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Optical Frame Representative Jobs in Rochester, NY

Retail Licensed Optician

Batavia, NY · On-site

$24.50 - $36.75/hr

Summary: Assists customers with frame selection, fits and dispenses frames. Utilizing technical ... The physical demands described here are representative of those that must be met by an associate to ...

Retail Licensed Optician

Webster, NY · On-site

$24.50 - $36.75/hr

Summary: Assists customers with frame selection, fits and dispenses frames. Utilizing technical ... The physical demands described here are representative of those that must be met by an associate to ...

... the best frames and lenses based on their prescription needs, face fit, personal style, and ... Optical Education Reimbursement * Free eyewear * And more (just ask!) Some benefits of working at ...

... frames and lenses based on their prescription needs, face fit, personal style, and lifestyle ... Optical Education Reimbursement * Free eyewear * And more (just ask!) Some benefits of working at ...

Ensures that all measuring equipment is calibrated within acceptable tolerances and time frame ... The physical demands described here are representative of those that must be met by an employee to ...

Ensures that all measuring equipment is calibrated within acceptable tolerances and time frame ... The physical demands described here are representative of those that must be met by an employee to ...

Optical Frame Representative information

What is an Optical Frame Representative?

An Optical Frame Representative is a sales professional who works for eyewear manufacturers or distributors, promoting and selling optical frames to optometrists, optical shops, and retail stores. They are responsible for showcasing the latest frame collections, educating clients about product features, negotiating sales terms, and maintaining client relationships. Optical Frame Representatives often travel within assigned territories to meet with clients, attend industry events, and stay updated on eyewear trends. Their role is crucial in connecting eyewear brands with retailers and ensuring customers have access to a variety of stylish and functional frame options.

What is the difference between Optical Frame Representative vs Optical Sales Associate?

AspectOptical Frame RepresentativeOptical Sales Associate
CredentialsTypically requires optical or sales certificationsUsually no formal certifications required
Work EnvironmentTraveling to eye care providers and optical storesRetail optical stores or eyewear departments
Employer & IndustryOptical manufacturers, distributors, or wholesale companiesOptical retail stores or chains
Search & Comparison IntentLooking for sales roles representing optical brandsSeeking retail optical sales positions

Optical Frame Representatives focus on promoting and selling eyewear to eye care professionals and optical stores, often traveling and requiring specific optical sales certifications. In contrast, Optical Sales Associates work directly in retail stores, assisting customers with eyewear selection. Both roles are essential in the optical industry but differ mainly in their work environment and responsibilities.

What are the key skills and qualifications needed to thrive as an Optical Frame Representative, and why are they important?

To thrive as an Optical Frame Representative, you need strong sales skills, in-depth product knowledge of eyewear, and typically a background in optical retail or related experience. Familiarity with inventory management systems, CRM software, and point-of-sale technology is important. Excellent interpersonal communication, active listening, and relationship-building skills help you connect with clients and drive sales. These abilities are crucial for effectively presenting products, managing client accounts, and achieving sales targets in a competitive market.

What are the main responsibilities of an Optical Frame Representative during a typical week?

An Optical Frame Representative typically spends their week visiting optical retailers and eye care professionals to showcase new frame collections, provide product training, and manage orders. The role involves maintaining strong client relationships, addressing customer inquiries, and ensuring displays are up-to-date with the latest styles. Representatives also gather feedback from clients, collaborate with internal sales and marketing teams, and monitor market trends to identify new business opportunities. This mix of independent fieldwork and teamwork makes the position dynamic and client-focused.
What are popular job titles related to Optical Frame Representative jobs in Rochester, NY? For Optical Frame Representative jobs in Rochester, NY, the most frequently searched job titles are:
What job categories do people searching Optical Frame Representative jobs in Rochester, NY look for? The top searched job categories for Optical Frame Representative jobs in Rochester, NY are:
What cities near Rochester, NY are hiring for Optical Frame Representative jobs? Cities near Rochester, NY with the most Optical Frame Representative job openings:
Infographic showing various Optical Frame Representative job openings in Rochester, NY as of June 2026, with employment types broken down into 77% Full Time, 18% Part Time, and 5% Contract. Highlights an 100% In-person job distribution.

Retail Licensed Optician

Visionworks

Batavia, NY • On-site

$24.50 - $36.75/hr

Full-time

This job post has expired today. Applications are no longer accepted.


