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How much do marketing spanish jobs pay per year?

As of Sep 5, 2026, the average yearly pay for marketing spanish in the United States is $45,446.00, according to ZipRecruiter salary data. Most workers in this role earn between $40,000.00 and $50,500.00 per year, depending on experience, location, and employer.

What is a Marketing Spanish?

A Marketing Spanish job involves creating, managing, and executing marketing campaigns specifically tailored for Spanish-speaking audiences. Professionals in this role develop content, translate materials, and ensure messaging resonates culturally and linguistically. They may work in digital marketing, social media, advertising, or brand management to help businesses reach Spanish-speaking customers effectively. Strong language skills, cultural awareness, and marketing expertise are essential for success in this role.

What are the key skills and qualifications needed to thrive in the Marketing Spanish position?

To thrive as a Marketing Spanish professional, you need fluency in Spanish and English, a solid understanding of marketing principles, and experience with multicultural or Hispanic market outreach. Familiarity with digital marketing platforms, CRM software, and analytics tools is often required, and certifications in digital marketing or bilingual communication can be valuable. Excellent interpersonal skills, adaptability, and cultural sensitivity are key soft skills that help build authentic connections with target audiences. These competencies are crucial for effectively engaging Spanish-speaking markets and delivering successful marketing campaigns tailored to diverse audiences.

What are some common challenges faced by Marketing Spanish professionals and how can they be addressed?

Marketing Spanish professionals often face the challenge of bridging cultural differences while ensuring that campaigns resonate authentically with Spanish-speaking audiences. Adapting messaging to reflect regional nuances and values, rather than simply translating content, is essential for success. Collaboration with local experts or community representatives can significantly enhance campaign relevance and effectiveness. Additionally, staying up-to-date with trends and consumer behaviors in various Spanish-speaking markets can help marketers stay ahead of the competition and deliver compelling results.

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Marketing Spanish jobs near you
Infographic showing various Marketing Spanish job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 90% Full Time, 8% Part Time, and 1% Contract. Highlights an 82% Physical, 3% Hybrid, and 15% Remote job distribution, with an average salary of $45,446 per year, or $21.8 per hour.

Sr. Spanish Marketing Specialist (Miami, FL)

NSK Latin America Inc

Miramar, FL • On-site

$71K - $88K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 5 days ago

Key responsibilities

  • Provide full, end-to-end marketing support and strategic guidance for the MNSK and NLA regions.

  • Drive omnichannel marketing campaigns tailored to the MNSK and NLA market dynamics and cultural nuances.

  • Manage the localization of technical literature, digital content, and marketing collateral to ensure regional relevance and accuracy.

Job description

Sr. Spanish Marketing Specialist (Miami, FL) - NSK Corporation 

Must have experience / creative background including Adobe creative suite

The Company

NSK is a global manufacturer of ball and roller bearings, linear motion technology, automotive components, and steering systems with both domestic and overseas manufacturing. NSK also offers a full range of services including reconditioning, ball screw repair, product integration, application engineering, and predictive and preventative maintenance and reliability services. NSK's products and solutions are everywhere where things are in motion - even under the toughest conditions. NSK's high-precision rolling bearings are used in wind turbines and machine tools, linear components are found in production lines, while our automotive components are installed in the vehicles of almost every well-known automaker. 

The Sr. Spanish Marketing Specialist Role

The Sr. Spanish Marketing Specialist is part of the Business Transformation Team, which develops and implements systems and processes to drive growth in strategic markets and deliver a best-in-class customer experience across the Americas region. With a strong background in market intelligence, digital marketing, and analytics, the Sr. Spanish Marketing Specialist provides insights and recommendations to strengthen NSK's market position, understand competitor activity, identify new and strategic customers, and initiate campaigns to increase market share.

