ZipRecruiter

Log In

1

Search Engine Optimization Manager Jobs in Hampton, VA

Dominion Enterprise

SEO/SEM Marketing Manager

Norfolk, VA · On-site

$85 - $90/hr

DX1, a division of Dominion Enterprises, is hiring a SEO/SEM Marketing Manager to join our Norfolk, Virginia-based team, managing the SEO/SEM team focused on search engine marketing (paid search ...

DX1 Platform

SEO/SEM Marketing Manager

Norfolk, VA · On-site

$85K - $90K/yr

DX1, a division of Dominion Enterprises, is hiring a SEO/SEM Marketing Manager to join our Norfolk, Virginia-based team, managing the SEO/SEM team focused on search engine marketing (paid search ...

DX1 Platform

SEO/SEM Marketing Manager

Norfolk, VA · On-site

$85K - $90K/yr

Position Summary DX1 is looking for an experienced SEO/SEM Manager to lead our search marketing team and drive measurable results for hundreds of powersports dealership websites across the US. This ...

TDI, LLC

SEO Marketing Specialist

Virginia Beach, VA · On-site

$50K - $65K/yr

SEO Marketing Specialist | Own the Numbers. Scale the Brand. Tactical Distributors is looking for a ... Manage and maintain backlink profile including disavow strategy * Build and execute backlinking ...

Photon

Product Owner | Onsite | Virginia

Norfolk, VA · On-site

Proven track record of managing eMarketing features and tools such as SEO optimization, geo-targeted content, A/B testing, personalization engines, heat maps, and analytics platforms. Experience ...

Photon

Product Owner | Onsite | Virginia

Norfolk, VA · On-site

Proven track record of managing eMarketing features and tools such as SEO optimization, geo-targeted content, A/B testing, personalization engines, heat maps, and analytics platforms. Experience ...

next page

Showing results 1-20

All JobsSearch Engine Optimization JobsSearch Engine Optimization Manager JobsSearch Engine Optimization Manager Jobs in Hampton, VA

Search Engine Optimization Manager information

See Hampton, VA salary details

$38.7K

$83.3K

$130K

How much do search engine optimization manager jobs pay per year?

As of Sep 5, 2026, the average yearly pay for search engine optimization manager in Hampton, VA is $83,313.00, according to ZipRecruiter salary data. Most workers in this role earn between $67,600.00 and $94,200.00 per year, depending on experience, location, and employer.

What does a search engine optimization manager do?

As a search engine optimization manager, your primary duties are to develop and implement a company’s SEO strategy. You work with marketing and sales managers to determine the goals of your company and then direct your department to carry out tactics to meet those goals. These tactics include creating web-optimized content for a website, developing a corpus of keywords that drive traffic to the website, developing social media campaign strategies, and improving the performance of search engine results. You also help hire and train new writers and content developers.

What are the key skills and qualifications needed to thrive as a search engine optimization manager, and why are they important?

To thrive as a Search Engine Optimization (SEO) Manager, you need a deep understanding of SEO strategies, keyword research, analytics, and content optimization, often supported by a degree in marketing or a related field. Familiarity with tools such as Google Analytics, SEMrush, Ahrefs, and certifications like Google Analytics or HubSpot SEO are typically required. Strong analytical thinking, communication, and project management skills help SEO Managers collaborate effectively and adapt to algorithm changes. These abilities are crucial for driving organic traffic, improving website rankings, and achieving business growth through search visibility.

What are some common challenges faced by search engine optimization managers, and how can they be addressed?

Search Engine Optimization Managers often encounter challenges such as keeping up with frequent algorithm updates, measuring the true impact of SEO efforts, and aligning strategies across different departments. Staying informed through industry news and continuous learning is key to adapting to search engine changes. Collaborating closely with content, web development, and marketing teams helps ensure alignment and maximizes SEO effectiveness. Utilizing analytics tools and setting clear KPIs can also aid in tracking progress and demonstrating ROI to stakeholders.

What is the difference between Search Engine Optimization Manager vs Content Marketing Manager?

AspectSearch Engine Optimization ManagerContent Marketing Manager
Primary FocusOptimizing website content for search engines to improve rankingsCreating and managing content strategies to engage audiences
Required SkillsSEO tools, keyword research, analytics, technical SEOContent creation, storytelling, social media, branding
Work EnvironmentDigital marketing teams, SEO agencies, in-house marketingContent teams, marketing departments, media agencies
Common CertificationsGoogle Analytics, SEO certifications, HubSpot Content MarketingContent marketing certifications, HubSpot Content Marketing, Google Analytics

The Search Engine Optimization Manager primarily focuses on improving website visibility through technical and strategic SEO practices. In contrast, the Content Marketing Manager concentrates on developing engaging content to attract and retain audiences. While both roles require strong digital marketing skills and often collaborate, their core responsibilities differ, making this comparison useful for those exploring career paths or hiring needs in digital marketing.

More about Search Engine Optimization Manager jobs

What cities near Hampton, VA are hiring for Search Engine Optimization Manager jobs?

