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Marketing Automation Manager Jobs in Indiana (NOW HIRING)

Design, build, and manage multi-channel campaigns, customer journeys, and marketing automation workflows. * Create engaging customer communications across email, SMS, push notifications, and other ...

WHAT YOU WILL BE DOING • Lead digital marketing campaigns from the idea stage to execution and implementation • Create and manage marketing automation workflows to support nurture campaigns for ...

Marketing Director

Fort Wayne, IN · On-site

$50K - $200K/yr

Oversee GoHighLevel CRM strategy -- pipeline structure, automation, reactivation campaigns, and reporting * Manage and mentor marketing team members (including a Marketing Manager/CRM lead) * Analyze ...

Marketing Automation: * Implement marketing automation tools and workflows to streamline and personalize user communication and engagement. Budget Management: * Manage and allocate budgets ...

Marketing Automation: * Implement marketing automation tools and workflows to streamline and personalize user communication and engagement. Budget Management: * Manage and allocate budgets ...

Marketing Automation: * Implement marketing automation tools and workflows to streamline and personalize user communication and engagement. Budget Management: * Manage and allocate budgets ...

Marketing Automation: * Implement marketing automation tools and workflows to streamline and personalize user communication and engagement. Budget Management: * Manage and allocate budgets ...

Marketing Automation: * Implement marketing automation tools and workflows to streamline and personalize user communication and engagement. Budget Management: * Manage and allocate budgets ...

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Marketing Automation Manager information

See Indiana salary details

$41.9K

$96.2K

$138.9K

How much do marketing automation manager jobs pay per year?

As of Jul 30, 2026, the average yearly pay for marketing automation manager in Indiana is $96,230.00, according to ZipRecruiter salary data. Most workers in this role earn between $73,300.00 and $114,200.00 per year, depending on experience, location, and employer.

What is the highest paid position in marketing?

The highest paid positions in marketing often include Chief Marketing Officer (CMO) and Vice President of Marketing, who oversee overall strategy and have extensive experience and leadership responsibilities. These roles typically require advanced skills, such as data analysis and digital marketing expertise, and often command six-figure salaries or higher depending on the company size and industry.

What Does a Marketing Automation Manager Do?

A marketing automation manager oversees automated marketing campaigns for a company and supervises the marketing automation team. Along with their team, they implement marketing strategies using customer relationship management (CRM) software for lead generation and sales. Job duties include researching marketing automation products, collaborating with sales managers and the IT team, creating and analyzing campaigns, and achieving marketing objectives. The qualifications for a career as a marketing automation manager include a bachelor’s degree in business or marketing, experience on a marketing team, and strong web technology skills.

What skills are needed for marketing automation?

A Marketing Automation Manager needs strong technical skills in marketing automation platforms such as HubSpot, Marketo, or Pardot, along with proficiency in data analysis, segmentation, and campaign management. Knowledge of CRM systems, email marketing, and basic coding or scripting can enhance effectiveness, while certifications in marketing automation tools are often preferred.

How much does a marketing automation specialist make?

A marketing automation specialist typically earns between $60,000 and $100,000 annually, depending on experience, location, and industry. Professionals with certifications in tools like HubSpot or Marketo and strong analytical skills tend to have higher salaries.

What are some common challenges faced by Marketing Automation Managers when integrating new tools with existing systems?

Marketing Automation Managers often encounter challenges when integrating new tools with existing CRM, analytics, or email platforms. Ensuring data consistency and synchronization across multiple systems can be complex, and there may be compatibility issues or limitations with APIs. Additionally, thorough testing and cross-functional collaboration with IT and sales teams are essential to avoid disruptions. Staying proactive in troubleshooting and maintaining clear documentation can help streamline the integration process.

What are the key skills and qualifications needed to thrive as a Marketing Automation Manager, and why are they important?

To thrive as a Marketing Automation Manager, you need expertise in digital marketing, campaign strategy, data analysis, and a relevant degree in marketing or communications. Familiarity with marketing automation platforms such as HubSpot, Marketo, or Pardot, as well as certifications in these tools, is typically expected. Strong project management abilities, attention to detail, and excellent communication skills set top performers apart in this role. These skills enable effective campaign execution, personalized customer engagement, and measurable ROI, which are critical for business growth.

What is the difference between Marketing Automation Manager vs Email Marketing Specialist?

AspectMarketing Automation ManagerEmail Marketing Specialist
Required CredentialsBachelor's in Marketing, Business, or related field; certifications in marketing automation toolsBachelor's in Marketing, Communications, or related field; certifications in email marketing platforms
Work EnvironmentOversees automation strategies across multiple channels, manages teams, and analyzes dataFocuses on creating, executing, and optimizing email campaigns
Employer & Industry UsageUsed in marketing departments across various industries to streamline campaignsPrimarily in digital marketing teams, often within e-commerce, media, and retail sectors

The Marketing Automation Manager and Email Marketing Specialist roles both require marketing knowledge and familiarity with automation tools. However, the manager oversees broader automation strategies and team management, while the specialist concentrates on executing email campaigns. Both roles are essential in digital marketing, but differ in scope and responsibilities.

