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Real Estate Marketing Assistant information

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$23K

$45.4K

$59.5K

How much do real estate marketing assistant jobs pay per year?

As of Jul 27, 2026, the average yearly pay for real estate marketing assistant in the United States is $45,446.00, according to ZipRecruiter salary data. Most workers in this role earn between $40,000.00 and $50,500.00 per year, depending on experience, location, and employer.

What are the typical daily responsibilities of a Real Estate Marketing Assistant?

A Real Estate Marketing Assistant's daily tasks often include creating and scheduling social media posts, designing marketing materials, updating property listings on various platforms, and assisting with email campaigns. You may also coordinate open houses, manage client databases, and provide general administrative support to real estate agents. The role involves close collaboration with agents, photographers, and designers to ensure marketing efforts align with business goals. This dynamic environment requires balancing multiple projects while responding quickly to shifting priorities. Gaining exposure to different aspects of real estate marketing also offers valuable experience for career growth within the industry.

What is a Real Estate Marketing Assistant job?

A Real Estate Marketing Assistant supports real estate agents or agencies by handling marketing tasks to promote properties and generate leads. Responsibilities typically include managing social media, creating promotional materials, coordinating email campaigns, and updating listings. They may also assist with client communications and organizing open houses. Their goal is to enhance brand visibility and attract potential buyers or sellers. Strong organizational and digital marketing skills are essential for success in this role.

What does a marketing assistant do?

A marketing assistant supports marketing teams by helping develop campaigns, managing social media accounts, creating promotional materials, and coordinating events. They often use tools like email marketing platforms and analytics software and may handle administrative tasks related to marketing projects. Strong communication skills and attention to detail are important for this role.

What are the key skills and qualifications needed to thrive in the Real Estate Marketing Assistant position, and why are they important?

A Real Estate Marketing Assistant should have strong organizational skills, attention to detail, and a background in marketing or communications, often supported by relevant coursework or experience in real estate. Familiarity with digital marketing platforms, CRM software, social media management tools, and graphic design programs like Canva or Adobe Creative Suite is highly valuable. Outstanding interpersonal skills, creativity, and the ability to multitask in a fast-paced environment help candidates excel in this role. These skills and qualifications are crucial for effectively promoting listings, supporting agents, and ensuring marketing strategies are executed efficiently.

How much does a real estate agent make off of a $300,000 house?

A real estate agent typically earns a commission of 5% to 6% of the sale price, so on a $300,000 house, they would make between $15,000 and $18,000. This commission is usually split with the brokerage and may be shared with the buyer's agent, so the agent's actual earnings can vary based on their agreement and the local market conditions.

What does a real estate marketing assistant do?

A real estate marketing assistant supports real estate agents or firms by creating marketing materials, managing social media accounts, coordinating advertising campaigns, and organizing open houses or events. They often use tools like CRM software and may handle tasks such as market research and content creation to promote properties and attract clients.

How much is the salary of a marketing assistant?

The salary of a real estate marketing assistant typically ranges from $35,000 to $50,000 annually, depending on experience, location, and company size. Entry-level positions may start lower, while experienced assistants or those with specialized skills can earn more. Compensation often includes benefits and opportunities for growth in real estate or marketing environments.
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Real Estate Marketing Assistant jobs near you
Infographic showing various Real Estate Marketing Assistant job openings in the United States as of July 2026, with employment types broken down into 1% As Needed, 76% Full Time, 20% Part Time, 1% Temporary, and 2% Contract. Highlights an 98% Physical, 1% Hybrid, and 1% Remote job distribution, with an average salary of $45,446 per year, or $21.8 per hour.

Real Estate Marketing Coordinator

Scott Varley Real Estate

Saratoga Springs, NY

$40K/yr

Full-time

Posted 21 days ago

Job description

Love selling a brand? We need you! We are looking for a motivated self-starter who is passionate about marketing and social media to join our dynamic and fast-growing real estate team.


Our Marketing and Social Media Assistant will be responsible for building and executing campaigns on Facebook and Instagram to help expand our brand. You will strategize, execute, and manage a variety of ad campaigns from beginning to end. The candidate in this position will conceptualize campaigns, develop and execute all ads, and analyze ad performance results. We want a highly productive social media guru!


We offer a laid-back, fun, and creative environment. A flexible schedule is available, plus we include paid time off. We are fully engaged in your professional and personal growth in a way that few others offer. If this sounds like a great fit, apply now!

Compensation:

$40,000


Responsibilities:
  • Develop marketing materials and advertising campaigns from conception to completion that are timely and effective
  • Support the company and agent by tracking incoming leads/prospects so marketing campaigns can be adjusted accordingly to help ensure company growth
  • Arrange for and implement all team events, take photos and post highlights on social media
  • Keep company messages concise and consistent in accordance with our brand
  • Update all Facebook, Twitter, Instagram, and other social media posts and respond to followers

Qualifications:
  • Develop new concepts based on input
  • Degree in Marketing or equivalent work experience required
  • Bright, upbeat, energetic and have strong communication skills
  • Encourages and is open to innovative ideas and suggestions
  • 2 or more years experience in an Ad Agency or Real Estate Sales environment required

About Company

The mission of the Scott Varley Real Estate Team is to provide exceptional customer service, lead the real estate market, and build a world-class team of agents. We aim to be the real estate team of choice for residential and commercial buyers and sellers. We value kindness, integrity, accountability, productivity, and grit.

With 36 years of experience and more than 7,000 properties sold, The Scott Varley Team serves the real estate needs of buyers, sellers, and investors in New York State’s Capital Region with dedication and pride. We serve all counties in the Capital District. The Scott Varley Team’s affiliation with Keller Williams also connects clients and us to a national and international market. We’re your neighbors across all geographical and virtual boundaries, plus we have the credentials and expertise to guarantee the best service in the industry.