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Search Engine Optimization Manager Jobs in Rhode Island

The Chanler

Marketing Manager

Newport, RI · On-site

Oversee website content, digital accuracy, SEO initiatives, and online guest information. * Manage updates to business listings, Google profiles, destination profiles, and third-party platforms.

Citizens

Web Strategy Manager

Johnston, RI

$130K - $160K/yr

Description The Web Strategy Manager oversees the team responsible for defining and executing ... Working understanding of SEO, AEO, and how AI-driven search is changing discovery and content ...

Citizens

Web Strategy Manager

Johnston, RI · On-site

$130K - $160K/yr

Description The Web Strategy Manager oversees the team responsible for defining and executing ... Working understanding of SEO, AEO, and how AI-driven search is changing discovery and content ...

Kosmos

Social Media Manager

Newport, RI · Remote

$70K - $100K/yr

As a Social Media Manager, you will play a crucial role in developing and implementing our social ... Knowledge of SEO, keyword research, and online marketing trends * Strong analytical skills and the ...

Kosmos

Social Media Manager

East Greenwich, RI · Remote

$70K - $100K/yr

As a Social Media Manager, you will play a crucial role in developing and implementing our social ... Knowledge of SEO, keyword research, and online marketing trends * Strong analytical skills and the ...

Kosmos

Social Media Manager

Newport, RI · Remote

$70K - $100K/wk

Rhode Island area has a need for a Social Media Manager. It is a direct hire role with full ... Knowledge of SEO, PPC, CRO, keyword research, and online marketing trends * Strong analytical ...

Kosmos

Social Media Manager

Newport, RI · Remote

$70K - $100K/yr

Rhode Island area has a need for a Social Media Manager. It is a direct hire role with full ... Knowledge of SEO, PPC, CRO, keyword research, and online marketing trends * Strong analytical ...

Kosmos

Social Media Manager

Providence, RI · Remote

$70K - $100K/yr

Rhode Island area has a need for a Social Media Manager. It is a direct hire role with full ... Knowledge of SEO, PPC, CRO, keyword research, and online marketing trends * Strong analytical ...

Kosmos

Social Media Manager

Pawtucket, RI · Remote

$70K - $100K/yr

As a Social Media Manager, you will play a crucial role in developing and implementing our social ... Knowledge of SEO, keyword research, and online marketing trends * Strong analytical skills and the ...

Kosmos

Social Media Manager

Newport, RI · Remote

$70K - $100K/yr

Rhode Island area has a need for a Social Media Manager. It is a direct hire role with full ... Knowledge of SEO, PPC, CRO, keyword research, and online marketing trends * Strong analytical ...

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All JobsSearch Engine Optimization JobsSearch Engine Optimization Manager JobsSearch Engine Optimization Manager Jobs in Rhode Island

Search Engine Optimization Manager information

See Rhode Island salary details

$39.2K

$84.4K

$131.7K

How much do search engine optimization manager jobs pay per year?

As of Aug 6, 2026, the average yearly pay for search engine optimization manager in Rhode Island is $84,423.00, according to ZipRecruiter salary data. Most workers in this role earn between $68,600.00 and $95,500.00 per year, depending on experience, location, and employer.

What is the difference between Search Engine Optimization Manager vs Content Marketing Manager?

AspectSearch Engine Optimization ManagerContent Marketing Manager
Primary FocusOptimizing website content for search engines to improve rankingsCreating and managing content strategies to engage audiences
Required SkillsSEO tools, keyword research, analytics, technical SEOContent creation, storytelling, social media, branding
Work EnvironmentDigital marketing teams, SEO agencies, in-house marketingContent teams, marketing departments, media agencies
Common CertificationsGoogle Analytics, SEO certifications, HubSpot Content MarketingContent marketing certifications, HubSpot Content Marketing, Google Analytics

The Search Engine Optimization Manager primarily focuses on improving website visibility through technical and strategic SEO practices. In contrast, the Content Marketing Manager concentrates on developing engaging content to attract and retain audiences. While both roles require strong digital marketing skills and often collaborate, their core responsibilities differ, making this comparison useful for those exploring career paths or hiring needs in digital marketing.

What are some common challenges faced by search engine optimization managers, and how can they be addressed?

Search Engine Optimization Managers often encounter challenges such as keeping up with frequent algorithm updates, measuring the true impact of SEO efforts, and aligning strategies across different departments. Staying informed through industry news and continuous learning is key to adapting to search engine changes. Collaborating closely with content, web development, and marketing teams helps ensure alignment and maximizes SEO effectiveness. Utilizing analytics tools and setting clear KPIs can also aid in tracking progress and demonstrating ROI to stakeholders.

What does a search engine optimization manager do?

As a search engine optimization manager, your primary duties are to develop and implement a company’s SEO strategy. You work with marketing and sales managers to determine the goals of your company and then direct your department to carry out tactics to meet those goals. These tactics include creating web-optimized content for a website, developing a corpus of keywords that drive traffic to the website, developing social media campaign strategies, and improving the performance of search engine results. You also help hire and train new writers and content developers.

