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Marketing In Publishing Jobs (NOW HIRING)

Macmillan

Senior Marketing Manager

Manhattan, NY

$86K - $91K/yr

Reporting to the Senior Marketing Director, the Senior Marketing Manager will be a key team member ... In the UK, Australia, India, and South Africa, companies in the Holtzbrinck Publishing Group ...

Macmillan

Senior Marketing Manager

Manhattan, NY · On-site +1

$86K - $91K/yr

Reporting to the Senior Marketing Director, the Senior Marketing Manager will be a key team member ... In the UK, Australia, India, and South Africa, companies in the Holtzbrinck Publishing Group ...

Paramount

Production Manager, Publishing

Manhattan, NY · On-site

$85K - $100K/yr

#WeAreParamount on a mission to unleash the power of content... you in? We've got the brands, we've ... Coordinate with editorial, design, sales, and marketing teams to ensure alignment on timelines ...

SkipperBud's

Marketing Coordinator

Pewaukee, WI · On-site

$41K - $57K/yr

OVERVIEW: The Marketing Coordinator is responsible for analyzing the market and developing the ... Publisher * May require a bachelor's degree with two to four years of experience in the field or in ...

Island Marine Center

Marketing Coordinator

Cumming, GA · On-site

$38K - $52K/yr

OVERVIEW: The Marketing Coordinator is responsible for analyzing the market and developing the ... Publisher * May require a bachelor's degree with two to four years of experience in the field or in ...

Paramount

Production Manager, Publishing

Manhattan, NY

$85K - $100K/yr

#WeAreParamount on a mission to unleash the power of content... you in? We've got the brands, we've ... Coordinate with editorial, design, sales, and marketing teams to ensure alignment on timelines ...

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How much do marketing in publishing jobs pay per year?

As of Jun 28, 2026, the average yearly pay for marketing in publishing in the United States is $47,471.00, according to ZipRecruiter salary data. Most workers in this role earn between $38,000.00 and $53,500.00 per year, depending on experience, location, and employer.

What is the highest paying job for marketing?

In marketing, executive roles such as Chief Marketing Officer (CMO) or Vice President of Marketing tend to be the highest paying positions, often earning six-figure salaries or more. These roles require extensive experience, strategic leadership skills, and often involve overseeing large teams and budgets.

What is the difference between Marketing In Publishing vs Content Marketing Specialist?

AspectMarketing In PublishingContent Marketing Specialist
Required CredentialsBachelor's in Marketing, Communications, or related fieldBachelor's in Marketing, Communications, or related field
Work EnvironmentPublishing houses, media companies, online publishersDigital marketing agencies, corporate marketing teams, media firms
Industry UsagePrimarily in publishing and media sectorsAcross various industries including tech, retail, and media
Common Search/ComparisonYesYes

Marketing In Publishing and Content Marketing Specialist roles share similar educational backgrounds and often work within media and publishing environments. However, Marketing In Publishing focuses specifically on promoting books, magazines, and media content, while Content Marketing Specialists develop broader digital content strategies across multiple industries. Both roles require strong communication skills and marketing knowledge, but their target audiences and content types differ.

What are some unique challenges marketing professionals face in the publishing industry, and how can they overcome them?

Marketing professionals in publishing often encounter challenges such as rapidly changing reader preferences, tight promotion timelines, and the need to support both print and digital products. To succeed, marketers must stay informed about industry trends, leverage data analytics to understand target audiences, and collaborate closely with editorial and sales teams for cohesive campaigns. Building strong relationships with authors and external partners, like bookstores and media outlets, can also amplify a book's reach and impact.

What does marketing in publishing do?

Marketing in publishing involves promoting books, magazines, or digital content to target audiences through advertising, social media, and campaigns. Professionals in this field analyze market trends, develop branding strategies, and collaborate with authors and editors to increase sales and visibility.

Can I work in publishing with a marketing degree?

Marketing degrees are valuable for publishing roles such as marketing coordinator, brand manager, or promotional specialist, where skills in communication, digital marketing, and analytics are important. Many publishing companies seek candidates with marketing knowledge to help promote books, magazines, or digital content, often requiring familiarity with tools like social media platforms and content management systems.

How much does a marketing executive in publishing make?

A marketing executive in publishing typically earns between $50,000 and $80,000 annually, depending on experience, location, and the size of the publisher. Strong skills in digital marketing, content strategy, and familiarity with industry tools can influence salary levels.

What is marketing in publishing?

