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Product Strategy Jobs in Florida (NOW HIRING)

Director, Product Strategy

Orlando, FL · On-site

$180 - $230/hr

The Director, Product Strategy, Universal Moments leads the strategy, development, commercialization, and ongoing improvement of Universal Moments, a guest experience product that helps guests ...

THE ROLE As a Product Strategy Analyst, you will help identify promising markets, companies, products, operators, and investment or growth opportunities. You will turn ambiguous information into ...

Director, Product Strategy

Orlando, FL · On-site

$150 - $210/hr

The Director, Product Strategy leads the strategy, development, commercialization, and ongoing improvement of Universal Moments, a guest experience product that helps guests capture, personalize ...

Director, Product Strategy (Orlando)

Orlando, FL · On-site

$217K - $227K/yr

The Director, Product Strategy leads the strategy, development, commercialization, and ongoing improvement of Universal Moments, a guest experience product that helps guests capture, personalize ...

Posted today

Responsible for developing product strategy and overall product experience for high impact products. Drives vision and identifies functionality requirements needed to complete and excel in a ...

Product Strategy Manager - AP

Sarasota, FL · On-site +1

$98K - $154K/yr

Responsible for developing product strategy and overall product experience for high impact products. Drives vision and identifies functionality requirements needed to complete and excel in a ...

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Showing results 1-20

Product Strategy information

See Florida salary details

$75.8K

$138.8K

$213.7K

How much do product strategy jobs pay per year?

As of Aug 7, 2026, the average yearly pay for product strategy in Florida is $138,845.00, according to ZipRecruiter salary data. Most workers in this role earn between $113,600.00 and $156,200.00 per year, depending on experience, location, and employer.

What is a product strategy?

A Product Strategy job involves defining the vision, goals, and roadmap for a product to ensure market success and alignment with business objectives. Professionals in this role analyze market trends, customer needs, and competitive landscapes to identify growth opportunities. They collaborate with cross-functional teams, including product management, marketing, and engineering, to develop and implement strategic initiatives. Their key responsibilities often include market research, financial modeling, go-to-market planning, and measuring product performance.

What are the primary responsibilities of someone in a product strategy role?

Professionals in Product Strategy are responsible for analyzing market trends, identifying new growth opportunities, and developing long-term roadmap plans for product offerings. This often involves close collaboration with product managers, engineers, marketing teams, and executives to ensure alignment across departments. A typical week may include conducting competitive analysis, gathering customer feedback, and presenting strategic recommendations to stakeholders. These responsibilities require a mix of analytical thinking and strong project management, as well as the ability to adapt quickly to changing business priorities.

What are the key skills and qualifications needed to thrive in the product strategy position, and why are they important?

To thrive in Product Strategy, you need strong skills in market analysis, business acumen, and cross-functional collaboration, typically supported by a background in business, marketing, or a related field. Familiarity with analytics tools (such as Tableau or Google Analytics) and frameworks like SWOT or Porter’s Five Forces is often required, with certifications like PMP or Agile being advantageous. Exceptional communication, critical thinking, and leadership are vital soft skills for driving consensus and leading strategic initiatives. These competencies ensure you can effectively develop, validate, and execute product strategies that align with business goals and respond to market needs.

What are the most commonly searched types of Product Strategy jobs in Florida? The most popular types of Product Strategy jobs in Florida are:
What are popular job titles related to Product Strategy jobs in Florida? For Product Strategy jobs in Florida, the most frequently searched job titles are:
Infographic showing various Product Strategy job openings in Florida as of August 2026, with employment types broken down into 78% Full Time, 18% Part Time, 3% Contract, and 1% Nights. Highlights an 89% Physical, 3% Hybrid, and 8% Remote job distribution, with an average salary of $138,845 per year, or $66.8 per hour.

Director, Product Strategy

Universal Studios

Orlando, FL • On-site

$180 - $230/hr

Other

Posted 10 days ago


Job description

JOB SUMMARY:

The Director, Product Strategy, Universal Moments leads the strategy, development, commercialization, and ongoing improvement of Universal Moments, a guest experience product that helps guests capture, personalize, share, and extend their memories across the Universal experience.

