About the Role:
We are seeking a creative and highly motivated Content Creator to join WITHIN's Creative Production team in a full-time capacity. If you live and breathe social media, especially platforms like TikTok, and have a knack for creating thumb-stopping, authentic content, this role is for you! You'll be instrumental in bringing our brand(s) to life online, transforming ideas and trends into engaging content, with a strong focus on User-Generated Content (UGC) styles. Reporting to the Post Production Supervisor, you will be a key player in our content creation engine, collaborating across teams to produce timely and relevant social-first content.
Responsibilities include but are not limited to:
- Trendspotting & Ideation: Constantly monitor social media platforms (especially TikTok, Instagram Reels, etc.) to identify emerging trends, sounds, and formats, translating them into actionable content ideas for our accounts.
- Content Creation: Conceptualize, script, shoot, and edit engaging short-form video and static content optimized for various social media platforms, capturing an authentic, often UGC-style, look and feel.
- UGC Focus: Develop and execute strategies to encourage and leverage user-generated content, as well as create brand content that mimics authentic UGC.
- Creative Collaboration: Work closely with the [Social Media Manager / Content Lead] and broader Marketing/Creative teams to align content with campaign goals, brand voice, and platform best practices.
- Basic Editing & Graphics: Perform necessary edits, add text overlays, incorporate trending audio, and utilize basic motion graphics or in-app effects to enhance content and ensure it's platform-native.
- Asset Management: Organize and manage digital assets (raw footage, edited videos, graphics) for social media use, ensuring easy access and archiving.
- Platform Management: Stay updated on best practices, features, and algorithm changes across key social media platforms.
- Performance Awareness: Have a general understanding of what resonates with audiences and contribute insights based on content performance.
Requirements:
- Social Media Native: Proven experience creating engaging content specifically for platforms like TikTok, Instagram Reels, YouTube Shorts. You understand the nuances, trends, and culture of these spaces intrinsically ("chronically online" is a plus!).
- Content Creation Skills: Demonstrated ability to shoot (often with a smartphone) and edit compelling short-form video content.
- Editing Proficiency: Comfortable using mobile editing apps (e.g., CapCut, InShot) and/or basic desktop software (e.g., Adobe Premiere Rush, iMovie, basic Premiere Pro).
- UGC Acumen: Strong understanding of what makes UGC effective and experience creating content in that authentic style.
- Creative & Agile: Ability to generate creative ideas quickly and adapt to the fast-paced nature of social media trends.
- Collaborative Spirit: Excellent communication skills and ability to work effectively within a team environment.
- Organizational Skills: Ability to manage multiple projects simultaneously and meet deadlines.
Our interview process includes, but is not limited to, the following:
We offer a competitive hourly wage based on ability level:
- Hourly Rate DOE
- This is a remote role.
Hourly rate based on education, experience, and skills level ($24-$48)
Level 1 - Possesses essential capabilities.
Level 2 - Possesses developing capabilities.
Level 3 - Possesses notable capabilities.
Level 4 - Possesses strong capabilities.
Level 5 - Possesses advanced capabilities.