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Marketing Brand Management Jobs (NOW HIRING)

Liberty Latin America Communications, Inc.

As a Brand Management & Marketing Intern you will support the planning, execution, and evaluation of marketing initiatives that strengthen the company's brand presence, drive customer engagement, and ...

Seminolehardrock

Minimum of 5 years in marketing and brand management. * Self-motivated and able to work independently as well as part of a team in a fast-paced environment with multiple projects, tight deadlines and ...

KWS SAAT SE

Marketing Brand Specialist

Bloomington, MN · On-site

$75K - $80K/yr

Project Manage the development of various marketing materials. Effectively plans, organize, and oversee projects from initiation to completion. Sets clear objectives, defines scope, allocates ...

The Marzetti Company

VP Brand Marketing

Columbus, OH · On-site

Overview The Vice President, Brand Marketing is responsible for defining the strategic direction ... Proven experience developing growth strategies, managing brand portfolios, and delivering business ...

Complete Care

Marketing & Brand Coordinator

Maitland, FL · On-site

$39K - $54K/yr

Marketing & Brand Coordinator Location: Maitland Corporate Office (Hybrid; travel throughout ... Manage inventory, ordering, and distribution of print materials while ensuring quality, accuracy ...

KWS SAAT SE

Marketing Brand Specialist

Bloomington, MN · On-site

$75K - $80K/yr

Project Manage the development of various marketing materials. Effectively plans, organize, and oversee projects from initiation to completion. Sets clear objectives, defines scope, allocates ...

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Marketing Brand Management information

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$38K

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$154K

How much do marketing brand management jobs pay per year?

As of Sep 3, 2026, the average yearly pay for marketing brand management in the United States is $89,427.00, according to ZipRecruiter salary data. Most workers in this role earn between $55,000.00 and $112,000.00 per year, depending on experience, location, and employer.

What is marketing brand management?

Marketing brand management is the process of developing and maintaining a strong, positive perception of a brand in the minds of consumers. It involves creating and implementing strategies to differentiate the brand, build customer loyalty, and increase its value over time. Brand managers oversee marketing campaigns, monitor market trends, and ensure that all communications are consistent with the brand's identity and values. Their goal is to make the brand stand out in a competitive marketplace and foster long-term growth.

What are the key skills and qualifications needed to thrive as a marketing brand manager?

To thrive as a Marketing Brand Manager, you need expertise in brand strategy, market research, and campaign planning, often backed by a degree in marketing or business. Familiarity with digital marketing platforms, analytics tools like Google Analytics, and project management software is essential. Creative thinking, strong communication, and leadership skills help you effectively position brands and collaborate across teams. These skills are critical to building strong brand identities, driving customer engagement, and achieving business growth.

How does a marketing brand manager typically collaborate with other departments to execute brand strategies?

Marketing Brand Managers regularly work cross-functionally with teams such as product development, sales, public relations, and digital marketing to ensure brand consistency and effective campaign execution. They often coordinate with creative teams to develop cohesive messaging and visuals, and with sales teams to align marketing strategies with market needs. Strong communication and project management skills are essential, as the role frequently involves leading meetings, managing timelines, and gathering input from multiple stakeholders to achieve unified brand objectives.

What is the difference between Marketing Brand Management vs Marketing Product Management?

AspectMarketing Brand ManagementMarketing Product Management
FocusBuilding and maintaining the overall brand image and equityDeveloping and managing specific products or product lines
ResponsibilitiesBrand strategy, positioning, advertising, and brand consistencyProduct development, lifecycle management, and feature prioritization
Skills & CredentialsMarketing strategy, branding, communication skills, often requires marketing certificationsProduct knowledge, project management, technical understanding, often requires marketing or product certifications
Work EnvironmentCollaborates with creative, advertising, and market research teamsWorks closely with R&D, engineering, and sales teams

Marketing Brand Management primarily focuses on shaping and maintaining the overall brand identity, while Marketing Product Management concentrates on the development and lifecycle of specific products. Both roles require marketing expertise and often overlap in strategic planning, but they serve different core functions within a company's marketing efforts.

