ZipRecruiter

Log In

1

Programmatic Publisher Jobs in Colorado (NOW HIRING)

Sovrn

Programmatic Sales (Inside Sales)

Boulder, CO · On-site +1

Publishers - those who create and curate content - are what makes the Internet great. Yet these ... As a Publisher Advocate (Programmatic Sales) you will be responsible for opening new relationships ...

Sovrn

Programmatic Sales (Inside Sales)

Boulder, CO · On-site

Publishers - those who create and curate content - are what makes the Internet great. Yet these ... As a Publisher Advocate (Programmatic Sales) you will be responsible for opening new relationships ...

Epsilon

Media Development Representative

Westminster, CO · On-site

$55.40K - $102.80K/yr

What you'll bring with you: * 1+ years of programmatic AdTech experience at a DSP, SSP, or publisher * Bachelor's degree in digital media, computer science, or related field - or equivalent ...

Entravision Communications

Sales Assistant TV & Radio

Denver, CO · On-site

$19.25 - $25.25/hr

... publishers. Our service portfolio enables high-performance campaigns while using highly competitive audience reach, cutting-edge mobile programmatic solutions, machine-learned bidding algorithms and ...

Entravision Communications

Sports Anchor

Denver, CO · On-site

... publishers. Our service portfolio enables high-performance campaigns while using highly competitive audience reach, cutting-edge mobile programmatic solutions, machine-learned bidding algorithms and ...

Townsquare Ignite

Digital Sales Lead

Denver, CO

... digital programmatic advertising platform, and an in-house demand and data management platform ... As a large-scale digital content publisher, we collect valuable first-party data from our audience ...

Townsquare Ignite

Digital Sales Lead

Denver, CO · On-site

... digital programmatic advertising platform, and an in-house demand and data management platform ... As a large-scale digital content publisher, we collect valuable first-party data from our audience ...

Townsquare Ignite

Digital Sales Lead

Denver, CO · On-site

... digital programmatic advertising platform, and an in-house demand and data management platform ... As a large-scale digital content publisher, we collect valuable first-party data from our audience ...

Entravision Communications

VP Digital Sales

Denver, CO · On-site

... publishers. Our service portfolio enables high-performance campaigns while using highly competitive audience reach, cutting-edge mobile programmatic solutions, machine-learned bidding algorithms and ...

FRIENDS of Broomfield

Residential Manager

Broomfield, CO

$40K - $50K/yr

Programmatic coordination and monitoring in accordance with individual's service plan. * Oversees ... Ability to perform basic computer operations - Microsoft Office Suite, Publisher, Excel worksheets ...

FRIENDS of Broomfield

Residential Manager

Broomfield, CO · On-site

$40K - $50K/yr

Programmatic coordination and monitoring in accordance with individual's service plan. * Oversees ... Ability to perform basic computer operations - Microsoft Office Suite, Publisher, Excel worksheets ...

FRIENDS of Broomfield

Residential Manager

Broomfield, CO

$40K - $50K/yr

Programmatic coordination and monitoring in accordance with individual's service plan. * Oversees ... Ability to perform basic computer operations - Microsoft Office Suite, Publisher, Excel worksheets ...

next page

Showing results 1-20

People also search for

All JobsProgrammatic Publisher JobsProgrammatic Publisher Jobs in Colorado

Programmatic Publisher information

What are the key skills and qualifications needed to thrive as a Programmatic Publisher, and why are they important?

To thrive as a Programmatic Publisher, you need strong analytical skills, digital advertising knowledge, and experience with ad operations, often supported by a degree in marketing, business, or a related field. Proficiency with demand-side platforms (DSPs), supply-side platforms (SSPs), ad exchanges, and analytics tools like Google Ad Manager and DoubleClick is typically required. Outstanding communication, problem-solving abilities, and attention to detail help you optimize revenue and build strong relationships with advertisers. These skills and qualities are crucial for maximizing inventory value, ensuring efficient ad delivery, and maintaining competitive advantage in the digital advertising ecosystem.

How does a Programmatic Publisher typically collaborate with advertisers and ad tech partners to optimize revenue?

A Programmatic Publisher works closely with advertisers, demand-side platforms (DSPs), and ad tech partners to maximize ad revenue and fill rates. This involves managing relationships, troubleshooting delivery issues, and leveraging analytics to adjust floor prices or ad placements for better performance. Publishers often participate in regular meetings with partners to review campaign effectiveness, discuss inventory opportunities, and ensure compliance with brand safety and viewability standards. Collaborating across these teams helps publishers stay agile in a rapidly changing digital advertising landscape and ensures they are positioned to capture the most value from their inventory.

What is a Programmatic Publisher?