Job description

Summary:
Assists customers with frame selection, fits and dispenses frames. Utilizing technical information to interpret prescription to assist customer with selection of optical products and services.
Pay Class and Pay
Pay Class: Full Time
Pay: $24.50 - $36.75 per hour, up to $4,000 Sign on Bonus. External hires only.
Essential Responsibilities:
1. Assist each customer in frame and lens selection meeting social distance requirements
2. Ensure compliance with social distancing, cleaning protocols and cleaning hygiene practices: frequent handwashing, not shaking hands, cover nose and mouth while coughing or sneezing, avoid touching eyes / nose / mouth with unwashed hands
3. Provide customers with accurate product information regarding frames, lens selections and other services.
4. Provide customers covered by Third Party insurance with accurate information regarding benefits to ensure proper selection of frames and lenses. Inform the customer of any additional charges not covered by their Third-Party insurance coverage.
5. Utilize the SERVE sales process to identify customer needs and establish proper lens recommendations based on patient needs. Associate must utilize all available demonstration tools (See SERVE brochure for specifics).
6. Analyze and interpret patients' prescriptions. Communicate as necessary with the Lab and Optometrist to ensure accuracy of prescription.
7. Sell, fit and dispense frames and other accessories through the use of accurate measurements, verification of ordered products and adjustments of various optical products, in accordance with the Eyewear Presentation.
8. Maintain a clean and orderly dispensing area.
9. Responsible for the accuracy of customer pricing for the retail customer.
10. Maintain license requirements per State Guidelines
11. Where applicable, provide feedback and guidance to Apprentice Opticians
12. Adhere to privacy and confidential and proprietary company policies and procedures (i.e. HIPAA).
13. Participate in any/all training and educational activities necessary to fulfill at least the minimum requirements as specified within your departmental goals. This is in addition to, the completion of any activities necessary for the maintenance of professional affiliations or organizational requirements.
14. Diligently maintain the cleanliness of all equipment, workstations and the overall facility on a daily basis.
15. As required by changing business needs, complete additional responsibilities as assigned.
Education:
• High School Diploma or Equivalent
Experience & Background:
• Must have and maintain applicable state licensure for ophthalmic dispensing
• Knowledge and demonstrated abilities in explaining optical products, services, the analysis and interpretation of optical prescriptions, fitting and dispensing.
Language Skills:
• Ability to read and comprehend simple instructions, short correspondence, and memos
• Ability to write simple correspondence
• Ability to effectively present information in one-on-one and small group situations to customers, clients, and other associates of the organization
Mathematical Skills:
• Ability to calculate figures and amounts such as discounts, interest and percentages
• Ability to apply concepts of basic algebra and geometry
Reasoning Ability
• Ability to apply common sense understanding to carry out instructions furnished in written, oral, or diagram form
• Ability to deal with problems involving several concrete variables in standardized situations
Essential Responsibilities related to Physical Demands/Work Environment:
The physical demands described here are representative of those that must be met by an associate to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions. While performing the duties of this job, the associate is required to stand, use hands and fingers to handle, feel, pick or pinch, and talk or hear most of the time. The associate is occasionally required to stand, walk, and reach with hands and arms. The associate must frequently lift and/or move up to 20 pounds. The noise level in this location is moderate (use of computers, printers and machines).
Activity
Amount of Time
None
Under 1/3
1/3 to 2/3
Over 2/3
Stand
X
Walk
X
Sit
X
Use hands to finger, handle, or feel
X
Reach with Hands and Arms
X
Climb or balance
X
Stoop, kneel, crouch, or crawl
X
Talk or hear
X
• Close vision (clear vision at 20 inches or less)
• Distance vision (clear vision at 20 feet or more)
• Color vision (ability to identify and distinguish colors)
• Peripheral vision (ability to observe an area that can be seen up and down or to the left and right while eyes are fixed on a given point)
• Depth perception (three-dimensional vision, ability to judge distances and spatial relationships)
• Ability to adjust focus (ability to adjust the eye to bring an object into sharp focus)
Essential Responsibilities related to Behavioral Characteristics:
• Basic computer literacy
• Strong communication skills and the desire to work with the public
• Possess an outgoing, positive professional personality & appearance
• Ability to work independently and as part of team
• Ability to interact well with Doctor and other associates
• Ability to perform multiple tasks simultaneously
• Flexibility to support change
• Ability to work onsite and participate in interactive onsite meetings on a regular and predictable basis.
• Ability to initiate immediate interaction, coordination and collaboration with team members, clients, customers etc.
HIPAA & Security Requirements
All Associates must comply with the Health Insurance Portability Accountability Act of 1996 (HIPAA) as it pertains to disclosures of protected health information (PHI) as described in the Notice of Privacy Practices and HIPAA Privacy Policies and Procedures. As a component of job roles and responsibilities, Associates may have access to covered information, cardholder data or other confidential customer information which must be protected at all times. As a result, Associates must explicitly adhere to all data security guidelines established within the Company's Privacy & Security Training Program.
Visionworks is an equal opportunity employer, committed to the hiring, advancement, and fair treatment of individuals without regard to race, color, religion, sex, age, sexual orientation, gender, gender identity, national origin, ethnicity, disability or veteran status, or any other protected status designated by federal, state, or local law.
The specific statements shown in each section of this description are not intended to be all-inclusive. They represent typical elements and criteria considered necessary to perform the job successfully. As required by changing business needs, complete additional essential responsibilities as identified and assigned.
Union Position Compensation: Position provides competitive pay and benefits. Specific terms are set forth in the Company's collective bargaining agreement with a minimum pay rate of $24.50 per hour plus incentive. Starting pay may vary based on experience to a maximum of $36.75 per hour. Incentive pay, wage upgrades, and overtime opportunities also available.