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Retention Marketing Manager Jobs (NOW HIRING)

Cascade Residential Servi

MARKETING MANAGER

Tampa, FL · On-site

Some travel may be required (visiting the businesses) Key Responsibilities Customer Retention ... Marketing Pro, including segmentation, automation workflows, and A/B testing * Manage a consistent ...

Dr. Squatch

Lifecycle Marketing Manager

Los Angeles, CA · Hybrid

$100K - $115K/yr

... retention. The ideal candidate has strong hands-on experience in email and SMS marketing, can ... Own and manage the email and SMS lifecycle campaign calendars across launches, seasonal moments ...

Stio

Senior Marketing Manager, Retention

Denver, CO · On-site

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

YOUR ROLE The Senior Marketing Manager, Retention is responsible for driving profitable customer retention, repeat purchase behavior, and customer lifetime value across all buyer-facing marketing ...

Stio

Senior Marketing Manager, Retention

Salt Lake City, UT · Remote

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

YOUR ROLE The Senior Marketing Manager, Retention is responsible for driving profitable customer retention, repeat purchase behavior, and customer lifetime value across all buyer-facing marketing ...

Stio

Senior Marketing Manager, Retention

Jackson, WY

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

YOUR ROLE The Senior Marketing Manager, Retention is responsible for driving profitable customer retention, repeat purchase behavior, and customer lifetime value across all buyer-facing marketing ...

Stio

Senior Marketing Manager, Retention

Salt Lake City, UT · On-site

$95K/mo

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

YOUR ROLE The Senior Marketing Manager, Retention is responsible for driving profitable customer retention, repeat purchase behavior, and customer lifetime value across all buyer-facing marketing ...

Stio

Senior Marketing Manager, Retention

Jackson, WY · Remote

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

YOUR ROLE The Senior Marketing Manager, Retention is responsible for driving profitable customer retention, repeat purchase behavior, and customer lifetime value across all buyer-facing marketing ...

Stio

Senior Marketing Manager, Retention

Salt Lake City, UT · On-site

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

YOUR ROLE The Senior Marketing Manager, Retention is responsible for driving profitable customer retention, repeat purchase behavior, and customer lifetime value across all buyer-facing marketing ...

Baylor Scott & White Health

Marketing Manager

Temple, TX

  • Medical

  • Retirement

  • PTO

... retention across Baylor Scott & White Health service lines, facilities and physician practices ... The Marketing Manager leverages market research, consumer behavior trends, digital performance ...

Stio

Senior Marketing Manager, Retention

Denver, CO · Remote

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

YOUR ROLE The Senior Marketing Manager, Retention is responsible for driving profitable customer retention, repeat purchase behavior, and customer lifetime value across all buyer-facing marketing ...

Stio

Senior Marketing Manager, Retention

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

YOUR ROLE The Senior Marketing Manager, Retention is responsible for driving profitable customer retention, repeat purchase behavior, and customer lifetime value across all buyer-facing marketing ...

VICI

Retention Marketing Assistant

Walnut Creek, CA · On-site

$27 - $28/hr

The Retention Marketing Assistant supports the retention channels by driving the execution of email ... Excellent time management and organization skills; meticulous attention to detail. * Demonstrates a ...

Baylor Scott & White Health

Marketing Manager

Temple, TX · On-site

  • Medical

  • Retirement

  • PTO

... retention across Baylor Scott & White Health service lines, facilities and physician practices ... The Marketing Manager leverages market research, consumer behavior trends, digital performance ...

Frank Darling

Lifecycle Marketing Manager

Manhattan, NY

$80/hr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Research and recommend retention marketing platforms and tools that could extend what we can do beyond Klaviyo * Build and manage a retention program once tooling is in place -- loyalty ...

VICI

Retention Marketing Assistant

Walnut Creek, CA

$27 - $28/hr

The Retention Marketing Assistant supports the retention channels by driving the execution of email ... Excellent time management and organization skills; meticulous attention to detail. * Demonstrates a ...

VICI

Retention Marketing Assistant

Walnut Creek, CA

$27 - $28/hr

The Retention Marketing Assistant supports the retention channels by driving the execution of email ... Excellent time management and organization skills; meticulous attention to detail. * Demonstrates a ...

The Nielsen Company

Director, Retention Marketing

$131K/yr

  • Medical

  • Retirement

  • PTO

... Director of Retention Marketing to own the post-purchase customer journey. You will lead a ... You have a "General Manager" mindset, capable of pivoting from a high-level executive presentation ...

Dow Jones

Sales Enablement Marketing Manager

New York, NY · Hybrid

  • Medical

  • Retirement

  • PTO

This role acts as a bridge between Product Marketing, Acquisition Marketing, Retention Marketing ... Strong organizational and project management skills. * Experience with enablement platforms, CRM ...

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Retention Marketing Manager information

See salary details

$49K

$89.5K

$120.5K

How much do retention marketing manager jobs pay per year?

As of Aug 17, 2026, the average yearly pay for retention marketing manager in the United States is $89,533.00, according to ZipRecruiter salary data. Most workers in this role earn between $75,000.00 and $103,500.00 per year, depending on experience, location, and employer.

What is a retention marketing manager?

A Retention Marketing Manager is a professional responsible for developing and executing strategies to keep existing customers engaged with a brand or product. Their main goal is to increase customer loyalty, minimize churn, and maximize the lifetime value of customers through targeted campaigns, personalized communications, and loyalty programs. They often analyze customer data to identify trends and opportunities for improving the overall customer experience. Retention Marketing Managers work closely with teams across marketing, product, and customer support to ensure cohesive retention initiatives. This role is vital for companies looking to build lasting relationships with their customers.

