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Mintel Jobs (NOW HIRING)

SAMYANG AMERICA INC

Assistant Brand Manager (Buldak)

Brea, CA · On-site

$76K - $95K/yr

Competitive analysis using data tools including Circana, Nielson Panel and Mintel. Product Lifecycle Management * Product lifecycle management including the product specs & design * Successful item ...

Apply Early

PMG

Senior Video Lead

New York, NY · On-site

Current experience with planning tools like YouGov, MRI, MediaOcean, Nielsen, and Mintel * Familiarity with video platforms, optimizing multi-channel advertising strategies. * Hands-on experience ...

LG Electronics

Senior Designer

Englewood Cliffs, NJ · On-site

$112K - $149K/yr

... WGSN, Mintel, Statista, etc.) selectively to support concept justification and strategic alignment. Product Design Execution & Communication • Develop form studies, concept alternatives, and ...

GRUMA

Insights and Analytics Manager

Irving, TX · On-site

Synthesize data from multiple sources (e.g., Mintel, syndicated data, custom research) into clear, actionable insights * Develop and present compelling reports and presentations that support brand ...

VML

Director, Commerce Strategy

New York, NY

Conduct thorough market research and competitive audits using database tools such as MRI Simmons, Mintel, Infegy, and YPulse to identify trends, potential threats and white-space opportunities.

SAMYANG AMERICA INC

Assistant Brand Manager

Brea, CA · On-site

$76K - $95K/yr

Competitive analysis using data tools including Circana, Nielson Panel and Mintel. Product Lifecycle Management * Product lifecycle management including the product specs & design * Successful item ...

Apply Early

Dart Container

Sr Consumer Insight Analyst

Chicago, IL

$90K - $120K/yr

Experience and application of syndicated and panel tools (e.g., Nielsen, Circana, Numerator, Mintel, Kantar) and retailer/shopper data partners (e.g., 84.51°, dunnhumby) * Proficiency in Microsoft ...

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Mintel information

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$49.5K

$76.2K

$107.5K

How much do mintel jobs pay per year?

As of Jul 2, 2026, the average yearly pay for mintel in the United States is $76,244.00, according to ZipRecruiter salary data. Most workers in this role earn between $55,000.00 and $97,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Market Research Analyst at Mintel, and why are they important?

To thrive as a Market Research Analyst at Mintel, you need strong analytical abilities, data interpretation skills, and a background in market research or related fields, often supported by a relevant degree. Familiarity with research tools like SPSS, Excel, and data visualization platforms, as well as experience with syndicated data, is typically required. Exceptional communication, critical thinking, and attention to detail are essential soft skills for presenting insights and collaborating with clients and teams. These skills enable analysts to deliver accurate, actionable market insights that guide business decisions and support client success.

What are some typical projects or responsibilities for an analyst working at Mintel?

Analysts at Mintel are often responsible for conducting market research, analyzing consumer trends, and preparing detailed reports for clients across various industries. They typically collaborate with other analysts, data scientists, and account managers to deliver actionable insights. Daily tasks may include gathering and interpreting data, writing market commentary, and presenting findings to both internal teams and external clients. The role also involves staying up-to-date with industry developments to ensure recommendations are relevant and forward-thinking.

What is the difference between Mintel vs Market Research Analyst?

AspectMintelMarket Research Analyst
Required CredentialsTypically a bachelor's degree in marketing, business, or related fields; some roles may prefer a master's degreeBachelor's degree in marketing, business, statistics, or related fields; often requires analytical skills
Work EnvironmentResearch firms, market intelligence agencies, or consulting companiesCorporate, agency, or consulting settings conducting data analysis and reporting
Industry UsageUsed by companies for consumer insights, market trends, and competitive analysisUsed by organizations to analyze market conditions, consumer behavior, and industry data

Mintel is a market intelligence platform providing detailed reports and consumer insights, while a Market Research Analyst conducts data collection, analysis, and reporting to inform business decisions. Mintel offers ready-made reports, whereas Market Research Analysts perform primary research and data analysis. Both roles are essential in market research but differ in scope and approach.

What is Mintel and what does the company do?

