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Retention Marketing Manager Jobs (NOW HIRING)

As Marketing Manager, Retention, you will support the development, execution, optimization, and reporting of retention marketing initiatives designed to reduce churn, increase customer engagement ...

OR ยท On-site

$65K - $90K/yr

... Retention Marketing Team ... In this role, you'll manage a portfolio of high-growth DTC brands, driving the execution and ...

Company Description Bluestone Executive Search has been retained by a National Retailer looking for an innovative Ecommerce Marketing Manager to propel their Website marketing, Email and Social Media ...

Associate Marketing Manager

Nashville, TN

$31.75 - $43.75/hr

The Associate Marketing Manager supports the planning and execution of Red Kap's integrated ... Experience in email retention marketing * Experience in growth driving paid media across a number ...

THE OPPORTUNITY We are hiring a Retention Marketing Analyst on our Marketing team in New York City ... Act as a project manager for local initiatives, ensuring end-to-end execution from planning to CRM ...

Associate Marketing Manager

Nashville, TN ยท On-site

$31.75 - $43.75/hr

The Associate Marketing Manager supports the planning and execution of Red Kap's integrated ... Experience in email retention marketing * Experience in growth driving paid media across a number ...

Lifecycle Marketing Manager

New York, NY ยท On-site

$85K - $100K/yr

This role will focus on driving engagement, conversions, and retention among our core audience ... As a Lifecycle Marketing Manager, you'll help develop and execute strategies that guide audiences ...

... with other Retention and Performance Marketing channels * Elevate the email channel through ... Implement new CRM technologies and innovations to personalize and segment communications * Develop ...

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Retention Marketing Manager information

See salary details

$49K

$89.5K

$120.5K

How much do retention marketing manager jobs pay per year?

As of Jun 12, 2026, the average yearly pay for retention marketing manager in the United States is $89,533.00, according to ZipRecruiter salary data. Most workers in this role earn between $75,000.00 and $103,500.00 per year, depending on experience, location, and employer.

How does a Retention Marketing Manager typically collaborate with product and customer success teams to improve customer loyalty?

A Retention Marketing Manager frequently works closely with product and customer success teams to align retention strategies with the overall customer experience. By sharing insights from customer behavior and feedback, they help inform product updates and tailor communications to address pain points. Regular cross-functional meetings and shared performance metrics ensure that efforts are coordinated, resulting in more effective campaigns and a stronger focus on customer satisfaction. This collaboration is key to identifying opportunities to enhance loyalty and reduce churn.

What are the key skills and qualifications needed to thrive as a Retention Marketing Manager, and why are they important?

To thrive as a Retention Marketing Manager, you need expertise in customer lifecycle strategies, data analysis, and campaign management, typically supported by a degree in marketing, business, or a related field. Familiarity with CRM systems, email marketing platforms, and analytics tools like Google Analytics is essential. Strong communication, creativity, and problem-solving skills help you effectively engage customers and collaborate across teams. These skills are crucial for driving customer loyalty, increasing retention rates, and maximizing long-term revenue.

What is a Retention Marketing Manager?

A Retention Marketing Manager is a professional responsible for developing and executing strategies to keep existing customers engaged with a brand or product. Their main goal is to increase customer loyalty, minimize churn, and maximize the lifetime value of customers through targeted campaigns, personalized communications, and loyalty programs. They often analyze customer data to identify trends and opportunities for improving the overall customer experience. Retention Marketing Managers work closely with teams across marketing, product, and customer support to ensure cohesive retention initiatives. This role is vital for companies looking to build lasting relationships with their customers.

What is the difference between Retention Marketing Manager vs Email Marketing Manager?

AspectRetention Marketing ManagerEmail Marketing Manager
Primary FocusCustomer retention and loyalty strategiesDesigning and executing email campaigns
Required SkillsData analysis, CRM tools, customer segmentationEmail platform expertise, copywriting, campaign management
Work EnvironmentCross-channel marketing teams, customer insightsMarketing or digital teams, email platforms
Common UsageUsed in industries focusing on customer lifetime valueUsed across industries for direct email outreach

The Retention Marketing Manager and Email Marketing Manager roles overlap in digital marketing but differ mainly in scope. The Retention Marketing Manager focuses on overall customer loyalty and retention strategies, often utilizing multiple channels, while the Email Marketing Manager specializes in creating and managing email campaigns. Both roles require knowledge of marketing tools and data analysis, but the Retention Marketing Manager typically has a broader strategic focus.

More about Retention Marketing Manager jobs
What cities are hiring for Retention Marketing Manager jobs? Cities with the most Retention Marketing Manager job openings:
What states have the most Retention Marketing Manager jobs? States with the most job openings for Retention Marketing Manager jobs include:
Infographic showing various Retention Marketing Manager job openings in the United States as of June 2026, with employment types broken down into 95% Full Time, 3% Part Time, 1% Temporary, and 1% Contract. Highlights an 92% Physical, 2% Hybrid, and 6% Remote job distribution, with an average salary of $89,533 per year, or $43 per hour.

Senior Marketing Manager | Remote | Part-Time

CrucialPoint

Los Angeles, CA โ€ข Remote

$40 - $55/hr

Part-time

Posted 2 days ago


Job description

How to Apply:
1. Submit Your Resume
2.ย Complete the short application form at the link provided.
3. Only candidates who complete the form will be considered.
About the Role

As the Senior Marketing Manager at CrucialPoint, youโ€™ll be responsible for generating leads and increasing brand awareness through strategic outbound marketing efforts. Your focus will be on running paid ads, executing cold email campaigns, managing outbound messaging, and overseeing content marketing to attract high-quality leads for the sales team. This is a marketing-driven role, not a sales position. Your success will be measured by the volume and quality of leads generated.


Responsibilities

  • Develop and execute outbound marketing strategies to drive lead generation.
  • Manage paid ad campaigns, cold email outreach, and other outbound initiatives.
  • Oversee content marketing efforts, including website updates, social media, and thought leadership.
  • Continuously analyze campaign performance, test new strategies, and optimize for ROI.
  • Ensure consistency in brand messaging and positioning across all marketing efforts.
  • Collaborate with leadership and sales teams to align marketing strategies with business growth objectives.

What Success Looks Like

  • Consistently generating high-quality leads for the sales team to close.
  • Successful execution of marketing campaigns leading to increased brand visibility.
  • Improved conversion rates and optimized marketing performance based on data-driven insights.

Key Skills & Qualifications

  • Proven experience in growth marketing, demand generation, or outbound marketing within an agency or B2B environment.
  • Strong knowledge of paid advertising, email marketing, and content marketing strategies.
  • Data-driven mindset with the ability to analyze performance metrics and optimize campaigns.
  • Excellent communication, strategy, and execution skills.
  • Ability to work independently while collaborating with sales and leadership teams.


About CrucialPoint
CrucialPoint is a full-service retention marketing agency helping ecommerce brands scale through innovative strategies. We focus on email, SMS, and AI-driven retention marketing to maximize customer lifetime value. Join us and be part of a team shaping the future of retention marketing.

This role is remote, contracted part time (up to 20 hours per week), and hourly pay-range is $40 - $55.

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