Reporting to the VP, Commercial Product Strategy within Global Brand & Commercial, this role translates the long-term vision for Universal Moments into clear priorities, product plans, business recommendations, and execution guidance. The Director helps ensure the product delivers a strong guest experience, supports business growth, and can be effectively managed and improved over time.

This role works closely with partners across commercial, technology, operations, creative, finance, legal, and destination teams to align the guest experience, product requirements, business objectives, operational needs, and implementation plans.

MAJOR RESPONSIBILITIES:
  • Product Strategy and Planning
    • Defines and updates the product strategy, priorities, roadmap, and key decisions for Universal Moments. Translates business and guest experience goals into practical product plans, recommendations, and success measures. Partners with senior leaders to ensure the product supports destination priorities and long-term growth objectives.
  • Guest Experience and Commercial Strategy
    • Shapes the guest value proposition and overall product experience across the guest journey. Identifies opportunities to improve guest engagement, product adoption, pricing, packaging, purchase behavior, and post-visit connection. Ensures Universal Moments remains connected to the broader guest experience and commercial strategy.
  • Launch, Operations and Ongoing Product Leadership
    • Supports launch planning, operational readiness, product improvements, and expansion across destinations. Works with cross-functional partners to clarify requirements, guest messaging, team member impacts, support needs, training considerations, and feedback loops. Uses guest, team member, and business insights to improve the product over time.
  • Business Performance and Financial Management
    • Maintains the business view of Universal Moments, including financial performance, investment needs, revenue opportunities, cost considerations, and business risks. Defines key performance measures and reporting to track guest satisfaction, engagement, conversion, revenue, operational performance, and overall product health.
  • Partner Alignment and Communication
    • Coordinates work across internal partners and helps keep teams aligned on priorities, roles, decisions, risks, and next steps. Prepares clear updates and recommendations for leadership and supports effective communication across teams involved in the product.
  • Innovation and Continuous Improvement
    • Identifies opportunities to improve the guest experience, business performance, product features, and ways of working. Stays informed on relevant guest, entertainment, media, technology, and consumer trends that may influence future product opportunities.
  • Understand and actively participate in Environmental, Health & Safety responsibilities by following established UDX policy, procedures, training, and team member involvement activities.
  • Perform other duties as assigned.
EDUCATION:
  • Bachelor’s degree required; MBA or advanced degree preferred.
EXPERIENCE:
  • 10+ years of experience in product strategy, business strategy, commercial strategy, guest or customer experience, digital products, entertainment, hospitality, media, technology, operations, or a related field.
  • Experience leading or supporting products, programs, or business initiatives from planning through execution and ongoing improvement.
  • Experience developing product plans, business recommendations, performance measures, and executive-level updates.
  • Experience working with cross-functional teams such as marketing, operations, finance, technology, legal, creative, analytics, or commercial partners.
  • Experience with guest-facing or customer-facing products, digital experiences, media products, commerce, personalization, loyalty, or technology-enabled experiences preferred.
  • Theme parks, hospitality, travel, media, entertainment, consumer products, or technology industry experience preferred.
ADDITIONAL INFORMATION:
  • Strong strategic thinking, problem-solving, and decision-making skills.
  • Ability to develop clear product plans, priorities, recommendations, and success measures.
  • Strong understanding of guest or customer experience, commercial strategy, and product management principles.
  • Ability to assess business performance, financial implications, risks, and opportunities.
  • Strong collaboration and influencing skills with the ability to work effectively across teams and levels.
  • Ability to organize complex work, manage competing priorities, and drive alignment in a fast-paced environment.
  • Comfort using data, insights, and feedback to inform decisions and improve performance.
  • Strong written and verbal communication skills, including the ability to explain complex topics clearly to leadership and cross-functional partners.
  • Interest in innovation, guest experience, entertainment, media, technology, and consumer products.
  • Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.
  • Consistent attendance is a job requirement.

Your talent, skills and experience will be rewarded with a competitive compensation package.

Universal Orlando Resort. Here you can.

Universal Orlando is an equal opportunity employer. Universal elements and all related indicia TM & © 2026 Universal Studios. All rights reserved. EOE

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