What do marketing brand managers do in marketing?

Marketing brand managers develop and implement strategies to build and maintain a company's brand identity, ensuring consistent messaging across all channels. They analyze market trends, oversee advertising campaigns, and collaborate with creative teams to enhance brand awareness and customer loyalty. Strong communication, analytical skills, and familiarity with marketing tools are essential for this role.

What jobs can I do with marketing brand management?

With a background in marketing brand management, you can pursue roles such as brand manager, marketing manager, product manager, advertising manager, or digital marketing strategist. These positions typically require skills in market research, branding, communication, and familiarity with marketing tools like CRM software and analytics platforms.
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Marketing Brand Management jobs near you
Infographic showing various Marketing Brand Management job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 83% Full Time, 14% Part Time, and 2% Contract. Highlights an 89% Physical, 2% Hybrid, and 9% Remote job distribution, with an average salary of $89,427 per year, or $43 per hour.

REI Digital Marketing & Brand Specialist

American Heritage Companies

Durango, CO

$26.44 - $31.25/hr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 27 days ago

Key responsibilities

  • Support the planning, execution, and optimization of integrated marketing campaigns to drive ticket sales, guest engagement, and brand awareness.

  • Maintain and update company websites, landing pages, and digital touchpoints, ensuring content quality, accessibility, and user experience.

  • Support digital marketing efforts across email, social media, websites, and other channels, including monitoring performance and preparing analytics reports.

Job description

Job Title: Digital Marketing & Brand Specialist

Division: Rail Events Inc.

Reports to: Rail Events Inc. Marketing Manager

Type of position: Non-Exempt/Hourly

Employee Classification: Regular

Compensation: $26.44 – $31.25 per hour, depending on qualifications and experience

Benefits

Regular classified employees are eligible for the following benefits: Medical/Rx, Dental, and Vision plan, with a portion of the premiums paid for by American Heritage Railways. Employer-funded HSA (for qualified employees), company-funded Life AD&D insurance and Voluntary Life (premiums paid for by the employee), generous PTO plan, 401K plan with company-match, company-provided Employee Assistance Program.

Job Summary

Rail Events Inc., the industry leader in rail-related special events management, is seeking a Digital Marketing & Brand Specialist to support integrated marketing campaigns for nationally recognized licensed rail experiences, including Harry Potterâ„¢: A Hogwarts Express Adventure, THE POLAR EXPRESSâ„¢ Train Ride, and other immersive rail experiences across the United States, Canada, the United Kingdom, and Australia.

Reporting to the Marketing Manager, this role supports website content, email marketing, social media, creative asset development, partner communications, and brand compliance across partner railroads. The ideal candidate is an organized, creative marketing professional with experience in digital marketing, graphic design, and content management who thrives in a collaborative, fast-paced environment.

Why Join Us

Join the team behind some of the world's most recognizable licensed rail experiences. You'll collaborate with a talented marketing team and partner railroads to bring immersive entertainment to life while gaining experience across digital marketing, brand management, and licensed entertainment.

In this role, you’ll have the opportunity to:

Be part of immersive, family-friendly experiences that create lasting memories for guests around the world.

Work with globally recognized licensed brands, including Harry Potterâ„¢: A Hogwarts Express Adventure and THE POLAR EXPRESSâ„¢ Train Ride.

Blend creativity, digital marketing, brand stewardship, and strategic communications in a dynamic, fast-paced environment.

Collaborate with a talented, passionate team that values innovation, creativity, and continuous improvement.

Gain hands-on experience supporting large-scale live entertainment experiences across multiple markets in the United States, Canada, the United Kingdom, and Australia.

Make a meaningful impact by helping deliver compelling marketing campaigns and consistent brand experiences that connect with millions of guests each year.

