine Optimization (SEO) Manager, you need a deep understanding of SEO strategies, keyword research, analytics, and content optimization, often supported by a degree in marketing or a related field. Familiarity with tools such as Google Analytics, SEMrush, Ahrefs, and certifications like Google Analytics or HubSpot SEO are typically required. Strong analytical thinking, communication, and project management skills help SEO Managers collaborate effectively and adapt to algorithm changes. These abilities are crucial for driving organic traffic, improving website rankings, and achieving business growth through search visibility.

What are some common challenges faced by search engine optimization managers, and how can they be addressed?

Search Engine Optimization Managers often encounter challenges such as keeping up with frequent algorithm updates, measuring the true impact of SEO efforts, and aligning strategies across different departments. Staying informed through industry news and continuous learning is key to adapting to search engine changes. Collaborating closely with content, web development, and marketing teams helps ensure alignment and maximizes SEO effectiveness. Utilizing analytics tools and setting clear KPIs can also aid in tracking progress and demonstrating ROI to stakeholders.

What is the difference between Search Engine Optimization Manager vs Content Marketing Manager?

AspectSearch Engine Optimization ManagerContent Marketing Manager
Primary FocusOptimizing website content for search engines to improve rankingsCreating and managing content strategies to engage audiences
Required SkillsSEO tools, keyword research, analytics, technical SEOContent creation, storytelling, social media, branding
Work EnvironmentDigital marketing teams, SEO agencies, in-house marketingContent teams, marketing departments, media agencies
Common CertificationsGoogle Analytics, SEO certifications, HubSpot Content MarketingContent marketing certifications, HubSpot Content Marketing, Google Analytics

The Search Engine Optimization Manager primarily focuses on improving website visibility through technical and strategic SEO practices. In contrast, the Content Marketing Manager concentrates on developing engaging content to attract and retain audiences. While both roles require strong digital marketing skills and often collaborate, their core responsibilities differ, making this comparison useful for those exploring career paths or hiring needs in digital marketing.

What cities near Madison Heights, VA are hiring for Search Engine Optimization Manager jobs?

Cities near Madison Heights, VA with the most Search Engine Optimization Manager job openings:

Infographic showing various Search Engine Optimization Manager job openings in Madison Heights, VA as of August 2026, with employment types broken down into 86% Full Time, 13% Part Time, and 1% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $83,859 per year, or $40.3 per hour.

Strategic Student Program: Field Execution Internship (Spring 2027, CMMK)

Siemens

Lynchburg, VA • Remote

$18 - $50/hr

Full-time, Internship

Retirement

Posted 3 days ago

New


Siemens rating

7.7

Company rating: 7.7 out of 10

Based on 100 frontline employees who took The Breakroom Quiz

269th of 453 rated engineering


Job description

Siemens Digital Industries Software

Strategic Student Program (SSP)

Discover your career with us at Siemens Digital Industries Software!

We are a leading global software company dedicated to the world of computer aided design, 3D modeling and simulation- helping innovative global manufacturers design better products, faster! With the resources of a large company, and the energy of a software start-up, we have fun together while creating a world class software portfolio. Our culture encourages creativity, welcomes fresh thinking and focuses on growth, so our people, our business, and our customers can achieve their full potential.

We're currently recruiting co-ops and interns for our Spring 2027 Strategic Student Program. Our opportunities will allow you to find a career path that most inspires you. Here, you will apply your education to solve real-world problems and turn theory into practice. At Siemens, our goal is to empower our students to become the next leaders of our company.

Baseline Program Requirements:

  • Currently enrolled as an undergraduate student at an accredited university
  • Legally authorized to work in the United States without the need for current or future sponsorship by the company
  • A minimum 3.0 GPA

Perks:

  • Employee discounts at our top customer sites
  • Networking with our global leaders
  • Mentorship from senior employees
  • Individual career development planning
  • Professional and technical workshops
  • Paid volunteer time off
  • Energetic student community
  • Leadership opportunities
  • Potential for full-time offers after university graduation and completion of the program

Position Overview:

At Siemens Digital Industries Software, you will join a globally distributed team that's leading the future of marketing to our customers. We believe in people-first marketing and people-first work! We are looking for a Field Execution Intern to assist with marketing at scale targeting audiences with both local and global impact. Join a team that helps companies adopt the right software to help grow and create innovative products for tomorrow, today.

