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Marketing Outreach Manager Jobs (NOW HIRING)

Own email marketing and outreach strategy end-to-end: campaigns, lifecycle/automation flows, and list growth * Build and manage automated flows across the trader lifecycle: welcome series, onboarding ...

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Marketing Outreach Manager information

Is a marketing outreach manager in high demand?

Marketing outreach managers are in high demand as companies seek to expand their brand presence and engage target audiences through strategic campaigns, social media, and digital channels. The role often requires skills in communication, data analysis, and familiarity with marketing tools, making it a valuable position in many industries.

What does a marketing outreach manager do?

A Marketing Outreach Manager is responsible for developing and executing strategies to connect a company or organization with its target audience, often through partnerships, events, and community engagement initiatives. They identify potential partners, coordinate outreach campaigns, and build relationships to boost brand awareness and drive engagement. Their role often involves collaborating with other marketing team members, tracking outreach effectiveness, and adjusting tactics as needed to meet organizational goals.

What are the key skills and qualifications needed to thrive as a marketing outreach manager, and why are they important?

To thrive as a Marketing Outreach Manager, you need expertise in campaign strategy, relationship building, and data-driven marketing, often supported by a degree in marketing, communications, or a related field. Familiarity with CRM platforms, email marketing tools, and analytics software like HubSpot, Mailchimp, and Google Analytics is typically required. Outstanding interpersonal skills, creativity, and adaptability help professionals excel in engaging diverse audiences and managing multiple partnerships. These skills ensure effective outreach, stronger brand presence, and successful execution of marketing initiatives.

What are some common challenges faced by marketing outreach managers when building partnerships with external organizations?

Marketing Outreach Managers often encounter challenges such as aligning partner goals, navigating differences in brand messaging, and coordinating timelines across organizations. Establishing trust and clear communication channels is crucial to overcoming these hurdles. Additionally, managing multiple stakeholders and measuring the effectiveness of outreach initiatives requires strong organizational and analytical skills. Successfully addressing these challenges can lead to long-term, mutually beneficial partnerships.

What is the role of a marketing outreach manager?

A marketing outreach manager develops and implements strategies to build relationships with target audiences, partners, and communities to promote a company's products or services. They often coordinate campaigns, utilize tools like social media and email marketing, and analyze engagement metrics to improve outreach efforts.

What is the difference between Marketing Outreach Manager vs Marketing Coordinator?

AspectMarketing Outreach ManagerMarketing Coordinator
ResponsibilitiesDevelops outreach strategies, manages campaigns, builds partnershipsSupports marketing campaigns, coordinates events, handles administrative tasks
Required SkillsStrategic planning, communication, relationship managementOrganizational skills, communication, basic marketing knowledge
Work EnvironmentLeads outreach efforts, collaborates with teams and external partnersSupports marketing team, handles logistics and coordination
Common CertificationsMarketing certifications, communication skillsBasic marketing or communication certifications

The Marketing Outreach Manager focuses on developing and executing outreach strategies, building partnerships, and managing campaigns. In contrast, the Marketing Coordinator provides support for marketing activities, handles logistics, and assists with campaign execution. Both roles require strong communication skills, but the Outreach Manager has a more strategic and leadership-oriented focus, while the Coordinator is more execution-focused.

More about Marketing Outreach Manager jobs
What cities are hiring for Marketing Outreach Manager jobs? Cities with the most Marketing Outreach Manager job openings:
What are the most commonly searched types of Marketing Outreach jobs? The most popular types of Marketing Outreach jobs are:
What states have the most Marketing Outreach Manager jobs? States with the most job openings for Marketing Outreach Manager jobs include:
Infographic showing various Marketing Outreach Manager job openings in the United States as of August 2026, with employment types broken down into 88% Full Time, 11% Part Time, and 1% Contract. Highlights an 85% Physical, 2% Hybrid, and 13% Remote job distribution.

