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Marketing Generalist Jobs (NOW HIRING)

janney

  • PTO

A strong Marketing generalist skill-set, with hands-on experience across multiple disciplines. * A proven track record of delivering end-to-end marketing strategies and activations with clear results ...

janney

  • PTO

A strong Marketing generalist skill-set, with hands-on experience across multiple disciplines. * A proven track record of delivering end-to-end marketing strategies and activations with clear results ...

janney

  • PTO

A strong Marketing generalist skill-set, with hands-on experience across multiple disciplines. * A proven track record of delivering end-to-end marketing strategies and activations with clear results ...

Friends University

Marketing Specialist (8207)

Wichita, KS · On-site

  • Retirement

  • PTO

As a member of a small, collaborative team, this position works as a marketing generalist and contributes to projects beyond its primary area of focus as needed. Work hours average 40 to 45 hours per ...

Insight Recruitment

Marketing Specialist

Lincoln, NE · Hybrid

$65K - $75K/yr

  • Medical

  • Dental

  • Retirement

  • PTO

Who This Opportunity Is Best Suited For We're looking for someone who enjoys being a marketing generalist and wants to continue broadening their experience. You may be a great fit if you: * Have ...

TikTok

Creator Activations Manager - TikTok Operations

New York, NY · On-site

$121K - $272K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

Act as the project lead across internal and external stakeholders to deliver activations on time and to standard. - Operate as a marketing generalist: Combine strategy development with operational ...

New

janney

  • PTO

A strong Marketing generalist skill-set, with hands-on experience across multiple disciplines. * A proven track record of delivering end-to-end marketing strategies and activations with clear results ...

Champions Group Holdings

Marketing Manager

Brea, CA · On-site

Marketing Generalist- Comfortable working with marketing experts in every discipline and able to translate strategies to operational teams to understand the purpose and benefit of programs. * Data ...

janney

  • PTO

A strong Marketing generalist skill-set with hands-on experience across multiple disciplines. * A proven track record of delivering effective growth marketing strategies to financial advisors, with ...

C2 Staffing

Contract Marketing Manager

Milwaukee, WI · On-site

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

They need a marketing generalist and driver: someone with real commercial understanding of what a launch takes, who coordinates across functions, holds timelines and stakeholders together, and ...

Champions Group Holdings

Marketing Manager

Brea, CA

Marketing Generalist- Comfortable working with marketing experts in every discipline and able to translate strategies to operational teams to understand the purpose and benefit of programs. * Data ...

FRIENDS UNIVERSITY

Marketing Specialist (8207)

Wichita, KS · On-site

  • Retirement

  • PTO

As a member of a small, collaborative team, this position works as a marketing generalist and contributes to projects beyond its primary area of focus as needed. Work hours average 40 to 45 hours per ...

Harbor Bank of MD

AVP, Marketing

Baltimore, MD · On-site

$70K - $95K/yr

The ideal candidate is a marketing generalist with experience in digital marketing, content creation, website management, paid advertising, social media, events, and campaign analytics. The AVP will ...

Charta Group Inc.

Marketing Manager

Hawthorne, CA · On-site

$85K - $100K/yr

If you are a collaborative, hands on marketing generalist who bridges creative instinct with analytical thinking, we would love to hear from you. Duties & Responsibilities * Build and manage the ...

janney

  • PTO

A strong Marketing generalist skill-set with hands-on experience across multiple disciplines. * A proven track record of delivering effective growth marketing strategies to financial advisors, with ...

Champions Group Holdings

Marketing Manager

Brea, CA · On-site

Marketing Generalist- Comfortable working with marketing experts in every discipline and able to translate strategies to operational teams to understand the purpose and benefit of programs. * Data ...

Champions Group Holdings

Marketing Manager

Brea, CA · On-site

Marketing Generalist- Comfortable working with marketing experts in every discipline and able to translate strategies to operational teams to understand the purpose and benefit of programs. * Data ...

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Showing results 41-60

All JobsMarketing Generalist Jobs

Marketing Generalist information

See salary details

$31K

$91.5K

$127.5K

How much do marketing generalist jobs pay per year?

As of Aug 18, 2026, the average yearly pay for marketing generalist in the United States is $91,461.00, according to ZipRecruiter salary data. Most workers in this role earn between $46,000.00 and $127,000.00 per year, depending on experience, location, and employer.

What is a marketing generalist?

A Marketing Generalist is a versatile marketing professional responsible for executing a broad range of marketing activities, including content creation, social media management, email marketing, SEO, and campaign coordination. They work across multiple channels to support brand awareness, lead generation, and customer engagement. This role is ideal for individuals with diverse marketing skills who enjoy adapting to different tasks and collaborating with various teams. Marketing Generalists often work in small to mid-sized companies or startups where a specialized marketing team may not be available.

What are the daily responsibilities of a marketing generalist?