Essential Duties & Responsibilities

Support the planning, execution, and optimization of integrated marketing campaigns that drive ticket sales, guest engagement, and brand awareness across multiple licensed experiences.

Maintain company websites, landing pages, and digital touchpoints, including content updates, quality assurance, accessibility, and user experience improvements.

Support the execution of digital marketing campaigns across email, social media, websites, and other digital channels.

Monitor campaign performance and prepare reports and analytics that provide actionable insights to support continuous improvement.

Coordinate communications with host railroad partners, including marketing submissions, project updates, surveys, reminders, and promotional resources.

Support brand stewardship by reviewing host railroad websites, social media, advertising, marketing materials, and guest communications to help ensure compliance with licensed brand standards and company guidelines.

Design and update presentations, digital graphics, email assets, marketing collateral, promotional materials, motion graphics, and short-form video content.

Support marketing efforts for conferences, media events, trade shows, promotional activities, and company-sponsored events.

Collaborate with the Marketing Manager, internal departments, host railroad partners, vendors, and external stakeholders to execute marketing initiatives that strengthen brand consistency, support ticket sales, and enhance the guest experience.

Assist with additional marketing, branding, communications, and creative projects as assigned.

Qualifications

Two or more years of professional experience in digital marketing, brand marketing, marketing communications, or a related field, preferably within tourism, hospitality, entertainment, attractions, live events, or destination marketing.

Bachelor's degree in Marketing, Communications, Graphic Design, Business, or a related field, or equivalent professional experience.

Experience supporting digital marketing initiatives, including website content management, email marketing, social media, digital campaigns, marketing analytics, and content management systems.

Proficiency with Google Analytics 4, website content management systems, email marketing platforms, social media management tools, project management software, and Adobe Creative Cloud (InDesign, Photoshop, Illustrator) or comparable design platforms.

Experience creating marketing collateral, digital graphics, presentations, photography, videography, motion graphics, or short-form video content.

Working knowledge of SEO, website accessibility, user experience (UX) principles, and digital content optimization.

Experience collaborating with external partners, agencies, vendors, or multi-location organizations.

Excellent written, verbal, and interpersonal communication skills with strong proofreading, organizational, project management, and time management skills.

Self-motivated, collaborative, adaptable, and solutions-oriented with the ability to manage multiple priorities in a fast-paced environment.

Willingness to travel domestically during promotional and event periods and work occasional evenings or weekends as business needs require.

Familiarity with the Harry Potterâ„¢ and THE POLAR EXPRESSâ„¢ franchises is a plus.

Passion for storytelling, experiential marketing, and creating memorable guest experiences.

Must be at least 18 years of age.

About Rail Events Inc.

Rail Events Inc. is the industry leader in rail-related special events management. In 2025, the company licensed events that welcomed nearly 1.8 million guests across 58 partner railroads in the U.S., Canada, the U.K., and Australia. Rail Events Inc. and Rail Events Productions are wholly owned subsidiaries of American Heritage Railways, the premier operator of heritage railroads in the United States.

About Harry Potterâ„¢: A Hogwarts Express Adventure

Produced by Rail Events Inc. on behalf of Warner Bros. Discovery Global Experiences, Harry Potterâ„¢: A Hogwarts Express Adventure is an immersive rail experience celebrating the iconic Hogwarts Expressâ„¢ and the magical world of Harry Potterâ„¢. The experience is scheduled to debut in Southern California in July 2026.

About THE POLAR EXPRESSâ„¢ Train Ride

THE POLAR EXPRESSâ„¢ Train Ride is an official licensed holiday experience produced by Rail Events Inc. on behalf of Warner Bros. Discovery Global Experiences (WBDGE). Since 2007, Rail Events Inc. has held the exclusive license to operate THE POLAR EXPRESSâ„¢ Train Rides in the U.S., Canada, the United Kingdom, and Australia.

Rail Events Inc. is proud to be an Equal Opportunity Employer.

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