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Search Engine Optimization Manager Jobs in Hampton, VA

SEO Specialist

Norfolk, VA · Remote

$25 - $30/hr

Experience managing websites built on Webflow is required. Key Responsibilities * Develop and execute a comprehensive SEO strategy focused on generating qualified leads and increasing new client ...

SEO/SEM Marketing Manager

Norfolk, VA · On-site

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

DX1, a division of Dominion Enterprises, is hiring a SEO/SEM Marketing Manager to join our Norfolk, Virginia-based team, managing the SEO/SEM team focused on search engine marketing (paid search ...

SEO/SEM Marketing Manager

Norfolk, VA

$85K - $90K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

DX1, a division of Dominion Enterprises, is hiring a SEO/SEM Marketing Manager to join our Norfolk, Virginia-based team, managing the SEO/SEM team focused on search engine marketing (paid search ...

SEO/SEM Marketing Manager

Norfolk, VA

$85K - $90K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

DX1, a division of Dominion Enterprises, is hiring a SEO/SEM Marketing Manager to join our Norfolk, Virginia-based team, managing the SEO/SEM team focused on search engine marketing (paid search ...

SEO/SEM Marketing Manager

Norfolk, VA · On-site

$85K - $90K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Position Summary DX1 is looking for an experienced SEO/SEM Manager to lead our search marketing team and drive measurable results for hundreds of powersports dealership websites across the US. This ...

SEO Marketing Specialist | Own the Numbers. Scale the Brand. Tactical Distributors is looking for a ... Manage and maintain backlink profile including disavow strategy * Build and execute backlinking ...

Assistant Digital Manager

Portsmouth, VA · On-site

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

Assistant Digital Manager WAVY-TV 10 / FOX43 Portsmouth, Virginia WAVY-TV 10 and WAVY.com are ... Develop compelling headlines and optimize content using SEO best practices to maximize audience ...

Product Owner | Onsite | Virginia

Norfolk, VA

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Proven track record of managing eMarketing features and tools such as SEO optimization, geo-targeted content, A/B testing, personalization engines, heat maps, and analytics platforms. Experience ...

Product Owner | Onsite | Virginia

Norfolk, VA · On-site

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Proven track record of managing eMarketing features and tools such as SEO optimization, geo-targeted content, A/B testing, personalization engines, heat maps, and analytics platforms. Experience ...

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Showing results 1-20

Search Engine Optimization Manager information

See Hampton, VA salary details

$38.7K

$83.3K

$130K

How much do search engine optimization manager jobs pay per year?

As of Aug 14, 2026, the average yearly pay for search engine optimization manager in Hampton, VA is $83,313.00, according to ZipRecruiter salary data. Most workers in this role earn between $67,600.00 and $94,200.00 per year, depending on experience, location, and employer.

What is the difference between Search Engine Optimization Manager vs Content Marketing Manager?

AspectSearch Engine Optimization ManagerContent Marketing Manager
Primary FocusOptimizing website content for search engines to improve rankingsCreating and managing content strategies to engage audiences
Required SkillsSEO tools, keyword research, analytics, technical SEOContent creation, storytelling, social media, branding
Work EnvironmentDigital marketing teams, SEO agencies, in-house marketingContent teams, marketing departments, media agencies
Common CertificationsGoogle Analytics, SEO certifications, HubSpot Content MarketingContent marketing certifications, HubSpot Content Marketing, Google Analytics

The Search Engine Optimization Manager primarily focuses on improving website visibility through technical and strategic SEO practices. In contrast, the Content Marketing Manager concentrates on developing engaging content to attract and retain audiences. While both roles require strong digital marketing skills and often collaborate, their core responsibilities differ, making this comparison useful for those exploring career paths or hiring needs in digital marketing.

What are some common challenges faced by search engine optimization managers, and how can they be addressed?

Search Engine Optimization Managers often encounter challenges such as keeping up with frequent algorithm updates, measuring the true impact of SEO efforts, and aligning strategies across different departments. Staying informed through industry news and continuous learning is key to adapting to search engine changes. Collaborating closely with content, web development, and marketing teams helps ensure alignment and maximizes SEO effectiveness. Utilizing analytics tools and setting clear KPIs can also aid in tracking progress and demonstrating ROI to stakeholders.

What does a search engine optimization manager do?

As a search engine optimization manager, your primary duties are to develop and implement a company’s SEO strategy. You work with marketing and sales managers to determine the goals of your company and then direct your department to carry out tactics to meet those goals. These tactics include creating web-optimized content for a website, developing a corpus of keywords that drive traffic to the website, developing social media campaign strategies, and improving the performance of search engine results. You also help hire and train new writers and content developers.

What are the key skills and qualifications needed to thrive as a search engine optimization manager, and why are they important?

