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Reputation Jobs (NOW HIRING)

asburyauto

Brand Reputation Manager

Sandy Springs, GA · On-site

The Brand Reputation Manager supervises two FTE specialists, contributes both strategically and operationally, and is accountable to executive management for promoting and protecting the company ...

New

Pivot Strategies

Corporate Reputation Lead

Austin, MN · On-site

$98K - $137K/yr

RESPONSIBILITIES The Corporate Reputation Lead is responsible for shaping, protecting and advancing Hormel Foods' corporate reputation across key external stakeholders, including media, consumers and ...

Columbussalame

Corporate Reputation Lead

Austin, MN · On-site

$98.10 - $137.30/hr

Corporate Reputation Lead - Corporate Office (Austin, MN) Hormel Foods Corporation, based in Austin, Minnesota, is a global branded food company with over $12 billion in annual revenue. Its brands ...

asburyauto

Brand Reputation Manager

Sandy Springs, GA · On-site

The Brand Reputation Manager supervises two FTE specialists, contributes both strategically and operationally, and is accountable to executive management for promoting and protecting the company ...

New

Samsung Electronics Perú

$180 - $240/hr

Role and Responsibilities SEA is seeking a Director of Risk & Reputation to join and elevate our Corporate Communications team. The primary role of the Director is to develop and execute a ...

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How much do reputation jobs pay per year?

As of Aug 21, 2026, the average yearly pay for reputation in the United States is $48,461.00, according to ZipRecruiter salary data. Most workers in this role earn between $33,000.00 and $55,500.00 per year, depending on experience, location, and employer.

What is a reputation manager?

Reputation managers are professionals who help individuals or organizations maintain, improve, and protect their public image, especially online. Their main tasks include monitoring media coverage, responding to negative reviews or comments, and promoting positive content to shape public perception. They often work with businesses, celebrities, and anyone concerned about their digital footprint. Reputation managers use various strategies, such as search engine optimization (SEO), public relations campaigns, and crisis management to influence public opinion. Their goal is to ensure that their clients are seen in the best possible light by audiences and stakeholders.

What are the key skills and qualifications needed to thrive as a reputation manager, and why are they important?

To thrive as a Reputation Manager, you need expertise in public relations, crisis management, and digital communications, often supported by a degree in communications, marketing, or a related field. Familiarity with social media monitoring tools, SEO strategies, and online analytics platforms is essential for tracking and shaping public perception. Strong interpersonal skills, strategic thinking, and the ability to remain calm under pressure help you effectively manage sensitive issues and build positive stakeholder relationships. These skills are crucial for proactively protecting and enhancing an organization's brand image in today's fast-paced digital environment.

What are common challenges faced by reputation managers when working with cross-functional teams?

Reputation managers often collaborate with marketing, PR, customer service, and legal teams to ensure consistent messaging and mitigate potential risks. A common challenge is aligning the priorities and communication styles of different departments, especially during a crisis or when responding to negative publicity. Reputation managers must be proactive in fostering clear communication, setting shared goals, and quickly coordinating responses. Building strong relationships across teams can help streamline processes and improve overall brand perception.

What is the difference between Reputation vs Customer Service Representative?

AspectReputationCustomer Service Representative
Required CredentialsOften no formal credentials, but reputation management certifications can helpHigh school diploma or equivalent; customer service training
Work EnvironmentOnline, corporate, or agency settings focused on brand imageRetail, call centers, or office environments interacting directly with customers
Industry UsageCommon in marketing, PR, and brand managementWidespread across retail, hospitality, and service industries
Search & Comparison IntentUnderstanding reputation management roles and skillsCustomer interaction, problem-solving, and communication skills

Reputation roles focus on managing and enhancing a company's public image, often involving online reputation monitoring and PR strategies. Customer Service Representatives handle direct customer interactions, resolving issues and providing support. While both roles involve communication, reputation management emphasizes brand perception, whereas customer service centers on customer satisfaction and support.

More about Reputation jobs

What cities are hiring for Reputation jobs?

Cities with the most Reputation job openings:

What are the most commonly searched types of Reputation jobs?

The most popular types of Reputation jobs are:

What states have the most Reputation jobs?

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What job categories do people searching Reputation jobs look for?

The top searched job categories for Reputation jobs are:

Reputation jobs near you
Infographic showing various Reputation job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 84% Full Time, 9% Part Time, and 6% Contract. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution, with an average salary of $48,461 per year, or $23.3 per hour.

Online Reputation Analyst

America First Credit Union

Ogden, UT • On-site

Full-time

Re-posted 19 days ago

America First Credit Union rating

8.1

Company rating: 8.1 out of 10

Based on 51 frontline employees who took The Breakroom Quiz

62nd of 151 rated financial services

Job description

In today’s digital environment, an Online Reputation Analyst plays a critical role in understanding, measuring, and improving how the credit union is perceived across online channels. This position uses data, member feedback, review trends, and digital listening tools to identify risks, uncover opportunities, and provide actionable insights that support member satisfaction, brand trust, loan growth, and overall business performance. This position will be responsible for coordinating those efforts across multiple departments such as Member Experience and Complaint Management.


Monitoring and Analyzing Online Presence
The Online Reputation Analyst monitors select digital channels for mentions of the credit union, including but not limited to review platforms, app stores, and other public-facing sources. Rather than simply tracking mentions, this role evaluates sentiment, identifies recurring themes, measures reputation trends, and flags emerging issues that may affect member trust or business outcomes.


Review Response Support and Insight Development
The analyst supports timely and professional review engagement by evaluating review content, identifying response priorities, and helping ensure member feedback is routed appropriately. This role also analyzes positive and negative review patterns to determine what members value most, where service gaps may exist, and which locations, channels, or experiences may require additional attention.


Coordinating Social, Complaint Management, and Branch Issues
The analyst identifies potential issues raised through reviews and online conversations, assesses their severity, and coordinates with the appropriate teams, including complaint management, social media, branches, ATM services, and other operational groups. By maintaining clear documentation and communication, the analyst helps ensure concerns are addressed quickly while also capturing recurring issues that may indicate broader operational or member-experience trends.


Reporting, Dashboards, and Performance Measurement
The analyst develops and maintains reports, dashboards, and summaries that communicate online reputation performance to marketing and leadership teams. Key areas of analysis may include review volume, average ratings, sentiment trends, response performance, location-level trends, issue categories, competitor benchmarks, and the relationship between reputation indicators and business metrics such as membership growth, applications, or product engagement.


Developing Data-Informed Reputation Strategies
To strengthen the credit union’s online reputation, the analyst recommends strategies based on data and observed member feedback. These recommendations may support content planning, local branch reputation priorities, SEO and review visibility, public relations alignment, member-experience improvements, and proactive reputation risk management.


Crisis and Issue Analysis
In the event of a public relations concern or reputation risk, the analyst supports response efforts by monitoring online activity, tracking sentiment changes, identifying affected platforms, and providing timely reporting to public relations and leadership.


REQUIRED QUALIFICATIONS:

• Bachelor’s degree in marketing, communications, business analytics, public relations, data analytics, or equivalent career experience.
• Four years of experience in marketing, social media, public relations, reputation management, member experience, business analysis, or a related field.
• Experience analyzing review data, social media metrics, sentiment, customer feedback, or digital performance indicators.
• Ability to create clear reports, dashboards, summaries, and recommendations for cross-functional stakeholders.

PREFERRED QUALIFICATIONS:


• Familiarity with online review platforms, social listening tools, Google Business Profiles, social media platforms, or reputation management software preferred.

What America First Credit Union employees say

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