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Multi Store Automotive Dealership General Manager information

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$28K

$60K

$86.5K

How much do multi store automotive dealership general manager jobs pay per year?

As of Sep 11, 2026, the average yearly pay for multi store automotive dealership general manager in the United States is $59,993.00, according to ZipRecruiter salary data. Most workers in this role earn between $45,000.00 and $73,000.00 per year, depending on experience, location, and employer.

What does a multi store automotive dealership general manager do?

A Multi Store Automotive Dealership General Manager oversees the operations of several automotive dealership locations. Their responsibilities include managing sales performance, ensuring excellent customer service, setting and achieving financial goals, and supervising managers at each store. They also handle staffing, training, marketing strategies, and compliance with industry regulations. The role requires strong leadership skills and a deep understanding of automotive retail operations to ensure all locations are profitable and well-coordinated.

What are the key skills and qualifications needed to thrive as a multi store automotive dealership general manager?

To thrive as a Multi Store Automotive Dealership General Manager, you need extensive experience in automotive sales, operations management, and a proven track record of leadership across multiple locations, often supported by a bachelor's degree in business or a related field. Familiarity with dealership management systems (DMS), CRM software, and financial reporting tools is typically required. Strong interpersonal, negotiation, and strategic planning skills help drive team performance and foster positive relationships with customers and manufacturers. These competencies are vital for maximizing profitability, maintaining operational excellence, and ensuring consistent brand standards across all stores.

What are the main challenges faced by a multi store automotive dealership general manager when overseeing multiple locations?

A Multi Store Automotive Dealership General Manager often faces the challenge of balancing time and attention across several locations, each with its own team dynamics, sales targets, and inventory needs. Coordinating consistent customer service standards and aligning sales strategies across dealerships requires strong communication and organizational skills. Additionally, the GM must adapt to varying local market conditions and ensure each store meets its financial and operational goals. Regular travel and effective delegation are essential for success in this role.

What are popular job titles related to Multi Store Automotive Dealership General Manager jobs?

For Multi Store Automotive Dealership General Manager jobs, the most frequently searched job titles are:

Automotive Digital Sales Training & Certification Manager

Miami, FL • On-site

Murgado Automotive Group
Motor Vehicle Manufacturing • 1 - 5K employees
Learn more about Murgado Automotive Groupexternal

Full-time

Posted 25 days ago

Job description

Automotive Digital Sales Training & Certification Manager
Murgado Automotive Group is seeking an experienced Automotive Digital Sales Training & Certification Manager to develop and lead a standardized digital sales training and certification program across our Florida dealerships.
This is not simply a corporate trainer position. We're looking for an experienced automotive professional who can train, coach, evaluate and hold dealership teams accountable to a high standard of digital sales execution.
The right candidate will combine automotive retail experience, strong sales and communication skills, CRM expertise, and the ability to earn credibility with salespeople and dealership leadership.
What You'll Do
  • Develop and deliver training for Digital Sales Managers, internet salespeople and other dealership personnel handling digital opportunities
  • Train teams on internet leads, phone handling, CRM utilization, appointment-setting, follow-up, texting/email, pricing and trade-in conversations, AI-assisted communication, data mining and service-to-sales
  • Build and administer a certification process to ensure employees demonstrate competency before independently handling digital leads
  • Conduct call reviews, CRM audits, role-plays and customer-communication evaluations
  • Coach individual employees and dealership teams to improve execution and performance
  • Partner with Digital Sales Managers and dealership leadership to identify and correct performance gaps
  • Lead training and certification during new-store and digital-process launches
  • Provide on-site launch support and follow-up coaching
  • Track training effectiveness through improvements in contact rates, appointment conversion, show rates, CRM compliance and communication quality

What We're Looking For
  • Automotive retail sales, BDC, digital sales and/or automotive training experience
  • Strong knowledge of internet lead management, telephone handling and appointment-setting
  • Experience with automotive CRM systems and dealership sales processes
  • Proven ability to train, coach and motivate sales professionals
  • Strong facilitation and public-speaking skills
  • Ability to evaluate calls, CRM activity and written customer communications
  • Strong organizational skills and follow-through
  • Comfortable working with salespeople, managers, General Managers and corporate leadership
  • Ability and willingness to travel throughout Florida

Preferred experience includes dealership sales management, BDC management, multi-store automotive training, LMS platforms or structured certification programs.
Travel
This is a field-oriented position supporting our Florida dealership network, with regular travel from South Florida through Jacksonville for training, certification, dealership launches and performance coaching.
The Person We're Looking For
We're looking for more than a polished presenter. We want a credible automotive sales coach who can walk into a dealership, command a room, identify where execution is breaking down and help salespeople and managers improve.
If you understand automotive sales, know what great lead and phone handling looks like, and enjoy developing people while driving measurable performance improvement, we'd like to hear from you.
Murgado Automotive Group is an equal opportunity employer. Murgado Automotive Group does not discriminate in employment on account of race/ethnicity, color, religion, national origin, gender, sexual orientation/transgender status, age disability, martial/parental status, citizenship status, military status, political affiliation and/or beliefs, pregnancy, order of protection status or other non-merit status.
We are an employer who participates in the E-verify program with the Department of Homeland and Security.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

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