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Marketing Copywriter Jobs in Raleigh, NC (NOW HIRING)

TriMark Digital

Senior Content Strategist

Raleigh, NC · On-site

Bachelor's degree in Journalism, Communications, Marketing, or a related field * 5+ years of experience in content strategy, copywriting, or creative strategy (agency experience preferred) * Strong ...

Broadcom, Inc.

Marketing Content Specialist

Durham, NC · On-site

About the Role We are looking for a strategic storyteller and master communicator to join our team as Sr. Marketing Content Specialist. In this role, you won't just be building slides and writing ...

Broadcom

Marketing Content Specialist

Durham, NC

About the Role We are looking for a strategic storyteller and master communicator to join our team as Sr. Marketing Content Specialist. In this role, you won't just be building slides and writing ...

Varsity Tutors

Viral Content Creation Tutor

Raleigh, NC · Remote

$18 - $40/hr

... and visual content production, copywriting for social media, trend analysis, analytics ... marketing, and media career development. * Curriculum Awareness & Adaptive Instruction: Familiar ...

Varsity Tutors

Viral Content Creation Tutor

Durham, NC · Remote

$18 - $40/hr

... and visual content production, copywriting for social media, trend analysis, analytics ... marketing, and media career development. * Curriculum Awareness & Adaptive Instruction: Familiar ...

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All JobsMarketing Copywriter JobsMarketing Copywriter Jobs in Raleigh, NC

Marketing Copywriter information

See Raleigh, NC salary details

$31.1K

$67.2K

$128.3K

How much do marketing copywriter jobs pay per year?

As of Sep 2, 2026, the average yearly pay for marketing copywriter in Raleigh, NC is $67,174.00, according to ZipRecruiter salary data. Most workers in this role earn between $53,500.00 and $79,200.00 per year, depending on experience, location, and employer.

What is a marketing copywriter?

Marketing copywriters prepare written content to encourage consumers to purchase specific goods or services. As a marketing copywriter, you create compelling headlines to hook user interest. Persuasive writing and communication skills are a must. Additional qualifications include marketing and advertising experience in both print and online media. Marketing copywriters work for businesses in a variety of fields. Those looking to succeed in this career need specific knowledge in each client’s industry, as well as of their products and services. Marketing copywriters may be self-employed freelancers or work as independent contractors through an agency.

What does a marketing copywriter do?

A marketing copywriter creates persuasive and engaging written content designed to promote products, services, or brands. They write copy for a variety of materials such as advertisements, websites, emails, social media, and brochures. Their main goal is to capture the target audience's attention, communicate value, and drive action, such as making a purchase or signing up for a newsletter. Marketing copywriters often collaborate with designers, marketers, and clients to ensure the message aligns with overall branding and marketing strategies.

What are the key skills and qualifications needed to thrive as a marketing copywriter, and why are they important?

To thrive as a Marketing Copywriter, you need excellent writing, editing, and research skills, typically supported by a degree in marketing, communications, or a related field. Familiarity with content management systems (CMS), SEO tools like SEMrush or Ahrefs, and analytics platforms is often required. Creativity, attention to detail, and the ability to collaborate effectively with teams are standout soft skills in this role. These skills ensure compelling, targeted messaging that drives engagement and achieves marketing objectives.

How does a marketing copywriter typically collaborate with other departments within a company?

Marketing Copywriters frequently work alongside designers, marketing strategists, and product managers to ensure that messaging is consistent and aligned with brand goals. Collaboration often involves brainstorming sessions, content planning meetings, and rounds of feedback to refine copy for various campaigns. This teamwork helps to create cohesive marketing materials that resonate with target audiences and achieve business objectives. Effective communication and adaptability are key, as copywriters must balance creative vision with input from multiple stakeholders.

What is the difference between Marketing Copywriter vs Content Writer?

AspectMarketing CopywriterContent Writer
Primary FocusCreating persuasive, sales-oriented copy for marketing campaignsProducing informative or entertaining content, such as articles and blog posts
Skills & CredentialsStrong copywriting, marketing knowledge, SEO skillsResearch, storytelling, SEO, and writing skills
Work EnvironmentMarketing agencies, advertising departments, in-house marketing teamsMedia outlets, blogs, corporate websites, content agencies

While both roles involve writing and SEO, Marketing Copywriters focus on persuasive, sales-driven content to promote products or services. Content Writers create informative or engaging content to educate or entertain audiences. Understanding these differences helps employers and job seekers target the right skills and roles in the marketing industry.

