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Motorcycle Dealership Jobs in Virginia (NOW HIRING)

Service Advisor

Ruckersville, VA · On-site

$40K - $75K/yr

Qualifications · High school diploma or equivalent required; technical or business degree preferred. · Previous experience in a dealership service advisor role preferred (motorcycle, automotive, or ...

Qualifications • High school diploma or equivalent required; technical or business degree preferred. • Previous experience in a dealership service advisor role preferred (motorcycle, automotive ...

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Motorcycle Dealership information

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$5

$19

$35

How much do motorcycle dealership jobs pay per hour?

As of Sep 7, 2026, the average hourly pay for motorcycle dealership in Virginia is $19.80, according to ZipRecruiter salary data. Most workers in this role earn between $15.24 and $23.85 per hour, depending on experience, location, and employer.

What is a motorcycle dealership?

A motorcycle dealership job involves selling, servicing, and maintaining motorcycles while assisting customers with purchases, financing, and repairs. Employees may work in sales, service, parts, or management roles, helping riders find the right bike or keep their motorcycles in top condition. Responsibilities vary by position but often include customer service, product knowledge, and technical skills.

What does a typical day look like working at a motorcycle dealership?

A typical day at a motorcycle dealership involves greeting potential customers, discussing their needs, showcasing different motorcycle models, and assisting with test rides or financing options. You’ll collaborate closely with the sales, service, and parts departments to ensure a seamless customer experience, from initial interest through to purchase and after-sales support. The work environment is usually fast-paced and customer-focused, with team members relying on each other to meet sales goals and maintain high service standards. You'll also stay up-to-date with product trends and attend manufacturer trainings to better serve your clients. This collaborative and dynamic atmosphere makes each day unique and engaging for those passionate about motorcycles.

What are the key skills and qualifications needed to thrive in the motorcycle dealership position, and why are they important?

To thrive at a motorcycle dealership, you need strong sales acumen, product knowledge of motorcycles and accessories, and often a background in retail or automotive sales. Familiarity with dealership management software (DMS), CRM systems, and a valid motorcycle license or manufacturer-specific sales certifications can be advantageous. Excellent communication, customer service, and negotiation skills help build relationships with clients and close sales effectively. These skills ensure a positive customer experience, drive revenue, and support business growth in a competitive market.

How to become a motorcycle dealership salesperson?

To become a motorcycle dealership salesperson, candidates typically need a high school diploma or equivalent and good communication skills. Sales experience and knowledge of motorcycles can be advantageous, and some dealerships provide on-the-job training. A valid driver's license is usually required, and understanding customer service and sales techniques helps succeed in this role.

What are the most commonly searched types of Motorcycle Dealership jobs in Virginia?

The most popular types of Motorcycle Dealership jobs in Virginia are:

What job categories do people searching Motorcycle Dealership jobs in Virginia look for?

The top searched job categories for Motorcycle Dealership jobs in Virginia are:

What cities in Virginia are hiring for Motorcycle Dealership jobs?

Cities in Virginia with the most Motorcycle Dealership job openings:

Infographic showing various Motorcycle Dealership job openings in Virginia as of August 2026, with employment types broken down into 94% Full Time, and 6% Part Time. Highlights an 99% Physical, and 1% Remote job distribution, with an average salary of $41,182 per year, or $19.8 per hour.

General Manager - Patriot Harley-Davidson

The Motorcycle Company

Fairfax, VA • On-site

$240K - $300K/yr

Full-time

Re-posted 6 days ago


Key responsibilities

  • Oversee and manage the operation of the dealership.

  • Establish and communicate operating policies and procedures for dealership.

  • Manage recruitment, interviewing, hiring, termination, and performance reviews of staff.


Job description

Job Title: General Manager
Department: Administration
Supervisor: Managing Partner(s)
Summary Description
Oversee and manage the operation of the dealership. Responsible for maximizing return on investment, profit and loss, daily operation, planning, development, and implementation of marketing plans for both short-term and long-term growth. Has direct responsibility for managing and controlling company assets, as well as managing and developing employees for future growth.
Duties & Responsibilities
  • Provide direction and coordination for all areas of dealership operation.
  • Establish and communicate operating policies and procedures for dealership.
  • Balance the demands of employees, suppliers, customers, owners, and community.
  • Ensure departments maintain budgeted revenue and expense objectives.
  • Maintain records, controls and requests reports from subordinates to evaluate dealership performance.
  • Hold department managers accountable for established monthly and annual objectives and financial goals.
  • Approve all major departmental expenditures.
  • In collaboration with the Managing Partner(s), make recommendations/changes to the operating plan and related budgets.
  • Set policies, procedures and processes for dealership.
  • Coach, counsel and evaluate direct reports.
  • Manage recruitment, interviewing, hiring and termination of staff.
  • Conduct performance reviews on a regular basis for direct reports.
  • Monthly composite review with managers
  • Set and/or approve compensation plans for dealership employees.
  • Provide appropriate training for management team to have the skills to do their job. (seminars, sales training, technical training, etc.)
  • Hold management accountable for leading their people.
  • Delegate responsibility to managers as needed.
  • Manage conflicts between departments and individuals within the dealership.
  • Perform other related duties as assigned or requested.

Supervisory Responsibilities
  • Set policies, procedures and processes for dealership.
  • Coach, counsels and evaluates direct reports.
  • Manages recruitment, interviewing, hiring and termination of staff.
  • Conducts performance reviews on a regular basis for direct reports.
  • Monthly composite review with managers.
  • Set and/or approve compensation plans for dealership employees.
  • Provide appropriate training for management team to have the skills to do their job. (seminars, sales training, technical training, etc.)
  • Hold management accountable for leading their people.
  • Delegate responsibility to managers as needed.
  • Manage conflicts between departments and individuals within the dealership.

Qualifications & Job Requirements
  • Seven years or more of progressive management experience.
  • Demonstrated ability to manage all financial and management aspects of a $50+ million-dollar business.
  • Demonstrated ability to hire, manage, and retain quality employees.
  • Preferred knowledge and experience with sales of Harley-Davidson motorcycles and other products sold by the dealership.
  • Must be computer literate and proficient with Microsoft Office Suite, along with general email/internet.
  • Experience using various Google Drive applications to include but not limited to Google Sheets and Google Docs a plus.
  • Ability to communicate effectively to resolve problems with other dealership employees, suppliers, Harley-Davidson representative and governmental agencies.
  • Excellent communication skills including written and verbal/interpersonal.
  • Capable of maintaining confidentiality of appropriate information.
  • Must be able to multitask and input data with accuracy and efficiency in a high paced environment.

Physical Demands
  • Requires the use of both hands.
  • Occasionally required to bend, stoop, crouch, reach, and lift 25lbs of material.
  • Requires standing and/or walking for extended periods of time.
  • Requires the ability to balance and push an 800+lb motorcycle.

Working Conditions
  • The noise level in the work environment is usually loud.
  • Potential exposure to battery acid, gasoline, chemical cleaning materials or other toxic materials commonly found in a motor vehicle service department.
  • Occasionally exposed to exhaust fumes or other airborne particles.
  • Frequently works near moving mechanical parts.

In addition to the outlined essential job functions, the employee is required to complete all additional tasks assigned by his/her supervisor, as the supervisor sees fit for the position. Failure to comply will result in immediate discipline at the discretion of dealership management.
I have read and understand the duties, responsibilities and qualifications of this position and acknowledge that I can perform the essential functions of the job with or without an accommodation.