What does a marketing automation manager do?

A marketing automation manager oversees the implementation and management of marketing automation tools and strategies to streamline campaigns, improve customer engagement, and increase efficiency. They analyze data, develop workflows, and collaborate with marketing teams to optimize lead generation and nurturing processes, often using platforms like HubSpot or Marketo. Strong technical skills, understanding of marketing metrics, and certifications in automation tools are typically required.
What are the most commonly searched types of Marketing Automation jobs in Indiana? The most popular types of Marketing Automation jobs in Indiana are:
What are popular job titles related to Marketing Automation Manager jobs in Indiana? For Marketing Automation Manager jobs in Indiana, the most frequently searched job titles are:
What job categories do people searching Marketing Automation Manager jobs in Indiana look for? The top searched job categories for Marketing Automation Manager jobs in Indiana are:
What cities in Indiana are hiring for Marketing Automation Manager jobs? Cities in Indiana with the most Marketing Automation Manager job openings:
Infographic showing various Marketing Automation Manager job openings in Indiana as of July 2026, with employment types broken down into 91% Full Time, 6% Part Time, and 3% Contract. Highlights an 85% Physical, 5% Hybrid, and 10% Remote job distribution, with an average salary of $96,230 per year, or $46.3 per hour.

Digital Marketing Automation Manager

Crew Carwash

Fishers, IN • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted yesterday


Crew Carwash rating

8.0

Company rating: 8.0 out of 10

Based on 50 frontline employees who took The Breakroom Quiz

81st of 362 rated vehicle maintenance


Job description

We are honored to be a Glassdoor's Best Place to Work Recipient for 2024, our 5th year in a row!
Crew Carwash Honored as One of the Best Places to Work in 2024, a Glassdoor Employees' Choice Award Winner - Crew Carwash (click the link to read the news!)
We are hiring for a Digital Marketing Automation Manager at our Fishers Support Center. The Digital Marketing Automation Manager oversees our email marketing, website, mobile app, and CRM platforms. This role creates and implements automated marketing journeys and digital advertising campaigns to drive new business and subscription member growth and retention.
Job Responsibilities
  • Design and implement automated marketing and event journeys across email, SMS, and mobile app platforms to deliver targeted communication to our audience.
  • Manage and optimize marketing automation platforms and vendor relationships, ensuring seamless integration with other marketing technologies.
  • Working with our digital agency, manage and optimize digital advertising campaigns, including Google, Meta, YouTube, and other paid media channels, to maximize ROI and achieve campaign objectives.
  • Monitor and analyze the performance of marketing automation and digital campaigns, generating regular reports on key metrics and providing insights and recommendations for campaign effectiveness and ROI.
  • Continuously analyze, scrutinize, and test customer campaigns to drive results including messaging, segmentation and creative testing
  • Monitor industry trends, competitor activities, and customer feedback to identify opportunities and adjust digital marketing strategies accordingly.
  • Manage and optimize performance of email, website, mobile app, paid digital, and local advertising.

Requirements
  • Bachelor's degree
  • Minimum of 5 years managing digital advertising and marketing automation platforms
  • Minimum of 5 years managing marketing campaign design and implementation across digital channels (e.g. email, SMS, app push, YouTube, paid social, Google Local, and display)
  • Experience with email marketing platforms, like MailChimp
  • Strong analytical and problem-solving skills
  • Knowledge of web design, UX, and HTML with experience in WordPress preferred
  • Self-starter with an enthusiasm for learning, testing, and analytics-based tasks
  • Creative copywriting for SMS, email, website, and digital ads
  • Strong organizational skills to handle multiple projects simultaneously
  • Proactive approach to identifying and addressing data and platform challenges
  • Detail-oriented with a focus on delivering high-quality, error-free automated campaigns

What Can We Offer You?
  • Competitive compensation based on experience
  • Group health, dental and vision plan
  • 401(k) with company match
  • PTO - Paid time off plan + 6 paid holidays/year
  • Fun & healthy culture
  • FREE carwashes, naturally
  • We are honored to be a Glassdoor's Best Place to Work Recipient for 2024, our 5th year in a row!

A position at Crew Carwash is more than just a job, it's a great opportunity for people of all ages and backgrounds.
Your gender, how you pray, your skin color, your hometown, who you love, your disabilities and your age ARE ALL WELCOME here. At CREW Carwash, Crew is our FIRST name and we want you ON THE CREW! All we require is excellence and a dedication to our team members!
EOE/DFWP/ADA

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