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Marketing Executive Jobs in Rochester, NY (NOW HIRING)

Morgan Stanley

Market Executive

Rochester, NY · On-site

A Market Executive directly manages a market-level branch and additional branches within the Market ... Sales/Marketing: * Seeks opportunities to grow business and drive sales by capitalizing on firm ...

Morgan Stanley

Market Executive

Rochester, NY

TheMarket Executive'sprimary focus is to drive revenue, increase profitability, and manage risk ... Sales/Marketing: * Seeks opportunities to grow business and drive sales by capitalizing on ...

Box

Field Marketing Manager

York, NY

Run an executive engagement program including invitation-only dinners and hospitality, targeted ... Collaborate with product marketing, campaigns, and content teams to deliver cohesive messaging and ...

Nexstar Media Group

Account Executive

Rochester, NY · On-site

$50K - $80K/yr

WROC/RochesterFirst is hiring an Account Executive to join our award-winning team. With the ... Sell integrated marketing solutions including broadcast television, streaming/OTT, CTV, display ...

Audacy, Inc.

Account Executive

Rochester, NY · Hybrid

$40K - $55K/yr

Account Executive Department: Sales Reporting To: Sales Manager Employment Type: Full-Time Work ... Display Ads, Email Marketing, OTT, SEM/SEO, Social Advertising, Amazon AdvertisingSales Consultants ...

Audacy, Inc.

Account Executive

Rochester, NY · Hybrid

$40K - $55K/yr

... marketing assets including OTT, unique sponsorship opportunities, an e-commerce platform and ... An Audacy Account Executive is an audio and digital media sales consultant connecting local ...

Audacy, Inc.

Account Executive

Rochester, NY · On-site

$40K - $55K/yr

Account Executive Department: Sales Reporting To: Sales Manager Employment Type: Full-Time Work ... marketing assets including OTT, unique sponsorship opportunities, an e-commerce platform and ...

MSM, Inc.

Associate Account Executive

Webster, NY · On-site

$65K - $70K/yr

Associate Account Executive for Tradeshows & Events MSM is seeking talented, detail-oriented ... Connects marketing, sales, and project execution to larger client and business goals; identifies ...

AeroSafe Global

Marketing Events Manager

Rochester, NY · On-site

Manage hotel room blocks and on-site schedules for executives and sales teams attending the shows. * Lead & Marketing Support: Work with the marketing team to execute pre-show promotional campaigns ...

MACNY's Job Board

Marketing Events Manager

Rochester, NY · On-site

$70K - $90K/yr

Manage hotel room blocks and on-site schedules for executives and sales teams attending the shows. * Lead & Marketing Support: Work with the marketing team to execute pre-show promotional campaigns ...

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All JobsMarketing JobsMarketing Executive JobsMarketing Executive Jobs in Rochester, NY

Marketing Executive information

See Rochester, NY salary details

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$66K

$112.5K

How much do marketing executive jobs pay per year?

As of Sep 2, 2026, the average yearly pay for marketing executive in Rochester, NY is $66,045.00, according to ZipRecruiter salary data. Most workers in this role earn between $46,400.00 and $85,800.00 per year, depending on experience, location, and employer.

What is a marketing executive?

A marketing executive works on a company’s advertising, marketing, and public relations efforts to increase sales or create a public image for the company. People in this career are responsible for different aspects of research, strategy, budget, and implementation of marketing campaigns. In some companies, their job duties may include producing the actual copy or other marketing content. Some people in this career work exclusively with digital campaigns and should be familiar with digital marketing trends. A successful marketing executive may eventually be promoted to CMO, or chief marketing officer of a company.

What are the key skills and qualifications needed to thrive as a marketing executive?

To thrive as a Marketing Executive, you need a solid understanding of marketing principles, market analysis, campaign management, and typically a degree in marketing, business, or a related field. Familiarity with digital marketing tools, analytics platforms like Google Analytics, CRM systems, and certifications such as Google Ads or HubSpot can be highly beneficial. Strong communication, creativity, and project management skills help you stand out in developing and executing effective marketing strategies. These skills are crucial for driving brand awareness, engaging target audiences, and achieving business growth in a competitive marketplace.

What are some common challenges faced by marketing executives when coordinating cross-functional campaigns?

Marketing Executives often encounter challenges when collaborating with teams such as sales, product development, and design. Differences in priorities, communication styles, and timelines can create hurdles in aligning campaign goals and deliverables. Successful Marketing Executives address these challenges by fostering open communication, setting clear expectations, and regularly updating stakeholders. Proactive project management and flexibility are key to ensuring campaigns are delivered on time and achieve desired outcomes.

What is the difference between Marketing Executive vs Marketing Coordinator?

