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Media Researcher Jobs (NOW HIRING)

Hanson Dodge

Integrated Media Planner

Milwaukee, WI · On-site

Perform market, audience, competitive, and media research to uncover opportunities that help clients accomplish their business objectives. * Manage day-to-day execution of media plans, including RFPs ...

Sellers & Associates

Media Analyst

Arlington, VA · On-site

Research and analyze domestic and international news to produce communication assessments and in ... Brainstorm analysis report topics, media/public engagement opportunities, and messaging ideas ...

Drake Cooper

Media Planning Associate

Boise, ID · On-site

Conduct quality assurance reviews to ensure plans, placements, budgets, audiences, and tactics align with approved strategies. * Assist with media research, audience insights, competitive analysis ...

Stream Companies

Media Planner/Buyer

West Chester, PA · On-site

$55K - $71K/yr

Local media research, planning and buying across various markets nationally * Effectively and judiciously develop and maintain an optimal media mix for our valued clients * Maintain cooperative cross ...

Fingerpaint Marketing

Media Planner

Cedar Knolls, NJ · On-site

The media team gathers target audience insights from research tools and media partner insights, including consumption habits, channel preference, etc. and collaborates with account, strategy and ...

Hanson Dodge

Integrated Media Planner

Milwaukee, WI

Perform market, audience, competitive, and media research to uncover opportunities that help clients accomplish their business objectives. * Manage day-to-day execution of media plans, including RFPs ...

Publicis Groupe Holdings B.V

Media Supervisor

Miami, FL · On-site

$117K - $122K/yr

Overview The Media Supervisor is the primary manager of the day-to-day requirements of media ... Demonstrate initiative by researching and identifying valuable insights. * Knowledgeable of ...

Publicis Groupe Holdings B.V

Media Supervisor

Miami, FL

$117K - $122K/yr

Overview The Media Supervisor is the primary manager of the day-to-day requirements of media ... Demonstrate initiative by researching and identifying valuable insights. * Knowledgeable of ...

Tello Events

Media Coordinator

Tampa, FL · On-site

$50K - $55K/yr

You will also learn the media planning process and work with media research tools to help the planning team develop innovative media solutions that drive business outcomes for our clients. This ...

Publicis Groupe Holdings B.V

Media Supervisor

Miami, FL · On-site

$117K - $122K/yr

Overview The Media Supervisor is the primary manager of the day-to-day requirements of media ... Demonstrate initiative by researching and identifying valuable insights. * Knowledgeable of ...

Tello Events

Media Coordinator

Tampa, FL

$50K - $55K/yr

You will also learn the media planning process and work with media research tools to help the planning team develop innovative media solutions that drive business outcomes for our clients. This ...

Neff Associates

Media Planner/Buyer

Philadelphia, PA · On-site

$56K - $71K/yr

Proficient in Microsoft Office Suite and media research tools (ie. Kantar, Media Audit, Comscore, Scarborough, ect.) * Skilled in analyzing data to uncover insights and create data-driven solutions ...

Neff Associates

Media Planner/Buyer

Philadelphia, PA

$56K - $71K/yr

Proficient in Microsoft Office Suite and media research tools (ie. Kantar, Media Audit, Comscore, Scarborough, ect.) * Skilled in analyzing data to uncover insights and create data-driven solutions ...

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Media Researcher information

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$30K

$113.1K

$164.5K

How much do media researcher jobs pay per year?

As of Aug 11, 2026, the average yearly pay for media researcher in the United States is $113,102.00, according to ZipRecruiter salary data. Most workers in this role earn between $67,000.00 and $154,000.00 per year, depending on experience, location, and employer.

What are some common challenges media researchers face in their daily work?

Media Researchers often face the challenge of sifting through large volumes of information to find relevant and credible sources under tight deadlines. They must stay updated on ever-changing media landscapes, industry trends, and emerging platforms to ensure their research remains current and valuable. Collaborating with editorial teams, PR professionals, or marketing departments is common, so strong communication and adaptability are crucial. Despite these challenges, the role offers opportunities to develop expertise in media analysis and build a strong professional network within the communications industry.

How much do media researchers make?

Media researchers typically earn a median annual salary of around $50,000 to $70,000, depending on experience, location, and industry. Entry-level positions may start lower, while experienced researchers or those with specialized skills can earn higher wages. Salaries can also vary based on the complexity of research tasks and the size of the organization.

What is a media researcher?

A Media Researcher gathers and analyzes information from various media sources, such as television, radio, newspapers, and online platforms, to support content production, marketing, or communication strategies. They track trends, audience preferences, and industry developments to provide insights that guide decision-making. Media Researchers often work for broadcasters, advertising agencies, or media companies to ensure accurate and relevant content. Their role may also involve fact-checking, sourcing interviewees, and compiling reports to assist in content creation.

