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Sales Transformation information

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$22.5K

$81.6K

$154.5K

How much do sales transformation jobs pay per year?

As of Jun 8, 2026, the average yearly pay for sales transformation in the United States is $81,617.00, according to ZipRecruiter salary data. Most workers in this role earn between $53,000.00 and $96,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive in Sales Transformation, and why are they important?

To thrive in Sales Transformation, you need expertise in sales strategy, process optimization, and change management, often supported by a background in business or sales and experience in driving organizational change. Familiarity with CRM systems, data analytics tools, and certifications such as Six Sigma or PMP can be highly beneficial. Strong communication, stakeholder management, and problem-solving skills help drive adoption and align teams toward shared goals. These skills are crucial to successfully implement sales initiatives that boost productivity, revenue growth, and long-term competitiveness.

What is Sales Transformation?

Sales Transformation refers to the strategic process of overhauling and optimizing a company's sales strategies, processes, tools, and teams to improve performance and drive growth. This can involve adopting new technologies, restructuring sales teams, refining customer engagement methods, and aligning sales with overall business goals. The main objective is to adapt to changing market dynamics, enhance customer experience, and increase revenue. Successful sales transformation typically requires collaboration across departments and strong leadership commitment.

What are some common challenges professionals face in a Sales Transformation role, and how can they overcome them?

Professionals in Sales Transformation roles often encounter challenges such as resistance to change within the sales team, aligning new processes with existing company culture, and integrating digital tools effectively. Overcoming these hurdles typically involves strong communication, ongoing training, and collaboration with stakeholders across sales, marketing, and IT. Building trust and demonstrating the benefits of transformation, paired with clear metrics and support from leadership, can help drive adoption and long-term success.

What is the difference between Sales Transformation vs Sales Operations?

AspectSales Transformation
FocusRevolutionizing sales strategies, processes, and technologies to improve overall sales performance
GoalsImplementing change, driving innovation, and aligning sales with business objectives
SkillsChange management, strategic planning, sales analytics, technology integration

Sales Transformation focuses on fundamentally changing sales processes and strategies to boost performance, often involving technology and organizational change. In contrast, Sales Operations manages day-to-day sales activities, analytics, and process optimization to support sales teams. While Sales Transformation aims at strategic overhaul, Sales Operations ensures efficiency and execution. Both roles are essential but serve different purposes within the sales ecosystem.

More about Sales Transformation jobs
What job categories do people searching Sales Transformation jobs look for? The top searched job categories for Sales Transformation jobs are:
Sales Transformation jobs near you
Infographic showing various Sales Transformation job openings in the United States as of May 2026, with employment types broken down into 74% Full Time, and 26% Part Time. Highlights an 93% Physical, 1% Hybrid, and 6% Remote job distribution, with an average salary of $81,617 per year, or $39.2 per hour.
Sales Transformation Program Manager (R-19292)

Sales Transformation Program Manager (R-19292)

Dun & Bradstreet

Charleston, WV • On-site

$46K - $51K/yr

Full-time

Posted 11 days ago

Job description

Shape the Future with Dun & Bradstreet
At Dun & Bradstreet, we believe data has the power to create a better tomorrow. As a global leader in business decisioning data and analytics, we help companies worldwide grow, manage risk, and innovate. For over 180 years, businesses have trusted us to turn uncertainty into opportunity. We’re a diverse, global team that values creativity, collaboration, and bold ideas. Are you ready to make an impact and help shape what’s next? Join us! Explore opportunities at dnb.com/careers.

The Sales Transformation Program Manager is responsible for providing end-to-end orchestration, rigor, and operational excellence across a large-scale Sales Transformation program. 

The Sales Transformation Program Manager is accountable for tracking and measuring initiative progress, managing project plans, owning cadence and logistics for cross-functional meetings, and ensuring disciplined execution.

Working in close partnership with Initiative Leads, this role ensures the transformation moves from strategy to execution with speed, transparency, and accountability—while operating effectively within a complex, cross-functional enterprise environment.

