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Remote Director Content Strategy Jobs in Tennessee

Kele

Director, Brand Strategy

Memphis, TN · On-site +1

Summary The Director, Brand Strategy synthesizes customer insights, market intelligence, and ... Expertise in brand governance, voice/tone development, and content strategy. * Collaborative ...

Truvani

Direct Response Copywriter - REMOTE

Nashville, TN · Remote

$75K - $105K/yr

Senior Creative Strategist, Performance Advertising Compensation: $75,000-$105,000 base, based on ... Write email campaigns, social captions, product copy, and other brand content, ensuring Truvani ...

Truvani

Direct Response Copywriter - REMOTE

Nashville, TN · On-site +1

$75K - $105K/yr

Senior Creative Strategist, Performance Advertising Compensation: $75,000-$105,000 base, based on ... Write email campaigns, social captions, product copy, and other brand content, ensuring Truvani ...

Aprio

Director, Go-To-Market Strategy

Nashville, TN · On-site +1

$197K - $302K/yr

Aprio is a progressive, fast-growing firm looking for a Director, Go-To-Market Strategy to join ... remote and hybrid options What's in it for you: - Working with an industry leader : Be part of a ...

Media.Monks

$75K/yr

The Sr Manager, Media Strategy works on some of Monks' most important and valuable client ... and Direct Partnerships. Responsibilities: * Manage cross-channel campaign planning efforts and ...

Monks

The Sr Manager, Media Strategy works on some of Monks' most important and valuable client ... and Direct Partnerships. Responsibilities: * Manage cross-channel campaign planning efforts and ...

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All JobsContent Strategy JobsRemote Director Content Strategy JobsRemote Director Content Strategy Jobs in Tennessee

Remote Director Content Strategy information

What is the difference between Remote Director Content Strategy vs Remote Content Manager?

AspectRemote Director Content StrategyRemote Content Manager
CredentialsBachelor's degree, experience in content strategy, leadership skillsBachelor's degree, content creation or management experience
Work EnvironmentStrategic planning, team leadership, cross-department collaborationContent production, editing, publishing, team coordination
Industry UsageUsed in senior content roles, overseeing strategy and teamsUsed in operational roles, managing content workflows
Search/Comparison IntentUnderstanding strategic leadership roles in contentManaging day-to-day content tasks

The Remote Director Content Strategy focuses on high-level planning, strategy development, and leading content teams, while the Remote Content Manager handles daily content operations, editing, and publishing. Both roles require strong communication skills, but the director role emphasizes strategic oversight and leadership, whereas the manager role is more execution-focused.

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Remote Director Content Strategy jobs near you

Content Marketing Manager

Healthpilot Technologies LLC

Nashville, TN • Remote

Full-time

Medical, Retirement

Re-posted 16 days ago

Job description

Job Title: Content Marketing Manager

Location: Remote

Role Type:Full Time

About the Role:

Healthpilot's mission is a big one - to fundamentally shift the perception that finding the right Medicare plan has to be overwhelming. With the combination of an easy-to-use comparison platform, sophisticated matching technology, and undeniably human Medicare experts (who are not paid to push plans), we are uniquely poised to disrupt the profit-driven Medicare industry and finally put beneficiaries first.

The Medicare market is a conditioned one: folks don't know Medicare shopping can be easier, and they don't trust yet that what we have to offer isn't too good to be true. That's where you come in: we're looking for a curious, collaborative content marketing manager motivated to help us build brand trust in the wild and strengthen our relationship with our customers, current and future.

A member of Healthpilot's Growth team, you will be responsible for activating an omni-channel marketing strategy that responds to the needs of our customers throughout their entire Medicare shopping journey. Your goal is to build trust and confidence among new customers, and maximize loyalty and retention among current customers. You will streamline the sales cycle by providing high-quality content, maintaining a centralized library of messaging resources, and ensuring that we have consistent and accurate messaging throughout the Healthpilot ecosystem.

In this role, you will:

  • Develop and execute a content marketing strategy aligned with business goals and Medicare enrollment cycles.
  • Champion our organic content strategy, building out a robust Medicare resource library and drafting lifecycle communications to both current and future customers, optimizing for engagement over time.
  • Create and optimize messaging for our omni-channel marketing campaigns across paid media, pay-per-click, SMS, programmatic, email, and more. Including but not limited toA/B testing for headlines, CTAs, email content and landing pages.
  • Build out our messaging playbook, documenting winning messages and value props across channels at different phases of the customer journey.
  • Work closely with our product marketing manager to understand our buyer personas and customer journey maps, testing and optimizing content to address customer needs throughout the marketing lifecycle.
  • Track and analyze content performance metrics (organic traffic, engagement, conversions), continuously optimizing content based on data insights and user feedback.
  • Ensure all content isclear, compliant, and easy to understand for seniors.

What we're looking for:

  • 3-5+ years of experience in content marketing, preferably with B2C experience creating customer-driven content. Experience in healthcare a plus but not required.
  • Exceptionalwriting and editing skills, with a knack for simplifying complex topics.
  • Strong understanding of SEO, keyword research, and content analytics tools (Bing Webmaster Tools, Google Analytics).
  • Experience managing campaigns, blog strategies, and multi-channel content distribution.
  • Ability to work cross-functionally with our marketing agency, product, and design teams.
  • Familiarity with Medicare, health insurance regulations, and compliance (a plus but not required).

What We Offer:

  • A collaborative and innovative workplace where your ideas aren't just heard-they make a difference. Here, your contributions shape our future.
  • Competitive salary and comprehensive benefits package, including health insurance and retirement plans.
  • Paid maternity and paternity leave
  • 401k program with company match

As we gear up for growth, you'll find ample opportunities to stretch, grow, and advance your career. At Healthpilot, we're on the move, and we want you to move up with us.

Healthpilot is an Equal Opportunity Employer dedicated to fostering a diverse and inclusive workplace.


Apply