Mintel is a global market research company that provides data, analysis, and insights on various industries, consumer trends, and new products. Businesses, brands, and agencies use Mintel’s reports and tools to understand market opportunities, consumer behavior, and competitive landscapes. Mintel covers a wide range of sectors, including food and drink, beauty and personal care, retail, and financial services. Their research helps clients make informed decisions about product development, marketing strategies, and business growth.
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Mintel jobs near you
Infographic showing various Mintel job openings in the United States as of June 2026, with employment types broken down into 33% Internship, 33% Full Time, and 34% Contract. Highlights an 33% In-person, and 67% Remote job distribution, with an average salary of $76,244 per year, or $36.7 per hour.

Assistant Brand Manager (Buldak)

SAMYANG AMERICA INC

Brea, CA • On-site

$76K - $95K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 4 days ago

Be an early applicant

Job description


About Samyang America

Samyang America stands as the #1 Gen Z brand, boldly shaping the future of food culture with innovative flavors, viral trends, and unforgettable brand experiences. We don’t just create food - we craft moments that spark excitement, inspire connection, and celebrate bold individuality.

Our mission is to bring daring, delicious products to the market that resonate deeply with the next generation of food lovers. From iconic spicy noodles to creative new launches, we are driven by passion, creativity, and a commitment to pushing the boundaries of taste and culture.

At Samyang America, you’ll join a dynamic team that thrives on innovation, collaboration, and a shared love for bold flavor experiences. We value fresh ideas, energetic spirit, and the courage to lead trends rather than follow them.


If you’re ready to be part of a brand that’s more than just food - a brand that moves culture and creates unforgettable moments - join our team today!

Position Summary:

Samyang America is seeking a motivated and detail-oriented individual to join our growing team as an Assistant Brand Manager. In this role, you will play a key part in supporting the development and execution of go-to-market strategies for new product launches - driving awareness, demand, and adoption across the U.S. market.

Key Responsibilities:

Brand Positioning & Messaging

  • Develop clear, differentiated positioning and messaging for each product and category.

  • Translate technical product features into compelling consumer benefits and brand stories.

  • Own product design, naming, claims framing, and core launch narratives.

New Product Development & Innovation

  • Build both short term and long-term innovation pipeline across flavor line extensions, new benefits, and new formats to ensure profitable and incremental growth for the brand

  • Assist end-to-end commercialization of the products from ideation to launching through owning the NPD process

  • Provide ongoing forward-looking business outlook and category insights as part business planning activities and lead post launch review to track performance of the new products.

Go-To-Market & Launch Strategy

  • Assists go-to-market strategy for all product launches across digital, retail, and wholesale.

  • Support integrated launch plans in partnership with Brand, PR, Influencer, Retail, and E-commerce.

  • Own launch briefs, timelines, and cross-functional alignment.

Consumer Insights & Marketing Analysis

  • Leverage consumer insights, testing, and market intelligence to build compelling selling story of the responsible category & products

  • Competitive analysis using data tools including Circana, Nielson Panel and Mintel.

Product Lifecycle Management

  • Product lifecycle management including the product specs & design

  • Successful item management through SAP

Sales Enablement & Training

  • Develop product education, training materials, and selling tools for internal teams and retail partners.

  • Support product knowledge sessions and launch readiness training.

Cross-Functional Partnership

  • Partner closely with HQ for Product Development, Packaging, Regulatory, Brand, Creative, and Commercial teams.

  • Ensure product readiness across training, tools, content, and selling materials.

Requirements:

  • 4-7 years of experience in Brand / Marketing Management

  • Strong FMCG / CPG industry experience

  • Proven experience managing the category / products across major U.S. retail accounts (Walmart, Target, Kroger)

  • Marketing analytics & consumer insight experience

  • Strong understanding of cull commercialization and NPD process

  • Proven experience working within cross-functional & HQ matrix structures


The base salary for this position is between $76,000.00 and $95,000.00 per year. Actual compensation will depend on a variety of factors, including qualifications, experience, and location. This position may also be eligible for additional compensation and benefits, including an annual incentive bonus, medical/dental/vision insurance, life insurance, PTO/FTO, and a 401(k) plan with company match.


Equal Employment Opportunity Employer:

Samyang America is committed to providing equal employment opportunities to all individuals. We do not discriminate in employment decisions on the basis of race, color, religion, sex, national origin, age, disability, genetic information, or any other status protected by applicable federal, state, or local laws.