Think customer-first when you build digital experiences, advertising, search, account-based marketing, social media marketing and more. You will be encouraged to innovate! To be successful in this role, you should have experience in demand generation. You will have the opportunity and be tasked with working with regional teams around the globe. Together, we will continually review performance and results to ensure targets and goals are exceeded. Your ability to execute and promote clear communications which help target accounts find, adopt, and expand their use of our rapidly growing Xcelerator portfolio.

Key Responsibilities:

  • Collaborate with sales stakeholders on objectives and define the impact required of Marketing on local sales objectives
  • Assist with marketing plans to support strategic goals and meet or exceed pipeline and revenue targets.
  • Partner with the global industry planner and zone planner to understand investment priorities and select and prioritize program activities.
  • Collaborate with the execution team in optimally deploying, executing and optimizing the annual and quarterly program plans to realize the team's goals.
  • Ensure accuracy of program forecasts and analyze campaign performance across the demand waterfall including pipeline volume and progression.
  • Communicate with and educate cross-functional teams about new and planned marketing activities, including global and local programs.

Requirements:

  • Currently pursuing an undergraduate degree in Marketing or Business preferred.
  • Comfortable working in a fully remote environment within the United States of America.
  • Exposure to marketing experience in the B2B software industry, specific domain experience is preferred.
  • Basic understanding of the B2B sales cycle and look for opportunities to improve demand generation, pipeline contribution and sales opportunity acceleration.
  • Interest in marketing to a range of B2B buying groups using a wide variety of offers and delivery mechanisms.
  • Familiar in demand generation performance management in a B2B environment including the B2B revenue waterfall.
  • Able to align tactical plans with strategies consistently producing results on time and within budget.
  • Able to use project management tools provided to keep projects on schedule.
  • Foundational Inbound Marketing strategy/execution experience.
  • Motivated, inquisitive and persistent. Readily adaptable to changing market and organizational requirements. Highly collaborative and focused on business and customer impact.
  • Fluent in English and highly effective and communicating across all mediums; Spanish and/or Portuguese is a plus.
  • This position requires an individual who has both marketing and sales knowledge with analytical and execution skills.
  • Market knowledge and enthusiasm to communicate our vision.
LI-PLMLI-RemoteSWSaaS

You'll Benefit From

The hourly pay range for this position $18 - $50 per hour, based off of your projected graduation year. The actual wage offered may be lower or higher depending on budget and candidate experience, knowledge, skills, qualifications, and premium geographic location. Additionally, interns for Siemens are eligible to contribute into our 401K program.

Equal Employment Opportunity Statement

Siemens is an Equal Opportunity Employer encouraging inclusion in the workplace. All qualified applicants will receive consideration for employment without regard to their race, color, creed, religion, national origin, citizenship status, ancestry, sex, age, physical or mental disability unrelated to ability, marital status, family responsibilities, pregnancy, genetic information, sexual orientation, gender expression, gender identity, transgender, sex stereotyping, order of protection status, protected veteran or military status, or an unfavorable discharge from military service, and other categories protected by federal, state or local law.

EEO is the Law

Applicants and employees are protected from discrimination on the basis of race, color, religion, sex, national origin, or any characteristic protected by Federal or other applicable law.

Reasonable Accommodations

If you require a reasonable accommodation in completing a job application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please fill out the accommodations form by clicking on this link Accommodation for disability form. If you're unable to complete the form, you can reach out to our AskHR team for support at 1-866-743-6367. Please note our AskHR representatives do not have visibility of application or interview status.

Pay Transparency

Siemens follows Pay Transparency laws.

Application Deadline

This role will be posted for a minimum of five (5) days from the original posting date. The posting timeline may change based on applicant volume to ensure we attract and consider a strong and representative candidate pool.

California Privacy Notice

California residents have the right to receive additional notices about their personal information. To learn more, click here.

Criminal History

Qualified applications with arrest or conviction records will be considered for employment in accordance with applicable local and state laws.


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