As a Marketing Generalist, your day-to-day activities may include developing and scheduling social media posts, creating and distributing marketing collateral, assisting with email marketing campaigns, updating website content, and analyzing campaign performance data. You’ll often collaborate with sales, design, and product teams to ensure consistent messaging and support ongoing marketing initiatives. The role also involves staying current with market trends and competitor activities to contribute new ideas. This variety allows you to build a broad skill set and gain exposure to multiple aspects of marketing, making it an excellent foundation for future career advancement.

What skills and qualifications are needed to thrive as a marketing generalist?

To thrive as a Marketing Generalist, you need a strong grasp of marketing principles, campaign management, content creation, and data analysis, typically supported by a bachelor’s degree in marketing or a related field. Familiarity with tools like Google Analytics, CRM software, social media platforms, and marketing automation systems is often expected, along with certifications such as HubSpot or Google Ads being advantageous. Excellent organizational skills, creativity, adaptability, and strong communication are valuable soft skills that help Marketing Generalists excel. These abilities ensure effective execution of diverse marketing tasks, strong cross-team collaboration, and measurable results across various channels.

How much does a marketing generalist make?

The average salary for a marketing generalist typically ranges from $50,000 to $70,000 per year, depending on experience, location, and industry. Entry-level roles may start lower, while experienced professionals with skills in digital marketing and analytics can earn higher salaries.

What does a marketing generalist do?

A marketing generalist is responsible for supporting various marketing activities, including content creation, social media management, market research, and campaign coordination. They often work across multiple channels and may use tools like analytics platforms to measure campaign effectiveness, requiring versatility and broad marketing knowledge.
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What are the most commonly searched types of Marketing Generalist jobs?

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What states have the most Marketing Generalist jobs?

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Marketing Generalist jobs near you
Infographic showing various Marketing Generalist job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 88% Full Time, 10% Part Time, and 1% Contract. Highlights an 82% Physical, 3% Hybrid, and 15% Remote job distribution, with an average salary of $91,461 per year, or $44 per hour.

Marketing & Communications Manager

CornerStone Professional Placement

Plano, TX • Hybrid

$125K/yr

Full-time

Medical, Retirement, PTO

Posted 3 days ago

New

Job description

Marketing & Communications Manager

Location: Plano, TX (Hybrid)
Employment Type: Direct Hire
Compensation: $125K-$135K/year + 10% bonus

Do you thrive as the person who keeps marketing moving-shaping strategy with leadership, protecting the brand, managing outside partners, and making sure competing priorities actually get across the finish line?

CornerStone Professional Placement is seeking a Marketing & Communications Manager for a growing organization in the Plano, TX area. This high-visibility individual contributor role combines marketing strategy, brand management, communications, content, and project execution.

You'll work closely with senior leadership and external partners while taking ownership of day-to-day marketing initiatives. This is an excellent opportunity for a strategic marketing generalist who enjoys autonomy, variety, and the opportunity to influence an evolving brand.


Responsibilities

  • Partner with senior leadership to develop and execute marketing and communications strategies aligned with business priorities.

  • Serve as a key brand steward, maintaining consistent messaging and helping guide the continued evolution of the brand.

  • Manage multiple marketing initiatives, priorities, timelines, calendars, and deliverables from planning through execution.

  • Coordinate with external agencies, consultants, and creative partners to keep projects aligned, on schedule, and moving forward.

  • Develop and coordinate content across digital, social, web, video, presentations, thought leadership, and other marketing channels.

  • Support external communications and executive messaging in partnership with internal stakeholders and outside resources.

  • Translate business priorities into clear, actionable marketing initiatives for internal and external audiences.

  • Track marketing KPIs and use performance insights to help guide recommendations and future initiatives.


Qualifications

  • 5+ years of progressive experience in marketing, communications, and/or brand management.

  • Strong B2B marketing and communications experience.

  • Experience contributing to brand strategy, brand development, or brand evolution.

  • Experience managing external agencies, consultants, vendors, or other marketing partners.

  • Demonstrated ability to develop effective content and communications across multiple channels and audiences.

  • Exceptional organization and project management skills with the ability to manage multiple competing priorities.

  • Strong writing, editing, communication, and stakeholder management skills.

  • Self-directed and proactive approach with the ability to take initiative, ask questions, and drive work forward.

  • Working knowledge of marketing analytics, KPIs, and performance measurement.

  • Bachelor's degree in Marketing, Communications, Business, or a related field preferred; equivalent experience may be considered.


Why Candidates Like This Role

  • High-visibility opportunity with exposure to senior leadership.

  • Significant ownership of day-to-day marketing initiatives.

  • Strategic role that also allows you to stay close to execution.

  • Opportunity to influence brand direction and marketing priorities.

  • Collaboration with experienced external marketing partners.

  • Individual contributor position with autonomy and broad responsibility.

  • Hybrid work environment.

  • Competitive base compensation plus bonus opportunity.

  • Comprehensive benefits package.


Additional Details

Schedule: Hybrid work environment in Plano, TX.

Benefits: Comprehensive health and wellness benefits, retirement benefits, paid time off, paid holidays, and additional employee benefits.

Travel Requirements: Limited travel may be required.