This role operates with a dual mandate to drive both localized regional marketing success and functional excellence across the Americas. As the regional owner for both MNSK & NLA, this position provides end-to-end marketing support and strategy localization. Functionally, this role serves as the Americas Creative Lead, dedicating a portion of their capacity to driving cross-regional excellence and providing specialized support to the broader marketing team.

REGION: MNSK (MEXICO) & NLA (LATIN AMERICA)

Responsibilities 

Regional Marketing Ownership (MNSK & NLA)

  • Provide full, end-to-end marketing support and strategic guidance for the MNSK and NLA regions.
  • Drive omnichannel marketing campaigns tailored to the MNSK and NLA market dynamics and cultural nuances. 
  • Manage the localization (translation and regional relevancy) of technical literature, digital content, and marketing collateral to ensure regional relevance and accuracy.
  • Collaborate closely with regional sales leadership to align marketing initiatives with local growth targets, efficiency, and revenue goals.
  • Distributor Marketing Execution - execute joint marketing plans, localized co-branded campaigns, and manage regional co-op marketing investments to accelerate demand generation and ensure consistent brand representation within the territory.
  • Social Media Management - develop and manage the MNSK and NLA social media presence, including the creation of editorial calendars, ongoing content development, and end-to-end platform execution to drive engagement. 
  • Monitor regional KPIs and budgets, adjusting strategies to optimize lead generation and customer engagement. 
  • Team Leadership - lead and mentor regional marketing employees, including but not limited to interns and junior staff, fostering a collaborative and high-performing team culture.
  • Customer Experience (CX) Management - support regional CX initiatives by executing localized Net Promoter Score (NPS) and CSAT surveys, analyzing regional feedback, and monitoring MNSK/NLA digital communication channels (e.g., website chat).

Americas Functional Leadership 

  • Serve as the primary creative lead for the Americas region, conceptualizing and designing high-quality assets for omnichannel campaigns (social and digital ads, email, web, collateral).
  • Develop high-impact sales enablement materials, static images, and video ads for promotion.
  • Develop, enforce, and police corporate brand guidelines across all internal and external communications.
  • Provide strategic design guidance and mentorship to regional counterparts.

Key Competencies for Success

  • Matrix Leadership - proven ability to navigate a matrixed environment, driving creative and design function for the Americas and seamlessly supporting cross-regional peers.
  • Agility & Adaptability - skill in balancing high-level, cross-Americas strategic initiatives with the localized, tactical needs of the MNSK/NLA market.
  • Customer Orientation - deep localized understanding of both the end-user and sales channel needs to create highly effective marketing and enablement tools.
  • Project Management - high capability to independently manage complex workflows, vendor relationships, and budgets without letting administrative tasks derail strategic priorities. 

Qualifications 

  • Education & Experience - minimum of a Bachelor's degree in Marketing, Business, or a relate4d field, with at least 7 years of experience in marketing strategy, budget management, and campaign planning and execution. 
  • Core Marketing Technology (essential for executing localized initiatives) - high working proficiency within a digital marketing stack such as HubSpot, Wistia, Adobe Experience Manager (AEM), organic and paid social media management tools, digital advertising platforms (e.g., Google Ads), and a strong proficiency in using generative AI tools to develop and optimize high-quality marketing content.
  • Functional Stack Requirements
    • Creative Lead - expert-level proficiency in traditional design software (Adobe Photoshop, Illustrator, InDesign) and contemporary AI-driven design tools (Adobe Firefly, Midjourney, or Canva AI). Advanced experiences with video editing platforms (e.g., Adobe Premiere Pro, After Effects, or DaVinci Resolve) is strictly required.
    • Language Skills - bilingual fluency in English and Spanish is required to effectively support the assigned region.

Featured Benefits

  • Full medical, dental, and vision insurance offered
  • Matching 401(k)
  • Generous vacation and holidays 
  • Life insurance
  • Growth opportunities 

NSK is an Equal Employment Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, protected veteran status, or disability status, or any other characteristic protected by law.

VEVRAA Federal Contractor