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Programmatic Director Jobs in Florida (NOW HIRING)

UAB

PROGRAM DIRECTOR II

Tampa, FL

$60K - $98K/yr

PROGRAM DIRECTOR II The University of Alabama at Birmingham General Responsibilities ... Directs operations of a programmatic function. Operates with a high degree of independence.

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$24.7K

$95.7K

$143K

How much do programmatic director jobs pay per year?

As of Jun 10, 2026, the average yearly pay for programmatic director in Florida is $95,721.00, according to ZipRecruiter salary data. Most workers in this role earn between $63,727.00 and $119,489.00 per year, depending on experience, location, and employer.

What is the difference between Programmatic Director vs Media Buyer?

AspectProgrammatic DirectorMedia Buyer
ResponsibilitiesOversees programmatic advertising strategies, manages teams, and optimizes digital ad campaigns across platforms.Executes media plans by purchasing ad space, negotiating rates, and managing campaign placements.
Required SkillsData analysis, digital marketing, campaign management, leadershipNegotiation, media planning, digital advertising platforms
Work EnvironmentStrategic, managerial, often in an agency or corporate marketing teamOperational, hands-on, often in media agencies or advertising firms

The Programmatic Director focuses on strategic oversight and management of digital advertising campaigns using automation and data-driven techniques, while the Media Buyer handles the execution and purchasing of ad space. Both roles require digital marketing knowledge, but the Programmatic Director has a broader strategic scope and leadership responsibilities.

What are the key skills and qualifications needed to thrive as a Programmatic Director, and why are they important?

To thrive as a Programmatic Director, you need deep expertise in digital marketing, data analysis, and campaign strategy, often supported by a degree in marketing or a related field. Familiarity with programmatic ad platforms (such as The Trade Desk, DV360), data management platforms (DMPs), and industry certifications like Google Ads or IAB Digital Media Buying & Planning are typically required. Strong leadership, strategic thinking, and excellent communication skills help drive teams and foster client relationships. These skills are crucial for efficiently managing large-scale digital campaigns, optimizing performance, and delivering measurable results for clients.

What are some of the main challenges a Programmatic Director faces when managing multi-channel advertising campaigns?

Programmatic Directors often encounter challenges such as ensuring seamless integration across multiple platforms, maintaining transparency in campaign performance, and staying updated with rapidly evolving ad technologies. Balancing client expectations with budget constraints and navigating complex data privacy regulations are also common hurdles. Effective communication and close collaboration with cross-functional teams, including data analysts, creative, and sales, are essential to overcoming these challenges and delivering successful campaign outcomes.

What is a Programmatic Director?

A Programmatic Director is a senior professional responsible for overseeing and optimizing programmatic advertising strategies within an organization. They manage teams and campaigns that use automated technology to buy and place digital advertisements in real time. Programmatic Directors analyze data, work with multiple platforms, and coordinate with clients or internal stakeholders to ensure marketing objectives are met efficiently. Their role is crucial in driving performance, maximizing ROI, and staying up to date with the latest trends in digital advertising.
What are the most commonly searched types of Programmatic jobs in Florida? The most popular types of Programmatic jobs in Florida are:
What are popular job titles related to Programmatic Director jobs in Florida? For Programmatic Director jobs in Florida, the most frequently searched job titles are:
What job categories do people searching Programmatic Director jobs in Florida look for? The top searched job categories for Programmatic Director jobs in Florida are:
What cities in Florida are hiring for Programmatic Director jobs? Cities in Florida with the most Programmatic Director job openings:
Programmatic Director jobs near you
Infographic showing various Programmatic Director job openings in Florida as of June 2026, with employment types broken down into 1% As Needed, 83% Full Time, 15% Part Time, and 1% Contract. Highlights an 92% Physical, 3% Hybrid, and 5% Remote job distribution, with an average salary of $95,721 per year, or $46 per hour.

Program Director - Hospitality Employees Advancement and Training (HEAT, Inc.)

Hospitality Training Centers

Miami, FL • On-site

$75K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 27 days ago

Job description

Job Type: Full Time
Organization: Hospitality Employees Advancement and Training (HEAT), Inc.
Location: On-site in Miami, FL
Salary: $75,000 / year
Benefits: 100% employer paid (health, dental and optical insurance), paid vacation and personal days, 401K
Deadline: Until filled
Hospitality Employees Advancement and Training (HEAT, Inc.) is a small nonprofit organization providing training for quality jobs in South Florida's vibrant and growing hospitality sector. We are seeking a Program Director who will help take our work and organization to the next level as we build new pathways to hospitality careers for underserved local communities. This is a highly collaborative role with an opportunity for growth.
HEAT, Inc. is located in Miami's Historic Overtown neighborhood and we work closely with local community leaders, the Community Redevelopment Agency, UNITE HERE Local 355 and major hospitality employers. This role is on-site and will require training-related travel.
We're looking for the right person to tackle these primary responsibilities:
  • Lead the planning, development, implementation, and evaluation of HEAT's operations and programming in collaboration with HEAT, Inc.'s Board of Directors
  • Develop and manage effective relationships with formal and informal community networks, unions, employers, government, community and social services agencies
  • Set standards and implement organizational work plans to meet program objectives and deadlines
  • Lead staff by providing direction, coaching, ongoing feedback, and regular evaluation
  • Administer payroll
  • Identify grant opportunities and prepare grant applications to expand HEAT's funding capacity
  • Lead the development and implementation of outreach and recruitment efforts to targeted communities
  • Lead the organization's communications and public relations efforts
  • Ensure programmatic compliance in a highly regulated environment
  • Collaborate with board members on the organization's fiscal, programmatic and public reporting and compliance
  • Support HEAT, Inc.'s Board of Directors in maintaining effective budgeting, policy, reporting, compliance and governance procedures

Requirements
  • Genuine commitment and sensitivity to worker and community issues
  • Respect for economic and cultural diversity; experience leading diverse teams
  • High motivation and enthusiasm about HEAT's mission
  • 3+ years of significant leadership experience at a program and/or organization dedicated to workers' rights, labor, civil rights, or immigrant rights and advocacy.
  • Master's or Bachelor's degree preferred
  • Excellent planning and organizational skills
  • Strong written and oral communication skills; comfort with public speaking
  • Experience managing public and private grants and meeting high standards of programmatic and fiscal compliance preferred
  • Experience with Quickbooks and ADP or similar payroll and human resource software preferred
  • Ability to travel for training

Benefits
Salary: $75,000 / year
Benefits: 100% employer paid (health, dental and optical insurance), paid vacation and personal days, 401K

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