Weinberg Marketing Outreach Specialist

CJE SeniorLife

Deerfield, IL โ€ข On-site

$75K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 23 days ago


Job description

Who We Are
Agency overview
CJE SeniorLife is a leading provider of services for older adults, dedicated to enhancing quality of life through compassionate care, innovation, and community engagement. Guided by our mission to support older adults in living with dignity, purpose, and connection, we provide a comprehensive range of programs and services that meet the evolving needs of the communities we serve.
Role overview
As a Marketing Outreach Specialist, you're the connector, the storyteller, and the growth driver behind Weinberg Community. You're out in the field building relationships, sparking partnerships, and creating opportunities that bring people through our doors. From planning events to developing outreach strategies, you turn connections into meaningful engagement-and engagement into growth.
This is an on-site role.
What You'll Do
Essential responsibilities
Referral Development & Relationship Management
  • Proactively identify, source, and cultivate new referral partners across key channels with primary focus on synagogues, medical practices - especially neurologists and geriatricians, hospital discharge planners and healthcare/short-term rehab centers.
  • Build and maintain strong, ongoing relationships with referral sources to generate consistent, qualified leads.
  • Conduct regular outreach visits, presentations, and follow-up to strengthen partnerships and drive referral volume.
  • Partner with organizations, hosting events both inside and outside of Weinberg to make presence more known to the community.

Outreach Strategy & Planning
  • Collaborate with Community's Marketing Outreach Specialist to ensure a coordinated approach to partnerships with organizations and agencies where collaboration is most advantageous.
  • Develop, write, and implement an annual outreach plan with clear objectives, KPIs, and timelines aligned with organizational census goals, working closely with the sales team and their efforts.
  • Monitor performance against targets, analyze outcomes, and adjust strategies as necessary to optimize results.

Awareness-Building Activities & Events
  • Create and execute targeted outreach events, professional education sessions, engagement activities, and community presentations to increase brand visibility and drive business growth.
  • Plan and implement sponsorships, with representation at senior fairs, community events, and professional networking opportunities.
  • Partner with Weinberg's marketing and sales teams to support campaign ideation and deliverables.

Collaboration & Internal Support
  • Engage internal team members-including clinical, sales, leadership, and program staff-when appropriate, to support outreach efforts and presentations.
  • Participate in the move-in process for new residents providing administrative support in the form of document acquisition and management, as needed.
  • Support the sales team with tours, lead cultivation, and both on-site and off-site events.
  • Monitor supply and initiate replenishment of marketing materials and promotional items.

CRM & Data Management
  • Maintain the CRM to accurately document outreach activities, referral source interactions, follow-up, and reporting.

Compensation
$75k to $80k with potential for commission.
Schedule
Monday to Friday, 8:30 am to 5:00 pm.
Union status
Union membership is not an option.
Who You Are
Education
  • Bachelor's Degree from four-year college or university; and ten years related experience; or equivalent combination of education and experience.

Experience
  • Sales experience is a plus.

Other
  • Experience in senior living, health care, home care, social services, or related fields (preferred).
  • Demonstrated success in outreach, business development, or relationship-based sales.
  • Strong interpersonal, presentation, and communication skills.
  • Ability to work independently, prioritize effectively, and manage time across multiple projects.
  • Proficiency in CRM systems and Microsoft Office tools.
  • Ability to travel locally.
  • Excellent ability to build relationships with community leaders, professionals, and referral partners.
  • Strong strategic planning and critical thinking skills.
  • Excellent verbal and written communication skills.
  • Strong organizational skills.
  • Passionate about non-profit organizations.

Key Competencies
  • Relationship-building
  • Strategic thinking
  • Public speaking
  • Creativity
  • Professional presence
  • Data-driven decision-making

Why This Role Rocks
Impact
Your work fuels everything. The relationships you build and the visibility you create directly drive referrals, strengthen our presence in the community, and help more older adults access the care and services they need. Simply put-you don't just support growth, you make it happen.
Benefits for Full-time Roles
  • Vacation and sick time off
  • BCBSIL medical insurance
  • Dental insurance
  • Vision insurance
  • Employee life insurance
  • Spousal and dependent life insurance
  • Long term and short term disability insurance
  • Tuition reimbursement for nurses, nurse assistants, and CNAs
  • Competitive pay
  • Retirement plan
  • Opportunity to work in a mission-driven organization
  • Supportive team environment
  • Ongoing training and development
  • Employee purchase discounts
  • Employee assistance program
  • Health club discounts

Equal Opportunities for Everyone
CJE SeniorLife is proud to be an Equal Opportunity Employer and welcomes applicants of all backgrounds, experiences, and perspectives.
#CJESL11
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
This employer is required to notify all applicants of their rights pursuant to federal employment laws.
For further information, please review the Know Your Rights notice from the Department of Labor.