AspectMarketing ExecutiveMarketing Coordinator
ResponsibilitiesDevelops marketing strategies, manages campaigns, analyzes market trendsSupports campaign execution, coordinates events, handles administrative tasks
Required SkillsMarketing knowledge, communication skills, analytical abilityOrganizational skills, communication, basic marketing understanding
QualificationsBachelor's degree in marketing or related fieldBachelor's degree, often in marketing, communications, or business
Work EnvironmentOffice-based, client meetings, campaign planningOffice-based, event coordination, administrative support

The main difference between a Marketing Executive and a Marketing Coordinator lies in their responsibilities and level of strategic involvement. Marketing Executives focus on developing and managing marketing strategies, while Marketing Coordinators support these efforts through coordination and administrative tasks. Both roles require similar educational backgrounds and skills, but Marketing Executives typically have more strategic responsibilities and decision-making authority.

What should a marketing executive do?

A marketing executive develops and implements marketing strategies to promote products or services, conducts market research, analyzes consumer data, manages advertising campaigns, and collaborates with sales teams. They often use tools like CRM software and digital marketing platforms and may require skills in communication, analytics, and project management.
More about Marketing Executive jobs

What are the most commonly searched types of Marketing jobs in Rochester, NY?

The most popular types of Marketing jobs in Rochester, NY are:

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For Marketing Executive jobs in Rochester, NY, the most frequently searched job titles are:

What job categories do people searching Marketing Executive jobs in Rochester, NY look for?

The top searched job categories for Marketing Executive jobs in Rochester, NY are:

What cities near Rochester, NY are hiring for Marketing Executive jobs?

Cities near Rochester, NY with the most Marketing Executive job openings:

Marketing Executive jobs near you
Infographic showing various Marketing Executive job openings in Rochester, NY as of August 2026, with employment types broken down into 1% Internship, 84% Full Time, 12% Part Time, and 3% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $66,045 per year, or $31.8 per hour.

Marketing Director

Insero Talent Solutions

Rochester, NY

Full-time

Re-posted 19 days ago

Job description

Insero Talent Solutions has partnered with a flourishing optical company based in Rochester, NY, experiencing substantial growth to recruit a Marketing Director.

Position Summary

The Marketing Director serves as the senior marketing executive and principal advisor to the CEO on all marketing, branding, communications, and customer engagement initiatives. This position develops enterprise marketing strategies that drive revenue growth, strengthen brand equity, support product innovation, expand market share, and enhance customer experience across all business channels.

Scope of Responsibility

The Marketing Director has overall responsibility for corporate marketing strategy, digital transformation, brand management, demand generation, licensing, product marketing, communications, e-commerce marketing, retail marketing, analytics, and marketing technology.

The role leads internal staff and external agencies while partnering with executive leadership to achieve strategic business objectives.

Leadership Responsibilities

  • Serve as the principal marketing advisor to the CEO and executive leadership team.
  • Develop long-range marketing strategies aligned with corporate growth initiatives.
  • Lead enterprise brand architecture across all of the company's brands.
  • Direct integrated marketing strategies across digital, retail, wholesale, healthcare,
  • government, and e-commerce channels.
  • Lead product launch and go-to-market strategies.
  • Oversee digital marketing, SEO, SEM, paid media, content marketing, email marketing,
  • influencer marketing, affiliate marketing, and social media.
  • Lead licensing and strategic brand partnership marketing programs.
  • Direct corporate communications, public relations, executive messaging, and reputation
  • Develop annual marketing budgets and measure ROI, ROAS, CAC, CLV, and other key
  • performance indicators.
  • Champion AI, marketing technology, automation, CRM, analytics, and customer
  • intelligence initiatives.
  • Build, mentor, and lead a high-performing marketing department.

Education

  • Bachelor's degree in Marketing, Business Administration, Communications, Public Relations, or a related field, or an equivalent combination of education and progressively responsible marketing experience. MBA or related graduate degree preferred.

Experience

Required:

  • 10+ years of progressive marketing leadership experience.
  • Executive-level experience developing enterprise marketing strategy.
  • Experience leading multi-brand marketing organizations, digital marketing, budgeting, analytics, and cross-functional initiatives.

Preferred:

  • Manufacturing, optical, healthcare, consumer products, B2B/B2C, e-commerce, and licensed products experience.

Knowledge, Skills & Abilities

  • Enterprise marketing strategy, executive leadership, digital marketing, brand management, licensing, AI-enabled marketing, marketing analytics, financial management, customer insights, public relations, organizational development, strategic partnerships, and executive communication.
  • Oversee agencies, creative partners, vendors, licensors, and strategic partners.
  • Conduct market research, competitive intelligence, pricing analysis, and customer insight initiatives.
  • Engage and strengthen relationships with retail locations, ranging from independent standalone operations to medium and larger-scale businesses. Additionally, develop and execute marketing plans for these locations and collaborate effectively with client marketing representatives to align objectives, share insights, and co-create campaigns that deliver measurable results. Passion for fashion, sports, fandom culture, or entertainment marketing.
  • Drive innovation in omnichannel marketing and customer engagement.