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Marketing In Publishing Jobs (NOW HIRING)

Publishing Manager (Books)

Santa Monica, CA · On-site

$80K - $105K/yr

Collaborate with sales, marketing, publicity, subrights, and distribution to deliver profitable titles to market while maintaining strong margins. * In conjunction with external publishing partners ...

This requires working across different departments within the organization (publishing, marketing ... In the UK, Australia, India, and South Africa, companies in the Holtzbrinck Publishing Group ...

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How much do marketing in publishing jobs pay per year?

As of Jun 28, 2026, the average yearly pay for marketing in publishing in the United States is $47,471.00, according to ZipRecruiter salary data. Most workers in this role earn between $38,000.00 and $53,500.00 per year, depending on experience, location, and employer.

What is the highest paying job for marketing?

In marketing, executive roles such as Chief Marketing Officer (CMO) or Vice President of Marketing tend to be the highest paying positions, often earning six-figure salaries or more. These roles require extensive experience, strategic leadership skills, and often involve overseeing large teams and budgets.

What is the difference between Marketing In Publishing vs Content Marketing Specialist?

AspectMarketing In PublishingContent Marketing Specialist
Required CredentialsBachelor's in Marketing, Communications, or related fieldBachelor's in Marketing, Communications, or related field
Work EnvironmentPublishing houses, media companies, online publishersDigital marketing agencies, corporate marketing teams, media firms
Industry UsagePrimarily in publishing and media sectorsAcross various industries including tech, retail, and media
Common Search/ComparisonYesYes

Marketing In Publishing and Content Marketing Specialist roles share similar educational backgrounds and often work within media and publishing environments. However, Marketing In Publishing focuses specifically on promoting books, magazines, and media content, while Content Marketing Specialists develop broader digital content strategies across multiple industries. Both roles require strong communication skills and marketing knowledge, but their target audiences and content types differ.

What are some unique challenges marketing professionals face in the publishing industry, and how can they overcome them?

Marketing professionals in publishing often encounter challenges such as rapidly changing reader preferences, tight promotion timelines, and the need to support both print and digital products. To succeed, marketers must stay informed about industry trends, leverage data analytics to understand target audiences, and collaborate closely with editorial and sales teams for cohesive campaigns. Building strong relationships with authors and external partners, like bookstores and media outlets, can also amplify a book's reach and impact.

What does marketing in publishing do?

Marketing in publishing involves promoting books, magazines, or digital content to target audiences through advertising, social media, and campaigns. Professionals in this field analyze market trends, develop branding strategies, and collaborate with authors and editors to increase sales and visibility.

Can I work in publishing with a marketing degree?

Marketing degrees are valuable for publishing roles such as marketing coordinator, brand manager, or promotional specialist, where skills in communication, digital marketing, and analytics are important. Many publishing companies seek candidates with marketing knowledge to help promote books, magazines, or digital content, often requiring familiarity with tools like social media platforms and content management systems.

How much does a marketing executive in publishing make?

A marketing executive in publishing typically earns between $50,000 and $80,000 annually, depending on experience, location, and the size of the publisher. Strong skills in digital marketing, content strategy, and familiarity with industry tools can influence salary levels.

What is marketing in publishing?

Marketing in publishing refers to the strategies and activities used to promote books, magazines, or other published materials to target audiences. This includes market research, advertising campaigns, author events, social media promotion, and partnerships with bookstores and media outlets. The goal is to increase visibility, generate buzz, and drive sales for published works. Marketers in publishing often collaborate closely with authors, editors, and sales teams to ensure successful book launches and ongoing promotion. Their work is essential in a competitive industry where discoverability is key to a book's success.

What are the key skills and qualifications needed to thrive as a Marketing professional in Publishing, and why are they important?

To thrive as a Marketing professional in Publishing, you need expertise in market research, campaign management, and a solid understanding of the publishing industry, usually supported by a degree in marketing, communications, or a related field. Familiarity with tools like Adobe Creative Suite, CRM platforms, social media analytics, and email marketing systems is typically required. Creativity, strong communication, and the ability to collaborate across departments are standout soft skills. These competencies are vital for effectively promoting books and authors, driving sales, and navigating the evolving digital landscape of publishing.
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What states have the most Marketing In Publishing jobs? States with the most job openings for Marketing In Publishing jobs include:

Publishing Manager (Books)

Absurd Ventures

Santa Monica, CA

$80K - $105K/yr

Other

Medical, Dental, Vision, Life, Retirement, PTO

Posted 8 days ago


Job description

We are seeking an experienced Publishing Manager to help build and lead the overall strategy and performance of our books publishing imprint, Absurd Ventures Press. In conjunction with an external team of publishing domain experts, this role helps oversee the imprint with direct responsibility for revenue growth, profitability, and the long-term success of the publishing program. The Publishing Manager drives both creative and financial success ensuring that production, design, marketing, and managing editorial teams work effectively toward shared goals. The role requires a blend of strategic vision, commercial acumen, and creative leadership to shape the list's direction. 
 

Core Responsibilities: 

  • Help develop imprint strategy, ensuring year-over-year growth in topline revenue and profitability. 
  • Work with our publishing partners to oversee the critical path for the imprint program. This includes providing oversight to internal and external teams in Editorial, Managing Editorial, Production, and Art, ensuring alignment, efficiency, and financial discipline. 
  • Collaborate with sales, marketing, publicity, subrights, and distribution to deliver profitable titles to market while maintaining strong margins. 
  • In conjunction with external publishing partners and the Absurd finance team, help manage financial goals of the program, including budgeting, P&L evaluation, and overall profitability. 
  • Represent the publishing program internally and externally, cultivating strong relationships with authors, agents, and industry partners. 
  • Manage all stages of each title's print/digital lifecycle, including review of all passes; coordination with production, design, and freelancers; drafting of copy and metadata; and maintenance of reprints/backlist. 
  • Work with our external publishing partners to develop relationships with literary agents, authors, illustrators, and other partners. 
  • Attend conferences and trade shows as needed and lead internal/external presentations.  

Core Qualifications: 

  • 5 to 8 years of publishing experience, including progressive leadership responsibility within a publishing house 
  • Proven track record of driving revenue growth and profitability 
  • Deep understanding of the book publishing market and strong editorial judgment 
  • Highly connected network of contacts in publishing ecosystem (agents, retail, media, influencer networks, etc.)  
  • Experience working with stakeholders across internal teams and managing external partnerships 
  • Demonstrated success in acquisitions and author/agent relations 
  • Strong financial and strategic planning skills 
  • Excellent communication, collaboration, and leadership abilities 
  • A taste for the absurd 

 
The base pay range for this position is $80,000 to $105,000 per year. Actual compensation is based on market location and may vary depending on job-related knowledge, skills, and experience. We also offer a competitive package of benefits including vacation time, sick time, company holidays, parental leave, medical/dental/vision insurance, life insurance, disability insurance, and 401(k) matching to regular full-time employees. Certain roles may also be eligible for bonus and equity. 
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