What does a copywriter marketing do in marketing?

A copywriter marketing creates written content to promote products, services, or brands across various channels such as websites, advertisements, and social media. They craft persuasive and clear messages, often using marketing strategies and SEO techniques to engage target audiences and support campaign goals.
More about Marketing Copywriter jobs

What are the most commonly searched types of Marketing Copywriter jobs in Raleigh, NC?

The most popular types of Marketing Copywriter jobs in Raleigh, NC are:

What are popular job titles related to Marketing Copywriter jobs in Raleigh, NC?

For Marketing Copywriter jobs in Raleigh, NC, the most frequently searched job titles are:

What job categories do people searching Marketing Copywriter jobs in Raleigh, NC look for?

The top searched job categories for Marketing Copywriter jobs in Raleigh, NC are:

What cities near Raleigh, NC are hiring for Marketing Copywriter jobs?

Cities near Raleigh, NC with the most Marketing Copywriter job openings:

Marketing Copywriter jobs near you
Infographic showing various Marketing Copywriter job openings in Raleigh, NC as of August 2026, with employment types broken down into 1% Internship, 86% Full Time, 11% Part Time, and 2% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $67,174 per year, or $32.3 per hour.

Senior Content Strategist

TriMark Digital

Raleigh, NC • On-site

Full-time

Re-posted 14 days ago

Job description

TriMark Digital is looking for a Senior Content Strategist who can bridge the gap between creative thinking and performance marketing. You understand that the best ideas aren't just interesting, they are effective. In this role, you will develop campaign-driven content strategies that bring ideas to life across channels, while staying grounded in what matters most: driving measurable results for our clients.
You will be responsible for turning insights into action by connecting audience, message, and channel to create content that moves people and drives performance. From shaping big campaign concepts to guiding execution and production, you will ensure every piece of content has a clear purpose within a larger strategy. You are just as comfortable thinking about the narrative as you are analyzing performance, continuously optimizing to improve outcomes.
This role requires both creative instinct and strategic discipline. You will collaborate across teams, lead with a point of view, and push the work forward, ensuring what we create not only stands out, but delivers.
Roles & Responsibilities
  • Lead the development and execution of integrated content and creative strategies aligned to client goals
  • Concept and shape campaign ideas that translate into high-performing, multi-channel content programs
  • Own campaigns from planning through production, launch, optimization, and reporting
  • Drive full-funnel content strategies that attract, engage, and convert qualified audiences
  • Oversee content production, ensuring deliverables meet strategic intent, creative quality, and performance expectations
  • Serve as a subject matter expert across content strategy, including email, social, blog, website, visual storytelling, and ad copy
  • Collaborate with designers, developers, and media teams to bring ideas to life and ensure cohesive execution across channels
  • Develop channel-specific messaging and positioning strategies that ladder up to broader campaign narratives
  • Ensure all content is on-brand, insight-driven, and optimized for both user experience and search performance
  • Analyze campaign performance, extract insights, and present clear, actionable recommendations to internal teams and clients
  • Identify new opportunities through content audits, competitive analysis, and emerging trends
  • Lead client presentations, articulating both strategic thinking and creative rationale
  • Partner with account strategists to define scope, budgets, and resource needs for content and creative initiatives
  • Provide direction, feedback, and mentorship to Content Strategists and Content Writers, helping elevate overall team output

Professional Skills & Qualifications
  • Bachelor's degree in Journalism, Communications, Marketing, or a related field
  • 5+ years of experience in content strategy, copywriting, or creative strategy (agency experience preferred)
  • Strong creative thinking skills with the ability to translate ideas into effective, performance-driven campaigns
  • Excellent communication skills-able to clearly articulate both strategy and creative concepts
  • Analytical mindset with the ability to interpret data and turn insights into action
  • Deep understanding of SEO and digital content best practices
  • Experience managing content production workflows and collaborating across creative teams
  • Proficiency in WordPress and basic HTML
  • Strong organizational skills with the ability to manage multiple projects in a fast-paced environment

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