What are the key skills and qualifications needed to thrive as a retention marketing manager?

To thrive as a Retention Marketing Manager, you need expertise in customer lifecycle strategies, data analysis, and campaign management, typically supported by a degree in marketing, business, or a related field. Familiarity with CRM systems, email marketing platforms, and analytics tools like Google Analytics is essential. Strong communication, creativity, and problem-solving skills help you effectively engage customers and collaborate across teams. These skills are crucial for driving customer loyalty, increasing retention rates, and maximizing long-term revenue.

How does a retention marketing manager typically collaborate with product and customer success teams to improve customer loyalty?

A Retention Marketing Manager frequently works closely with product and customer success teams to align retention strategies with the overall customer experience. By sharing insights from customer behavior and feedback, they help inform product updates and tailor communications to address pain points. Regular cross-functional meetings and shared performance metrics ensure that efforts are coordinated, resulting in more effective campaigns and a stronger focus on customer satisfaction. This collaboration is key to identifying opportunities to enhance loyalty and reduce churn.

What is the difference between Retention Marketing Manager vs Email Marketing Manager?

AspectRetention Marketing ManagerEmail Marketing Manager
Primary FocusCustomer retention and loyalty strategiesDesigning and executing email campaigns
Required SkillsData analysis, CRM tools, customer segmentationEmail platform expertise, copywriting, campaign management
Work EnvironmentCross-channel marketing teams, customer insightsMarketing or digital teams, email platforms
Common UsageUsed in industries focusing on customer lifetime valueUsed across industries for direct email outreach

The Retention Marketing Manager and Email Marketing Manager roles overlap in digital marketing but differ mainly in scope. The Retention Marketing Manager focuses on overall customer loyalty and retention strategies, often utilizing multiple channels, while the Email Marketing Manager specializes in creating and managing email campaigns. Both roles require knowledge of marketing tools and data analysis, but the Retention Marketing Manager typically has a broader strategic focus.

More about Retention Marketing Manager jobs

What cities are hiring for Retention Marketing Manager jobs?

Cities with the most Retention Marketing Manager job openings:

What states have the most Retention Marketing Manager jobs?

States with the most job openings for Retention Marketing Manager jobs include:

What job categories do people searching Retention Marketing Manager jobs look for?

The top searched job categories for Retention Marketing Manager jobs are:

Retention Marketing Manager jobs near you
Infographic showing various Retention Marketing Manager job openings in the United States as of August 2026, with employment types broken down into 88% Full Time, 11% Part Time, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $89,533 per year, or $43 per hour.

MARKETING MANAGER

Cascade Residential Servi

Tampa, FL • On-site

Full-time

Posted 19 days ago

Job description

We are looking for an experienced Marketing Manager to lead our existing customer marketing efforts. This role is focused on building strong, lasting relationships with our current customers through thoughtful communication, retention strategies, and programs that reward loyalty. You'll be responsible for our membership marketing, customer communications, and engagement initiatives — working to ensure customers continue to choose us for their home service needs. Some travel may be required (visiting the businesses)

Key Responsibilities

Customer Retention & Lifecycle Marketing

  • Develop and execute an existing customer marketing strategy aimed at increasing retention, repeat bookings, and lifetime value
  • Own the customer lifecycle from post-purchase onboarding through long-term retention, identifying opportunities to improve engagement at key touchpoints
  • Monitor churn indicators and deploy re-engagement campaigns to recover lapsed customers

Email & Digital Marketing

  • Plan, build, and deploy email marketing campaigns using ServiceTitan Marketing Pro, including segmentation, automation workflows, and A/B testing
  • Manage a consistent email calendar covering seasonal promotions, membership renewals, service reminders, and customer events
  • Analyze campaign performance (open rates, click-throughs, conversions) and optimize based on results

Membership Program Marketing

  • Lead marketing efforts to promote and grow our membership(maintenance plan)programs
  • Develop clear, compelling messaging that communicates the value of membership and supports renewals and upgrades
  • Partner with operations to ensure membership offerings are well-represented across customer communications

Customer Events & Community

  • Plan and promote customer appreciation events, seasonal promotions, and community engagement initiatives
  • Develop pre- and post-event marketing to support attendance and follow-through

Cross-Functional Collaboration

  • Work closely with field teamsandcustomer service to ensure marketing reflects the actual customer experience
  • Support leadership on customer satisfaction initiatives and feedback programs
  • Coordinate with outside vendors or agencies on creative and campaign execution as needed

Reporting & Insights

  • Track and report on key retention and engagement metrics, including membership growth, email performance, repeat booking rates, and customer satisfaction
  • Use data to identify trends and make recommendations for ongoing improvements

Qualifications

  • 3–5 years of marketing experience with a focus on customer or retention marketing
  • Hands-on experience with email marketing platforms; direct experience with ServiceTitan Marketing Pro strongly preferred
  • Background in the home services industry (HVAC, plumbing, electrical, or similar) is a significant plus
  • Solid experience managing email campaigns end-to-end — strategy, copywriting, deployment, and reporting
  • Comfortable working with data and translating performance metrics into actionable next steps
  • Strong written communication skills with an ability to craft clear, customer-friendly messaging
  • Well-organized with the ability to manage multiple campaigns and priorities at once
  • Works well cross-functionally with operations, sales, and leadership
  • College Degree
  • Position could be located in Tampa or Remote