A Programmatic Publisher is a company or individual who owns digital media properties, such as websites or apps, and sells ad space on those properties through automated, real-time bidding platforms. They use programmatic advertising technology to connect their inventory with advertisers, maximizing revenue by allowing multiple buyers to bid for ad placement. Programmatic publishers rely on tools like ad exchanges, supply-side platforms (SSPs), and demand-side platforms (DSPs) to automate and optimize the sale of their ad inventory. This process increases efficiency, transparency, and targeting capabilities compared to traditional ad sales methods.

What is the difference between Programmatic Publisher vs Programmatic Trader?

AspectProgrammatic PublisherProgrammatic Trader
CredentialsKnowledge of ad tech, digital media, and basic analyticsAdvanced analytics, trading certifications, and media buying experience
Work EnvironmentMedia companies, publishers, ad tech platformsAd agencies, trading desks, media buying firms
Industry UsageFocuses on managing ad inventory and revenue for publishersFocuses on buying and selling ad inventory programmatically

While both roles operate within the programmatic advertising ecosystem, a Programmatic Publisher primarily manages ad inventory and revenue for publishers, ensuring optimal ad placements. In contrast, a Programmatic Trader actively buys and sells ad space to meet campaign goals. Understanding these differences helps clarify career paths and employer expectations in digital advertising.

What are popular job titles related to Programmatic Publisher jobs in Colorado? For Programmatic Publisher jobs in Colorado, the most frequently searched job titles are:
What job categories do people searching Programmatic Publisher jobs in Colorado look for? The top searched job categories for Programmatic Publisher jobs in Colorado are:
What cities in Colorado are hiring for Programmatic Publisher jobs? Cities in Colorado with the most Programmatic Publisher job openings:
Programmatic Publisher jobs near you
Programmatic Sales (Inside Sales)

Programmatic Sales (Inside Sales)

Sovrn

Boulder, CO • On-site, Remote

Full-time

Posted 19 days ago

Job description

Company Description

We spend a great deal of our time online. Whether it's for information, commerce, or entertainment, each of us has come to depend on what we research, discover, and share. Publishers - those who create and curate content - are what makes the Internet great. Yet these publishers practice their craft largely alone, in siloes - without reference points or insightful understanding about where they sit in the grand scheme of things. To add to the challenge, once a Publisher's content is in the wild, then the task of building engagement, growing a loyal following and enriching the engagement with that following can sometimes feel like shots in the dark or worse, a black box. Moreover, making money from their craft can be a complex task for any independent publisher who might prioritize generating content first and money second.

Sovrn believes that independent publishers are the Internet's vibrancy. As a partner and advocate to tens of thousands of independent publishers, Sovrn provides tools, technologies and services that help publishers (a) make money; (b) get distribution to grow their audience; and (c) access a massive data commons providing extraordinary insights.

The landscape of content networks, adtech vendors, and the myriad of buy-side / sell-side companies can be a complete maze for any reasonable person to decipher. Sovrn cuts through the noise and simplifies things with a basic, straightforward mission:

          Help content creators do more of what they want to do - and less of what they don't.

Job Description

As a Publisher Advocate (Programmatic Sales) you will be responsible for opening new relationships with publisher accounts and growing their month-over-month revenue. The role requires daily outreach to video, display, and mobile publishers. This position works closely with the marketing team to
ensure an ongoing flow of quality outreaches is achieved. Publisher Advocates will evaluate
market data and look for key performance metrics that can be improved upon to grow publisher
response and revenue.

  • Recruit new publishers and develop business opportunities 
  • Work with publishers to help optimize their account needs and provide basic account management expertise once on-boarded
  • Contact prospective publishers via phone and email
  • Continuously update and add new events in SalesForce (SFDC)
  • Assist and provide requested information for marketing efforts
  • Introduce new campaigns and/or ad products to new and existing publishers
  • Monitor and analyze performance trends in individual accounts
  • Cultivate knowledge of the digital advertising landscape, from programmatic and RTB campaigns to mobile, pre-roll video, skins, and Private Marketplaces
  • Provide a value-add to key publishers by educating them in the industry and helping them realize a holistic ad-revenue strategy
Qualifications
  • 1+ years' of experience sales, advertising, account management, or business development
  • Excellent prospecting and closing skills
  • Bachelor's Degree
  • Internet savvy and strong proficiency in office productivity tools (Excel, Gmail)
  • Basic Salesforce.com (SFDC) knowledge (ie: creating different views, dashboards, and reports)
  • Ability to evaluate business opportunities
  • Highly articulate; excellent written and verbal communication skills
  • Ability to organize, multi-task, and prioritize effectively in a fast-paced environment
  • Strong knowledge of ad serving technology, ad networks and the online advertising industry in general
  • Prepared to be accountable and compensated for your own activities and results

Reports to: Director of Publisher Services / Manager of Publisher Services

Additional Information

http://vimeo.com/100316082

Contact: 

Brittany Tartarilla

Apply