Essential Responsibilities:
  • Own the integrated program plan, including timelines, milestones, dependencies, and critical path across initiatives; track progress against objectives, milestones, and value targets; surface risks, issues, and interdependencies early; maintain and actively manage project plans, decision trackers, and action registers; drive consistency and discipline in execution across workstreams.
  • Establish and maintain program-level KPIs, dashboards, and status reporting tied to delivery and value realization; produce regular program readouts for leadership, highlighting progress, risks, decisions required, and next steps; ensure transparency and fact-based communication on timeline, scope, and delivery trade-offs.
  • Own end-to-end coordination for cross-functional sessions including Steering Committees, initiative reviews, working sessions / workshops; manage scheduling across senior stakeholders with competing priorities; ensure meetings are well-structured, outcome-oriented, and supported by the right pre-reads and follow-ups.
  • Act as the connective tissue across Sales, Sales Operations, Pricing, Finance, Product, Data/Analytics, Technology team and external partners; support Initiative Leads by removing friction, clarifying ownership, and reinforcing accountability; translate roadmaps into executable plans—including readiness, resourcing, and sequencing for pilots, waves, and rollouts.
  • Own logistics, preparation, and follow-through for workshops and working sessions; ensure clear objectives, agendas, participants, materials, and documented outputs; track decisions, actions, and commitments to closure.
Essential Skills:

  • Bachelor’s degree in Business Administration, Project Management or related disciplines.

  • 12+ years of experience in program management, project management, transformation management, or consulting.

  • Proven experience running complex, multi-workstream transformation programs in a B2B enterprise environment.

  • Strong command of program governance, planning methodologies, and execution tracking.

  • Exceptional organizational, communication, and stakeholder management skills.

  • High comfort working with senior leaders (VP/SVP/C-suite) and coordinating across matrixed teams.

  • Proficiency in Salesforce and Microsoft Office Suite skills.

  • Show an ownership mindset in everything you do. Be a problem solver, be curious and be inspired to take action. Be proactive, seek ways to collaborate and connect with people and teams in support of driving success.

  • Continuous growth mindset, keep learning through social experiences and relationships with stakeholders, experts, colleagues and mentors as well as widen and broaden your competencies through structural courses and programs.

  • Where applicable, fluency in English and languages relevant to the working market.

Benefits We Offer
·Generous paid time off in your first year, increasing with tenure.
· Up to 16 weeks 100% paid parental leave after one year of employment.
· Paid sick time to care for yourself or family members. 
· Education assistance and extensive training resources.
· Do Good Program: Paid volunteer days & donation matching.  
· Competitive 401k with company matching.
· Health & wellness benefits, including discounted Wellhub membership rates.
· Medical, dental & vision insurance for you, spouse/partner & dependents.


All Dun & Bradstreet job postings can be found at https://jobs.lever.co/dnb. Official communication from Dun & Bradstreet will come from an email address ending in @dnb.com.

Notice to Applicants: Please be advised that this job posting page is hosted and powered by Lever, a subsidiary of Employ Inc. Your use of this page is subject to Employ's Privacy Notice and Cookie Policy, which governs the processing of visitor data on this platform.

Equal Employment Opportunity (EEO): Dun & Bradstreet provides equal employment opportunities to applicants and employees without regard to race, color, religion, creed, sex, age, national origin, citizenship status, disability status, sexual orientation, gender identity or expression, pregnancy, genetic information, protected military and veteran status, ancestry, marital status, medical condition (cancer and genetic characteristics) or any other characteristic protected by law. Know Your Rights: Workplace Discrimination is Illegal - The current poster can be found here. We participate in E-Verify - The current poster can be found here.

Accommodations information for applicants with disabilities: Dun & Bradstreet is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with Dun & Bradstreet, please send an e-mail to AcquisitionT@dnb.com to let us know the nature of your accommodation request and your contact information.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please visit https://bit.ly/3LMn4CQ.