To thrive as a Search Engine Optimization (SEO) Manager, you need a deep understanding of SEO strategies, keyword research, analytics, and content optimization, often supported by a degree in marketing or a related field. Familiarity with tools such as Google Analytics, SEMrush, Ahrefs, and certifications like Google Analytics or HubSpot SEO are typically required. Strong analytical thinking, communication, and project management skills help SEO Managers collaborate effectively and adapt to algorithm changes. These abilities are crucial for driving organic traffic, improving website rankings, and achieving business growth through search visibility.

What cities near Hampton, VA are hiring for Search Engine Optimization Manager jobs?

Cities near Hampton, VA with the most Search Engine Optimization Manager job openings:

Infographic showing various Search Engine Optimization Manager job openings in Hampton, VA as of August 2026, with employment types broken down into 88% Full Time, 11% Part Time, and 1% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $83,313 per year, or $40.1 per hour.

SEO Specialist

Double Care ABA

Norfolk, VA • Remote

$25 - $30/hr

Full-time

Posted 15 days ago


Job description

This is a remote position.

About Us

Double Care ABA is a growing Applied Behavior Analysis (ABA) company providing high-quality therapy services for children with autism across Virginia. Our mission is to make quality behavioral therapy accessible to families while delivering exceptional care.

We are seeking an experienced SEO Specialist to improve our online visibility, increase qualified website traffic, and generate more client inquiries and enrolment throughout Virginia. We want someone who can deliver measurable results, not just reports. The ideal candidate should be data-driven, proactive, and capable of developing a long-term SEO strategy that directly contributes to increased client intake.


Position Summary

The SEO Specialist will be responsible for developing and executing a comprehensive SEO strategy that drives qualified client inquiries and new client acquisition for our ABA services throughout Virginia. This role goes beyond improving search rankings—it requires creating measurable business growth by increasing organic traffic, local visibility, and conversion rates.

The ideal candidate is highly analytical, experienced in both traditional and emerging SEO strategies (including AI-powered search optimization), and comfortable collaborating with marketing and web development teams. Experience managing websites built on Webflow is required.

Key Responsibilities
  • Develop and execute a comprehensive SEO strategy focused on generating qualified leads and increasing new client enrollments.
  • Perform comprehensive technical SEO audits and implement recommendations to improve website health, crawlability, indexing, Core Web Vitals, and overall search performance.
  • Conduct keyword research and search intent analysis focused on ABA therapy, autism services, and local healthcare searches throughout Virginia.
  • Optimize website content, landing pages, and service pages for both search engines and conversions.
  • Develop and execute local SEO strategies to improve visibility across multiple Virginia service areas.
  • Optimize and manage Google Business Profiles to increase local search rankings and phone inquiries.
  • Build and maintain high-quality backlinks through ethical (white-hat) outreach and digital PR strategies.
  • Monitor competitor SEO strategies, backlink profiles, keyword rankings, and content performance to identify growth opportunities.
  • Develop and execute AI SEO strategies, including optimizing content for AI-powered search experiences and generative search platforms while staying current with evolving search engine algorithms.
  • Collaborate with internal teams to implement SEO best practices on Webflow, ensuring technical and on-page optimization is maintained.
  • Manage website updates, SEO improvements, redirects, metadata, schema markup, and landing page optimization within Webflow.
  • Track keyword rankings, organic traffic, conversions, lead generation, and ROI using:
    • Google Analytics 4 (GA4)
    • Google Search Console
    • Looker Studio
    • Ahrefs, SEMrush, or similar tools
  • Create SEO-focused content strategies, blog calendars, and landing pages that support both organic rankings and lead generation.
  • Produce monthly reports highlighting SEO performance, client acquisition metrics, competitor insights, and recommendations for continuous improvement.

Required Qualifications
  • Demonstrated success generating qualified leads and new clients through SEO strategies.
  • Experience managing and optimizing websites built on Webflow.
  • Strong technical SEO knowledge, including site architecture, structured data, Core Web Vitals, crawl optimization, indexing, and schema markup.
  • Experience developing and executing local SEO campaigns for multi-location businesses.
  • Experience with AI-driven SEO strategies and an understanding of how AI-powered search engines and generative search influence rankings and content visibility.
  • Proven experience conducting competitor analysis and translating insights into actionable SEO strategies.
  • Strong understanding of conversion rate optimization (CRO) and how SEO contributes to business growth.
  • Excellent analytical, problem-solving, and communication skills.



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#OrganicGrowth #SearchMarketing #GoogleAnalytics #GoogleSearchConsole #GoogleBusinessProfile #Webflow #WordPress #Backlinks #LinkBuilding
#ContentMarketing #CRO #MarketingJobs #RemoteJobs #Hiring #HealthcareMarketing #ABATherapy #AutismServices #VirginiaJobs

Double Care ABA is an Equal Opportunity Employer and does not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class.