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Optimization Manager Jobs in Wisconsin (NOW HIRING)

This person will work closely with our SEO Manager to identify opportunities to increase our SEO performance. * Create new innovative ways to drive organic traffic and search visibility * Create ...

The Study Optimization Manager (SOM) role is accountable for the development, implementation and oversight of optimal clinical supply strategies using advanced modeling techniques and software for ...

New

DESCRIPTION -Work alongside the account management to help grow international SEO/performance services to both existing and prospective clients by contributing to client pitches and strategic ...

This role will report to the SEO and Content Strategy Manager and work closely with product marketing, UX and design, and engineering teams to enhance site performance, support content initiatives ...

Manage and mentor SEO specialists within the region (Tech & On-Page,AIO/GEO), fostering a collaborative and high-performing culture. * Ensure a clear training agenda and/or SMART objectives for the ...

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Optimization Manager information

See Wisconsin salary details

$33.8K

$107.6K

$182.7K

How much do optimization manager jobs pay per year?

As of Jun 12, 2026, the average yearly pay for optimization manager in Wisconsin is $107,636.00, according to ZipRecruiter salary data. Most workers in this role earn between $75,700.00 and $133,700.00 per year, depending on experience, location, and employer.

How does an Optimization Manager typically interact with different departments to drive performance improvements?

Optimization Managers work closely with various teams such as marketing, product development, data analytics, and operations to identify and implement strategies that enhance efficiency and effectiveness. They often facilitate cross-functional meetings to discuss data insights, align on goals, and coordinate the execution of optimization initiatives. Collaboration is key, as these managers must balance diverse perspectives and ensure that proposed changes are practical and aligned with broader business objectives. Regular communication and strong project management skills are essential for successfully driving improvements across multiple departments.

What are the key skills and qualifications needed to thrive as an Optimization Manager, and why are they important?

To thrive as an Optimization Manager, you need strong analytical skills, experience in data-driven decision-making, and typically a degree in business, marketing, or a related field. Proficiency with analytics tools like Google Analytics, A/B testing platforms, and conversion rate optimization (CRO) software is essential. Excellent communication, problem-solving abilities, and a collaborative mindset are important soft skills for this role. These skills ensure effective identification and implementation of strategies to maximize performance and drive measurable business results.

What is an Optimization Manager?

An Optimization Manager is a professional responsible for improving business processes, systems, or marketing campaigns to achieve better efficiency, performance, and results. They analyze data to identify areas for improvement, develop strategies to enhance productivity, and oversee the implementation of these strategies. Optimization Managers often work with cross-functional teams to ensure that initiatives align with company goals and deliver measurable outcomes.

What is the difference between Optimization Manager vs Digital Marketing Specialist?

AspectOptimization ManagerDigital Marketing Specialist
Required CredentialsBachelor's in Marketing, Business, or related field; certifications in SEO, SEM, or analyticsBachelor's in Marketing, Communications, or related field; certifications in digital marketing tools
Work EnvironmentCollaborates with marketing, product, and analytics teams; focuses on website and campaign performanceWorks on content creation, social media, email campaigns, and digital channels
Employer & Industry UsageUsed across e-commerce, tech, and advertising industries to improve online performanceCommon in marketing agencies, brands, and media companies for campaign execution

The Optimization Manager primarily focuses on analyzing and improving website and campaign performance through data-driven strategies, often working closely with technical teams. In contrast, the Digital Marketing Specialist handles the execution of digital campaigns, content creation, and social media management. While both roles require marketing knowledge and certifications, the Optimization Manager emphasizes analytics and technical optimization, whereas the Digital Marketing Specialist concentrates on content and channel management.

What are popular job titles related to Optimization Manager jobs in Wisconsin? For Optimization Manager jobs in Wisconsin, the most frequently searched job titles are:
What job categories do people searching Optimization Manager jobs in Wisconsin look for? The top searched job categories for Optimization Manager jobs in Wisconsin are:
What cities in Wisconsin are hiring for Optimization Manager jobs? Cities in Wisconsin with the most Optimization Manager job openings:
Infographic showing various Optimization Manager job openings in Wisconsin as of June 2026, with employment types broken down into 94% Full Time, 5% Part Time, and 1% Contract. Highlights an 92% Physical, 2% Hybrid, and 6% Remote job distribution, with an average salary of $107,636 per year, or $51.7 per hour.

Full-time

Posted 29 days ago


Job description

Brady Corporation is looking for a data-driven Organic Search Analyst to join our growing digital marketing team. This person will work closely with our SEO Manager to identify opportunities to increase our SEO performance.