What are the key skills and qualifications needed to thrive as a search engine optimization manager, and why are they important?

To thrive as a Search Engine Optimization (SEO) Manager, you need a deep understanding of SEO strategies, keyword research, analytics, and content optimization, often supported by a degree in marketing or a related field. Familiarity with tools such as Google Analytics, SEMrush, Ahrefs, and certifications like Google Analytics or HubSpot SEO are typically required. Strong analytical thinking, communication, and project management skills help SEO Managers collaborate effectively and adapt to algorithm changes. These abilities are crucial for driving organic traffic, improving website rankings, and achieving business growth through search visibility.
More about Search Engine Optimization Manager jobs
What are popular job titles related to Search Engine Optimization Manager jobs in RI? For Search Engine Optimization Manager jobs in RI, the most frequently searched job titles are:
Search Engine Optimization Manager jobs near you
Infographic showing various Search Engine Optimization Manager job openings in Rhode Island as of June 2026, with employment types broken down into 1% Locum Tenens, 1% Internship, 1% As Needed, 73% Full Time, 19% Part Time, and 5% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $84,423 per year, or $40.6 per hour.

SEM Specialist (REMOTE) (59228)

AAA Northeast

Providence, RI • On-site

Full-time

This job post has expired today. Applications are no longer accepted.

AAA Northeast rating

8.0

Company rating: 8.0 out of 10

Based on 36 frontline employees who took The Breakroom Quiz

163rd of 301 rated insurance

Job description

Are you interested in joining a team that is continuously innovating to create the best experiences for members? Would you like to work for a company that has been rated a top employer and best place to work across the Northeast year over year? Do you want to be part of a company that is committed to giving back to the community?This has high visibility to business leaders across the club producing timely results that are high quality and accurate.

The SEM Specialist collaborates cross-functionally to leverage data and analytics to drive our go-to-market strategies and campaigns. The Specialist is responsible for planning, building, and optimizing how we engage with members through search engine marketing (SEM).

What you will do:

  • Responsible for the execution of search engine marketing strategies and campaigns. Work with SEM Operations team as well as the broader digital team to develop strategies for testing all SEM elements including ad copy in various markets and verticals.
  • Drive all keyword research and strategy (Paid and organic). Coordinate with internal partners/agencies/vendors on campaign initiatives.
  • Provide continual keyword, targeting and other account maintenance. Implement, track, and adjust budgets and bids for paid search campaigns, both manually where applicable, and via AI tools such as Adobe Advertising and Google AdWords.
  • Prepare and facilitate presentations to business line leaders on performance of campaigns.
  • Responsible for responding to business line leaders' requests within limited timeframes. Devoted to getting results that are timely and accurate requiring critical analysis and providing solutions and recommendations on a scheduled and ad hoc basis with close follow-up and limited delegation.
  • Communicates key marketing information to in-house and external creative teams as well as e-business departments.
  • Manages and traffics all SEM marketing jobs; ensuring timely and cost-conscious project completion. Measures the effectiveness of marketing strategies.
  • Analyze and report on campaign results, identify trends and create strategic recommendations for optimization of spend and conversion performance. Communicates and presents these results to team members and internal clients alike.
  • Seeks and provides information to help business lines determine their place in the market. Understand customers and competitive sets.
  • Works with marketing team and business line management, as needed, to define creative strategy and success metrics.
Work Requirement:
  • Must currently reside in one of the following states: Connecticut, Massachusetts, New Hampshire, New Jersey, New York, or Rhode Island. 
What You Need:
  • Bachelor's Degree Marketing or related field
  • 6-8 years of additional relevant experience in lieu of degree
  • 3+ years Holistic SEM management (agency or client) 
  • 1+ years Experience in Adobe Advertising preferred

Knowledge, Skills & Abilities

  • Mastery of Search tools including Google Ads, Google Analytics and Microsoft Advertising (Bing Ads)
  • Familiarity working with SA360/DCM/Floodlight or similar
  • Proficient in text ad development, and knowledge of various paid search ad types
  • Experience building, optimizing and reporting on YouTube OLV campaigns
  • Experience in digital marketing tactics and measurement
  • Encourage, build, and maintain mutual trust, respect, and cooperation with others
  • Ability to listen to, understand, and communicate with others by telephone, in written form, electronically, or in person
  • Ability to operate a computer with relevant software applications
  • Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems
  • Ability to apply sound judgement to produce appropriate outcomes to a variety of situations; including high volume and challenging situations.
  • Ability to prioritize, organize, and accomplish work to achieve specific goals
  • Developing specific goals and plans to prioritize, organize, and accomplish your work

Licenses and Certifications

  • Google Ad Words Certification 
  • Microsoft Ads Certification 

AAA Northeast is proud of our diverse culture, fostered by the many talents, skills, passions, and expertise of our employees. We are an equal opportunity employer. We do not discriminate in recruiting, hiring, or promotion based on race, color, creed or religion, national origin, sex, age, sexual orientation, veteran’s status, gender identity or expression, disability, genetic information, marital status, pregnancy, or membership in any other protected class. We thrive when our team members bring their whole selves to work.

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