Marketing in publishing refers to the strategies and activities used to promote books, magazines, or other published materials to target audiences. This includes market research, advertising campaigns, author events, social media promotion, and partnerships with bookstores and media outlets. The goal is to increase visibility, generate buzz, and drive sales for published works. Marketers in publishing often collaborate closely with authors, editors, and sales teams to ensure successful book launches and ongoing promotion. Their work is essential in a competitive industry where discoverability is key to a book's success.

What are the key skills and qualifications needed to thrive as a Marketing professional in Publishing, and why are they important?

To thrive as a Marketing professional in Publishing, you need expertise in market research, campaign management, and a solid understanding of the publishing industry, usually supported by a degree in marketing, communications, or a related field. Familiarity with tools like Adobe Creative Suite, CRM platforms, social media analytics, and email marketing systems is typically required. Creativity, strong communication, and the ability to collaborate across departments are standout soft skills. These competencies are vital for effectively promoting books and authors, driving sales, and navigating the evolving digital landscape of publishing.
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Marketing In Publishing jobs near you
Marketing Manager, Brand Team (Hybrid)

Marketing Manager, Brand Team (Hybrid)

HarperCollins Publishers

Nashville, TN • On-site

Full-time

Posted 23 days ago

Job description

Overview
The Marketing Manager will work closely with the Vice President of Marketing in creating and executing complex marketing strategies primarily for top author brands within Nelson Books, specifically their front and backlist non-fiction trade books. The candidate should be well-versed in and able to develop and implement book marketing and publicity best practices online, in-store, and at events. Additionally, the candidate should possess strong writing skills as they will be required to create marketing copy both independently and collaboratively. The candidate will bring innovation and thought leadership to the Nelson Books Brand Team's overall work, resulting in robust marketing initiatives that ultimately elevate the brands and increase company revenue. This role requires a high level of attention to detail, organization, and strong communication skills. Editorial background a plus.
Our preference is to fill this position in Nashville, TN but we are also open to qualified candidates that are located outside of the Nashville area. Travel may be required based on the need of the business.
Responsibilities
  • Individually and collaboratively develops and implements marketing campaigns for assigned titles and brands.
  • Individually and collaboratively develops messaging, themes and tangible product selling hooks for new and backlist products as well as for seasonal and thematic campaigns.
  • Oversees digital advertising for brand authors including Amazon ads, META ads, and TikTok
  • Presents or co-presents marketing plans at key meetings with authors, agents, sales teams, and company executives.
  • Works with team to write/compile book cover, flap, and advertising copy.
  • Creates and manages social media campaigns or works with third-party or author to ensure execution.
  • Responsible for the execution of print, online, radio, and television advertising according to marketing plan.
  • Provides creative direction for in-house designers and secures and manages freelance designers for creation of ads, websites, and in-store merchandise.
  • Provides creative direction for in-house designers and secures and manages freelance designers for creation of ads, websites, and in-store merchandise.
  • Manages relationship with outside publicists secured for the Brand Team titles.
  • Manages and/or coordinates editorial schedule as assigned
  • Creates compelling pre-sale and post-sale promotional strategies, including audio and eBook channels.
  • Leverages best practices in digital (email, Amazon advertising, social media, search, etc.) and traditional (advertising, publicity, events) marketing methods to maximize unit sales and revenue.
  • Expands efforts in reaching internal mailing lists through sales data analysis and research of current market trends.
  • Develops catalog pages for all titles and manages catalog process.

Qualifications
Work Experience/Knowledge:
  • 5+ years of experience in a marketing or related field
  • Understanding of brand theory and practice, preferred
  • Experience with digital advertising (Amazon, META, Google, TikTok, others)
  • Preferred working knowledge of publishing industry
  • Well-versed in digital marketing trends and best practices
  • Strong writing and/or editorial abilities
  • Excellent communication and organizational skills

Education: Bachelor's in marketing, writing, communications, or related field is preferred but not required
Industry Knowledge:
  • Understanding of the publishing process, preferred
  • Familiarity with publishing and retail landscapes also preferred

Skills:
  • Proven ability to develop and maintain strong professional relationships with colleagues and vendors
  • Experience managing multiple, competing priorities, duties and/or projects
  • Strong organizational, time management skills with attention to detail
  • Exceptional written and verbal communication skills
  • Must be able to work independently under tight deadlines
  • Must possess the skill to set priorities and problem solve
  • Strong computer skills necessary, especially Microsoft Office, Canva, and social media platforms
  • Proficiency with Adobe Creative Suite software is a plus.

HarperCollins Christian Publishing is an equal opportunity employer.
HarperCollins Christian Publishing is committed to providing reasonable accommodation for qualified individuals with disabilities, in our job application and/or interview process. If you need assistance or accommodation in completing your application, due to a disability, email us at TalentManagement@harpercollins.com. Note: we will only respond to accommodation requests.

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