What are the key skills and qualifications needed to thrive as a media researcher?

To thrive as a Media Researcher, you need strong analytical skills, attention to detail, and a relevant degree in communications, journalism, or a related field. Familiarity with media monitoring tools, databases, and software such as LexisNexis, Meltwater, or Cision is often required. Outstanding written and verbal communication, curiosity, and time management skills make candidates excel in this position. These abilities ensure accurate information gathering, effective reporting, and meaningful insights that support the organization's media strategies.

More about Media Researcher jobs
What cities are hiring for Media Researcher jobs? Cities with the most Media Researcher job openings:
What states have the most Media Researcher jobs? States with the most job openings for Media Researcher jobs include:
What job categories do people searching Media Researcher jobs look for? The top searched job categories for Media Researcher jobs are:
Media Researcher jobs near you
Infographic showing various Media Researcher job openings in the United States as of August 2026, with employment types broken down into 100% Full Time. Highlights an 50% In-person, and 50% Hybrid job distribution, with an average salary of $113,102 per year, or $54.4 per hour.

Integrated Media Planner

Hanson Dodge

Milwaukee, WI • On-site

Full-time

Medical, Dental, Vision, Retirement

Re-posted 2 days ago

Job description

Position Overview
HD's Integrated Media Planner uses data, insights, media planning expertise, and platform fluency to develop high-performing plans that help clients accomplish their business objectives. This role develops strategies and tactics that drive revenue, improve conversion, build loyalty, increase brand reach and relevance, and maximize media efficiency.
The ideal candidate has experience developing and executing media plans across digital and traditional channels, with strong working knowledge of paid social and an ability to support organic social planning/content strategy. This person should be comfortable moving between strategy and execution, translating client goals into clear media recommendations, coordinating campaign details, monitoring performance, and identifying opportunities to improve results.
Responsibilities
  • The Integrated Media Planner will:
  • Design, negotiate, and execute media plans with a clear understanding of clients' businesses, objectives, target audiences, and the most effective media channels.
  • Develop recommendations across paid digital, paid social, search, programmatic, video, display, traditional media, and other relevant channels.
  • Support organic social planning as needed, including platform recommendations, content themes, social audits, posting considerations, and performance learnings.
  • Work across agency teams to align media recommendations with broader account plans and creative campaigns.
  • Perform market, audience, competitive, and media research to uncover opportunities that help clients accomplish their business objectives.
  • Manage day-to-day execution of media plans, including RFPs, media recommendations, negotiating and buying, budget review, reconciliation, and reporting support.
  • Collaborate with cross-functional teams to ensure campaign assets are developed to the correct specifications and delivered to media partners on time.
  • Monitor campaign pacing and performance in partnership with channel leads and analytics teams, helping identify optimization opportunities and key takeaways.
  • Help translate campaign results into clear reporting insights, implications, and recommendations.
  • Stay current on media trends, platform changes, social media best practices, consumer behavior shifts, and emerging opportunities.

Qualifications
  • 2 years+ experience developing and executing media plans in an agency or corporate in-house marketing function.
  • Experience translating clients' business objectives into actionable media plans that deliver measurable results.
  • Proficient in digital and traditional media channels, with particular familiarity in paid social, programmatic, search, video, display, and/or retail media.
  • Working knowledge of organic social strategy, social audits, content planning, or platform best practices is a plus.
  • Ability to read research reports, performance data, and campaign results, then translate findings into actionable planning direction.
  • Experience with consumer research tools such as MRI/Simmons, GWI, or similar platforms is a plus.
  • Experience with media planning, buying, ad serving, and reporting tools such as Basis, Strata, Campaign Manager 360, Meta Ads Manager, Google Ads, GA4, or similar platforms is a plus.

Preferred Qualifications
  • Ambitious and capable learner with a passion for learning new media channels, tools, and practices.
  • Excellent time management skills; must be able to manage multiple clients, plans, and deadlines in a fast-paced environment.
  • "Driver" personality who is equally effective working independently and as part of a team.
  • Bachelor's degree in public relations, journalism, communications, advertising, marketing, or a similar field.
  • Impeccable written and oral communication skills.
  • Embodies our company values: Passionate, Positive, Accountable, Curious, Creative, Collaborative

What We Offer
  • Competitive salary commensurate with experience
  • Comprehensive benefits package including health, dental, and vision insurance
  • 401(k) with company matching
  • Professional development opportunities and continuing education support
  • Collaborative, creative work environment with opportunities for growth
  • Flexible work arrangements and work-life balance initiatives

Apply