Cities near Hampton, VA with the most Search Engine Optimization Manager job openings:

Search Engine Optimization Manager jobs near you
Infographic showing various Search Engine Optimization Manager job openings in Hampton, VA as of August 2026, with employment types broken down into 88% Full Time, 11% Part Time, and 1% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $83,313 per year, or $40.1 per hour.

SEO/SEM Marketing Manager

Dominion Enterprise

Norfolk, VA • On-site

$85 - $90/hr

Other

Medical, Dental, Vision, Retirement, PTO

This job post has expired 1 day ago. Applications are no longer accepted.

Job description

DX1, a division of Dominion Enterprises, is hiring a SEO/SEM Marketing Manager to join our Norfolk, Virginia-based team, managing the SEO/SEM team focused on search engine marketing (paid search), search engine optimization (organic search), and website analytics.

DX1 is a cloud-based dealership management system for the motorsports industry. We build and maintain customer-facing websites for dealers selling motorcycles, ATVs, side by sides, snowmobiles, scooters, power equipment and more.

Position Summary

DX1 is looking for an experienced SEO/SEM Manager to lead our search marketing team and drive measurable results for hundreds of powersports dealership websites across the US. This role combines strategic leadership with hands‑on execution, managing a small team while overseeing a high‑volume client portfolio.

Success in this position requires someone who thinks like a boutique digital marketing agency but can build scalable processes that deliver consistent results across many accounts. The ideal candidate is highly organized, data‑driven, process‑oriented, and passionate about continuous improvement through automation, AI, and marketing technology.

Responsibilities
  • Lead, mentor, and develop a team of up to three SEO/SEM specialists.
  • Manage search marketing strategies for a large portfolio of dealership websites while maintaining high‑quality service standards.
  • Develop scalable SEO and paid search programs that can be efficiently implemented across hundreds of clients.
  • Prioritize work based on business impact, client needs, and team capacity.
  • Establish processes, documentation, and quality standards that improve efficiency and consistency.
  • Conduct technical SEO audits and identify opportunities to improve site health, crawlability, indexation, Core Web Vitals, and organic performance.
  • Oversee keyword research, on‑page optimization, local SEO, content recommendations, link‑building strategies, and competitive analysis.
  • Manage Google Ads campaigns, including budgeting, bidding strategies, audience targeting, ad copy testing, and conversion optimization.
  • Monitor campaign performance and communicate results through meaningful reporting and actionable recommendations.
  • Collaborate closely with Product Development, Customer Success, and Account Management teams and the Website Builders to implement SEO best practices within our website platform.
  • Stay current on Google algorithm updates, paid search trends, AI search developments, and emerging digital marketing technologies.
  • Continuously identify opportunities to automate repetitive work using technology, templates, AI, and workflow improvements.
Required Qualifications
  • 5+ years of SEO and SEM experience with proven results.
  • 2+ years managing or mentoring marketing professionals.
  • Experience managing multiple client accounts in an agency or high‑volume SaaS environment.
  • Strong understanding of technical SEO, local SEO, content strategy, and paid search.
  • Advanced knowledge of:
    • Google Analytics 4 (GA4)
    • Google Tag Manager
    • Google Search Console
    • Google Ads
    • SEMrush
    • PageSpeed Insights
    • Screaming Frog SEO Spider
    • Raven Tools (or similar reporting platforms)
  • Experience implementing conversion tracking, event tagging, and attribution.
  • Strong analytical skills with the ability to translate data into business recommendations.
  • Excellent project management, prioritization, and organizational skills.
  • Ability to thrive in a fast‑paced environment while managing competing priorities.
Preferred Qualifications
  • Experience working with automotive, powersports, RV, marine, or other dealer‑based industries.
  • Experience supporting SaaS products or website platforms.
  • Familiarity with Local SEO for multi‑location businesses.
  • Experience with schema markup, XML sitemaps, robots.txt, and JavaScript SEO.
  • Knowledge of AI‑assisted marketing workflows and automation tools.
What Success Looks Like
  • Delivers measurable improvements in organic traffic, rankings, lead generation, and paid search performance across a large client portfolio.
  • Builds repeatable processes that enable the team to scale without sacrificing quality.
  • Develops a high‑performing, accountable team focused on continuous improvement.
  • Uses data to drive decisions and proactively identifies opportunities for optimization.
  • Balances strategic thinking with hands‑on execution while maintaining exceptional client outcomes.
Key Competencies
  • Strong Management Skills
  • Strategic Thinking
  • Process Improvement
  • Client Service
  • Analytical Thinking
  • Technical SEO
  • Paid Search
  • Communication
  • Collaboration
  • Continuous Learning
Compensation
  • This role offers a compensation of approximately $85,000 - $90,000 annually. Compensation factors include geography, experience, education, job demands, job market, etc.
  • Additional benefits for full‑time employees include medical, dental, vision, flexible spending account, 401k, and matching up to 4% fully vested on day one of employment; paid vacation, company holidays, and sick leave; corporate discount opportunities.
About DE

DE is an equal opportunity employer and supports a diverse workforce, and is a drug‑testing employer.

#J-18808-Ljbffr

Apply