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Marketing Business Development Assistant information

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$19.5K

$55K

$91.5K

How much do marketing business development assistant jobs pay per year?

As of Jul 3, 2026, the average yearly pay for marketing business development assistant in the United States is $54,999.00, according to ZipRecruiter salary data. Most workers in this role earn between $41,500.00 and $63,500.00 per year, depending on experience, location, and employer.

What is the difference between Marketing Business Development Assistant vs Marketing Coordinator?

AspectMarketing Business Development AssistantMarketing Coordinator
Primary FocusSupporting business growth and client acquisitionManaging marketing campaigns and content
Required SkillsSales support, communication, researchContent creation, campaign management, analytics
Work EnvironmentSales teams, client meetings, business developmentMarketing departments, advertising projects
Common CertificationsNone specific, often related to marketing or salesMarketing certifications (e.g., HubSpot, Google Analytics)

While both roles support marketing efforts, the Marketing Business Development Assistant primarily focuses on supporting business growth and client relationships, whereas the Marketing Coordinator manages marketing campaigns and content. The roles often overlap but differ in their core responsibilities and daily tasks.

How does a Marketing Business Development Assistant typically support collaboration between marketing and sales teams?

A Marketing Business Development Assistant plays a crucial role in bridging communication between marketing and sales teams by coordinating lead generation initiatives, sharing market research, and ensuring that messaging and campaign strategies align with sales goals. They often facilitate meetings, track shared KPIs, and help prepare materials that both teams use to engage prospects effectively. This collaborative approach not only streamlines workflows but also helps both teams stay informed about each other's objectives and challenges, ultimately driving better business outcomes.

What are the key skills and qualifications needed to thrive as a Marketing Business Development Assistant, and why are they important?

To thrive as a Marketing Business Development Assistant, you need a strong foundation in marketing principles, research, and analytics, typically supported by a relevant degree or equivalent experience. Familiarity with CRM software, marketing automation tools, and platforms like Google Analytics is highly beneficial. Excellent organizational skills, effective communication, and a proactive attitude help you build relationships and manage multiple projects efficiently. These skills are crucial for supporting business growth, identifying opportunities, and ensuring successful marketing initiatives.

What does a Marketing Business Development Assistant do?

A Marketing Business Development Assistant supports the marketing and business development teams by conducting market research, identifying potential clients, assisting with the preparation of marketing materials, and coordinating outreach efforts. They help organize events, manage customer databases, and track the effectiveness of marketing campaigns. This role is essential for generating leads, supporting client acquisition, and contributing to the overall growth strategy of the company.
What cities are hiring for Marketing Business Development Assistant jobs? Cities with the most Marketing Business Development Assistant job openings:
What are the most commonly searched types of Marketing Business Development jobs? The most popular types of Marketing Business Development jobs are:
What states have the most Marketing Business Development Assistant jobs? States with the most job openings for Marketing Business Development Assistant jobs include:
Marketing Business Development Assistant jobs near you
Sr. Marketing/Business Development

Sr. Marketing/Business Development

Molaprise

Manhattan, NY

Full-time

Posted 2 days ago

Job description

Sr Marketing and Business Development

Location: New York, NY/Hybrid

Duration: Full-Time

Job Summary

The Sr Marketing and Business Development will drive awareness, generate qualified leads, support sales growth, and build strategic relationships for a cybersecurity and infrastructure company. This role combines marketing execution with business development strategy to expand the company's presence in target markets, including enterprise, government, MSP, and infrastructure clients.

Key Responsibilities

• Develop and execute marketing campaigns to promote cybersecurity and infrastructure solutions.

• Identify and pursue new business opportunities through outreach, networking, and partnership development.

• Build and maintain relationships with clients, channel partners, and key decision-makers.

• Work with sales and technical teams to create proposals, presentations, and account strategies.

• Support lead generation, pipeline development, and conversion of prospects into customers.

• Track market trends, competitor activity, and customer needs to refine messaging and strategy.

• Coordinate events, webinars, content marketing, and other demand-generation initiatives.

• Maintain CRM records and report on marketing and business development performance.

Qualifications

• Bachelor's degree in marketing, business, communications, or a related field.

• >5 years of experience in marketing, business development, or sales, preferably in cybersecurity, IT, or infrastructure.

• Strong understanding of B2B marketing, lead generation, and relationship management.

• Excellent communication, presentation, and negotiation skills.

• Ability to work cross-functionally with sales, operations, and technical teams.

• Experience with CRM tools, digital marketing platforms, and marketing analytics.

Preferred Experience

• Background in cybersecurity, managed services, network security, or critical infrastructure.

• Familiarity with government, enterprise, or channel sales environments.

• Experience with account-based marketing, proposal development, and partnership strategy.

bility to translate technical solutions into clear business value.

Success Metrics

• Number of qualified leads generated.

• Growth in pipeline and revenue opportunities.

• Conversion rate from marketing campaigns and outreach.

• New partnerships or client relationships established.

• Increase in brand awareness and market engagement.