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Radio Marketing Jobs (NOW HIRING)

Contact established and new customers in our listening area and present radio marketing plans. * Develop a positive relationship with Account Executives and support staff. * Submit ad schedule and ...

Contact established and new customers in our listening area and present radio marketing plans. * Develop a positive relationship with Account Executives and support staff. * Submit ad schedule and ...

$110 - $170/hr

You will collaborate with artists and managers, as well as the Warner Records Nashville Radio, Marketing, Digital, Analytics, Creative, A&R and Production departments to drive streaming growth.

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Radio Marketing information

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$22K

$47.5K

$74K

How much do radio marketing jobs pay per year?

As of Aug 31, 2026, the average yearly pay for radio marketing in the United States is $47,471.00, according to ZipRecruiter salary data. Most workers in this role earn between $38,000.00 and $53,500.00 per year, depending on experience, location, and employer.

What is a radio marketing?

A Radio Marketing job involves creating, planning, and executing advertising campaigns on radio stations to promote products, services, or brands. Professionals in this role work with clients to develop effective messaging, select appropriate stations and time slots, and analyze campaign performance. They may also coordinate sponsorships, live reads, and promotions to maximize reach and engagement. Strong communication, negotiation, and analytical skills are essential for success in this field.

What does a typical day look like for someone working in radio marketing?

A typical day in Radio Marketing involves crafting and executing advertising campaigns, liaising with clients to understand their goals, and collaborating closely with sales, creative, and programming teams. You’ll analyze audience data to optimize campaign performance, schedule ads, and monitor results to ensure client objectives are met. There is also a strong focus on relationship management, as maintaining positive communication with both clients and internal stakeholders is key. This dynamic environment offers the opportunity to build diverse skills and often provides clear pathways to roles such as senior account manager or marketing director.

What are the key skills and qualifications needed to thrive in radio marketing, and why are they important?

To thrive in Radio Marketing, you need a solid grasp of advertising strategy, audience analysis, campaign management, and often a bachelor’s degree in marketing, communications, or a related field. Experience with media planning tools, radio automation systems, and analytics software is highly beneficial. Strong creativity, communication, and relationship-building skills help professionals excel at engaging listeners and clients. These abilities are critical for developing effective marketing campaigns that drive brand awareness and revenue for radio stations.

What cities are hiring for Radio Marketing jobs?

Cities with the most Radio Marketing job openings:

What are the most commonly searched types of Radio Marketing jobs?

The most popular types of Radio Marketing jobs are:

What states have the most Radio Marketing jobs?

States with the most job openings for Radio Marketing jobs include:

Infographic showing various Radio Marketing job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 88% Full Time, 10% Part Time, and 1% Contract. Highlights an 82% Physical, 3% Hybrid, and 15% Remote job distribution, with an average salary of $47,471 per year, or $22.8 per hour.

Specialist, Content & Radio Marketing - Sony Music Nashville

Sony Music Global Job Board

Nashville, TN

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 3 days ago

New


Job description

About Sony Music Entertainment

At Sony Music Entertainment, we fuel the creative journey. We've played a pioneering role in music history, from the first-ever music label to the invention of the flat disc record. We've nurtured some of music's most iconic artists and produced some of the most influential recordings of all time.

Today, we work in more than 70 countries, supporting a diverse roster of international superstars, developing and independent artists, and visionary creators. From our position at the intersection of music, entertainment, and technology, we bring imagination and expertise to the newest products and platforms, embrace new business models, employ breakthrough tools, and provide powerful insights that help our artists push creative boundaries and reach new audiences. In everything we do, we're committed to artistic integrity, transparency, and entrepreneurship.

Sony Music Entertainment is a member of the Sony family of global companies.

As a Specialist, Content and National Promotion, you will have the opportunity to utilize your exceptional communication skills to support the Sony Music Nashville roster of artists by proactively promoting airplay and maximizing exposure and consumption. You will have impact across the business by serving as a conduit for communication and information flow between SMN promotion, A&R, and marketing staffs, contributing to single and album launch marketing plans, managing relationships with national radio partners, and planning and executing promotion events.

What you'll do:
  • Role model SMG's Global People Promise, Values and Behaviors in all that you do, helping to drive a sustainable high-performance culture within our business 
  • Help develop and implement airplay and exposure strategies for SMN artists
  • Serve as a liaison between marketing, promotion, and commercial partnerships in implementation of campaigns to benefit and break artists/projects to enhance awareness and drive consumption
  • Plan and execute various department events including artist showcases, radio meetings and summit experiences, conferences, and award show happenings.
  • Maintain artist and team calendars
  • Provide support for regionals including occasional travel for show coverage, events, onsite promotions, interviews and artist meet-n-greets.
  • Solicit, compile, capture, edit, transcribe, deliver content for national radio & marketing partners:
    • Maintain department content documentation, catalog, and prep site as well as assisting with radio digital music deliveries and various event invitations
    • Schedule and assist with on-site artist content captures, including syndicated and satellite content captures and radio remotes
    • Use skill and knowledge of digital audio editing, video editing/production software, and various broadcasting technologies to record and complete post-production editing
    • Regularly support and execute artist interview, liner, and phoner collaborations with radio partners
Who you are:
  • An industry professional with a working knowledge of the music industry and/or country radio promotion (generally gained through 2+ years of experience working with artists and/or management)
  • A content expert with demonstrated skill to create and produce/edit entertainment content in both audio and video format and a working knowledge of Microsoft Office Suite and Abobe suite (specifically Premiere + Audition)
  • A results-driven individual with demonstrated organizational skills and focus on attention to detail
  • A problem solver with strong creative and strategic skills and sound editorial judgement 
  • A team player willing to work nights, weekends and travel as needed (approximately 1-2 times per month)
  • A collaborator with a proven ability to maintain constructive working relationships with others and ability to adapt behavior to meet expectations and needs of different audiences
What we give you:
  • You join an inclusive, collaborative and global community where you have the opportunity to channel your passion every day  
  • A modern office environment designed to foster productivity, creativity, and teamwork empowering you to bring your best 
  • An attractive and comprehensive benefits package including medical, dental, vision, life & disability coverage, and 401K + employer matching 
  • Voluntary benefits like company-paid identity theft protection and resources for pets, mental health and meditation resources, industry-leading fertility coverage, fully paid leave for childbirth or bonding, fully paid leave for caregivers, programs for loved ones with developmental disabilities and neurodiversity, subsidized back-up child and elder care, and reimbursement for adoption, surrogacy, tuition, and student loans 
  • Investment in your professional growth and development enabling you to thrive in our vibrant community.  
  • The space to accelerate progress, positively disrupt, and create what happens next  
  • Time off for a winter recess

Sony Music is committed to providing equal employment opportunity for all persons regardless of age, disability, national origin, race, color, religion, sex, sexual orientation, gender, gender identity or expression, pregnancy, veteran or military status, marital and civil partnership/union status, alienage or citizenship status, creed, genetic information or any other status protected by applicable federal, state, or local law.